Category Archives: wordpress

Painting Artist WordPress Themes for art exhibition graphics animator illustrator

painting artist wordpress themes

Craft a killer artist website and sell your paintings online with the help of one of the most engaging and professional looking painting artist WordPress themes. What each of these templates has to offer you will definitely exceed your expectations and will provide you with an all inclusive platform to start a successful online career. This celebrity and author, graphic designer and painter, animator and illustrator, digital and painting artist WordPress themes are well coded and visually polished so that you can be sure to have a modern and fully competent website at your disposal for showcasing any creative, digital agency, painting classes, sculptor or painter profile, painting contractor or paint manufacturing company, handmade reproduction specialists, online exhibition websites or blogs. Ceramics, drawing, photography, textile, conceptual art, printmaking, filmmaking and other relevant topics and niches can also be hosted by these painting artist WordPress themes.

Painting is one of the ways of self expression, personal development and enhancement of self esteem. The modern reality makes people primarily focus on what is profitable, urgent or useful. So the high rhythm of contemporary life drowns out the desire for creativity, but this desire flashes out periodically making people express their artistic talents in whatever they are doing.

Thus, artistry or creativity is not something alien to human being. Moreover, thousands of people in the world are passionate for art and painting making it a lifestyle or the way they earn for living. In one way or another, they are constantly looking for new paths to share their talents, present works, offer services and paintings, create new strong ties and become more popular.

Our painting artist WordPress themes are inclined to be a helping hand not only to the professional painters, artists and craftsmen, but also those who are making their first steps or are just font of incorporating a piece of creativity in their personal or business activities.

Thus, whatever your ties with painting or any other artistic discipline, powering your thematic site or personal portfolio style blog with any of these painting artist WordPress themes can be the most justified investment in your future success.

1. The Art:
art WordPress theme

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Breathtakingly beautiful and artistic looking, The Art is a hero when it comes to supporting any aesthetically pleasing and high quality website.

Fully responsive and mobile checked, technically wonderfully working and functionally advanced, The Art comes with as many features and customization options as you would like to have access to when crafting the unique look and enviable functionality of your site.

You can also add and exercise different shortcodes and plugins for taking your painting website to the highest level of expression and operation with filterable portfolio and gallery, e commerce options, multilingual content and better search engine results.

2. SKT Spa:
spa WordPress Theme

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We all know that visually pleasing and beautiful website converts better than the opposite ones. Therefore while designing painting artist WordPress themes, our dedicated specialists have done their best to produce something really eye catchy and engaging.

SKT Spa is one of such top products you can use to present a website of any kind or background, from artist and culture to commercial and beyond it.

Additionally, there is a straightforward relation between the theme’s artistic look and usability making your site a convenient place for the website viewers to land on and make a virtual journey through while using their mobiles, portable devices, PCs or smartphones.

3. Black and White:
black and white WordPress theme

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Black and White is the next elegant and smart template suitable for all those startup painters and drawers, visual artists and designers who are planning to create a website on a budget in house. It means that anyone can enjoy this template without spending much and without suffering much as Black and White is both cost effective and completely admin friendly in usage.

All the major stumbling blocks to a perfect user experience are considered while developing Black and White and as a result it generates fully responsive and user friendly nature, smooth and polished navigation levels, quick loading time, legible content with Google friendly fonts, social media integration and more.

4. Perfect Photography:
Perfect Photography

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With fierce online competition, every creative artist tends to be ideally presented with a premium quality website that functions without any downsides. The thing is that the modern digital users are less tolerant towards bad looking and working websites than ever.

Therefore, establishing your artistic website on a reliable platform that will guarantee your site’s continuous viability is a must. And in this relation, Perfect Photography is one of our best recommendations.
It has everything you will need to make your site unbeatable online with modern animation touches and color combinations, dynamic blog area and widget friendly zones, e commerce compatibility for online sale and purchase transactions, social media presence and search engine rankings.

5. SKT Dual:
marketing WordPress theme

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“Busy” interfaces and heavy appearance are the biggest hindrances in converting new clients and customers. Therefore, SKT Dual has been well taken care of to exude clear and simple interface which is, although, very expressive and attention grabbing in its simplicity and compact look.

Dozens of gallery and portfolio choices along with color and font controls are enabled, as well as page and post layout options and endless customization settings are at your leisure for setting up the right artistic tone of your creative website.

6. SKT Parallax Me Pro:
parallax WordPress theme

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The parallax effect of SKT Parallax Me Pro can do wonders while showcasing your paintings or works to the target audience. Having everything compactly arranged along the entire page will enable the website guests to quickly find whatever they are looking for.

Responsive parallax slider can be found at the top of the welcome page for hosting the best images and paintings of your portfolio. And you are the only one to manage the slides or change the images as frequently as needed, control transition and animation effects or substitute the default slider with any other compatible one via plugins.

How to Change WordPress Website Host without Losing SEO Benefits

As a website owner, one thing that scares you the most while changing web host is losing the efforts you have put into optimizing your website for search engines. There is no doubt that web hosting affects the search engine optimization (SEO) of a website.

The move can be straightforward if you have a small website containing a number of web pages. But if your site is a big one with lots of web pages, complex hosting, multiple servers, etc. then it can cause you a headache.

If you are wondering how changing the web host affects the SEO, then let me tell you the fundamentals. When a website is migrated to a new host, changes are made to the DNS (domain name system) for directing domain name to the location of new host. Search engines will then have to crawl your site at the new location. It surely affects the SEO.

To avoid negative SEO effects, you need to take a number of things into consideration when making the change. This article includes the best ways to move your WordPress website to a new web host without affecting the SEO.

Create backup of current WordPress site
The first thing you must do before migrating to a new host is create the full backup of your old WordPress website. Website backup is something you should be doing regularly even if you are building a blog or migrating it.

There are two reasons of backing up your site during migration. First, you will need a copy of all the content and data to set up the new site. Second, it will be useful if something goes wrong during the migration.

WordPress comes with several good plugins for website backup, so it will be better to utilize them. In case you choose a website builder for setting up your website, you should check the plugin compatibility in order to proper backup of databases and themes.

Check the new domain
The new domain to which you are moving your site might be a nasty one. It has nothing to do with web hosting providers. There have been cases where people abandon domain names because of penalties from Google for nasty usage. When other users buy those domains, it affects their websites.

So, it is better to check the health of your new domain using Google Webmasters Tools (GWT). Just add the domain name to GWT and check the Manual Actions Page. It will let you know if there are any issues with the domain. You can go ahead without worrying if you get a green signal.

Shift your WordPress site to new domain
Moving a website from current web host to a new host is not a game of copy and paste. You will also need to transfer the static WordPress files and entire database to the new hosting server.

You should use database migration plugins like Duplicator or All-in-one WP Migration for smoother migration of database. The database duplication can take some time to create a package of your WordPress database, which depends on the size of database.

Next, you will need to upload the database package to the new website.

Add permanent 301 redirects
This is the most crucial step for SEO and user experience while moving the WordPress site from one host to another. The link redirections allow users and search engines to come to your new site from the old URLs.

This process helps you save the subscribers and visitors, eventually generating the traffic.

Good thing about this step is that it can be done easily by pushing some code to the .htaccess file. If you are maintaining the structure of new URL according to the old URL, then this step becomes easier. For example, moving oldurl.com/managed-wordpress-hosting to newurl.com/managed-wordpress-hosting.
Find the .htaccess file in the WordPress directory of your current website and push this code at the bottom:
#Options +FollowSymLinks
RewriteEngine on
RewriteRule^(.*)$ http://www.newsite.com/$1 [R=301,L]
Make sure to replace the newsite.com with the URL of your new site in the code above.
This process is called 301-redirection and is used to tell Google and your visitors that you have redirected your old website to a new URL.

If you see some error in redirection, it might be because you made some mistake in setting up the 301 redirections.

Check new website for broken links
Once you are done moving to a new WordPress site, you should check for broken links, missing images, posts and images. During migration, sometimes a few of the links and images break within the content. For example, the internal links within the content might be having the old URLs, which sometimes show 404 errors.

The 404 errors and the images showing a broken thumbnail in posts provides poor user experience. It is recommended to use plugins that can help you easily find broken links.

Tell Google about the change
For good SEO, this is another important step to be considered. You need to notify Google that you have changed your web host, without waiting for Google to index the new domain.

Google provides a Change of Address Tool in the Google Search Console, where you can submit the old and new URLs. If you utilize the tool, Google will be notified about the new site and the migration.

Create new sitemap
A sitemap is typically a map of your website that includes all the links to the web pages and content you have on the site. The search engine crawlers use this sitemap to show outcomes on search results. The goal of creating a website sitemap and submitting it to Google is improved SEO.

Thus, create a sitemap of your new website and submit it to the Google Search Console.

Update Google Analytics with new URL
Google Analytics is all about knowing the traffic on your site. It is a must have tool to keep track on your visitors and improve the SEO strategies. If you are using this tool for your WordPress site, then all you need to do is update the property URL with new domain name.

Tell users about the change
No doubt, you have done a good job by setting 301 redirects that sends your users to new website. Another good idea is to notify the users about your new site by making a public announcement.

All you need to do is write a blog post on your new website. The blog post should clearly mention your old URL and new URL and the reasons that made you take the big step. This can help you in a number of ways, like people will easily remember your new domain name.

In call-to-action, you can ask people for feedbacks about their experience and whether they find any bugs or error on site or other posts.

Additionally, you should share the news about new domain on social media platforms and pin it there.

Don’t abandon your old domain name
This is a real big mistake that website owners make. They abandon the old domain name after moving to a new one. If your old domain name expires, the 301 redirects will also get expired. Also, abandoned domain names aren’t good for cybersecurity reasons.

Hence, the right thing is to keep renewing the old domain name to maintain the ranking.

Wrapping up:
Changing a WordPress web host without affecting the SEO isn’t an easy task. But if you consider all the points mentioned above, things can become easier for you. Don’t ever forget to create backups as it can result in losing all the content.

Also, after setting up the new site, you can notify your users about the move by writing a blog post and asking them for feedback.

Author Bio: Pawan Sahu is the founder of MarkupTrend. He is a blogger and marketing geek passionate about writing articles related to WordPress, SEO, Marketing, Web Design, and CMS etc.

30 Interview Questions and Answers for WordPress Developer

30 Interview Questions and Answers for WordPress Developer

Before hiring a WordPress developer, you should have these 30 WordPress Questions in your mind so that you get the desired candidate for your company. The one who gives proper and accurate answers to these questions is the one perfect for your organization. Having deep knowledge about these WordPress Questions and Answers is somewhat makes you expert in WordPress.

Q1. What is WordPress?
WordPress is a free open source content management system designed for everyone, emphasizing, friendliness, performance, security, and ease of use. Great software with minimum setup, simple and predictable. Also, WordPress offers powerful features and functions to design websites for any kind of business growth.

Q2. How safe is a website on WordPress?
WordPress as an open source of platforms, with lots of security plugins, is safe and still one requires regular updates preventing from hacking and loss of data.

Q3. What are the minimum requirements to run WordPress?
PHP with the latest version
MySQL 5.6
The mod_rewrite Apache module
HTTPS support

Q4. In which year WordPress was released?
WordPress was released in the year 2003.

Q5. Are there any limitations to a WordPress website?
Are there any limitations to a WordPress website? Is the most frequently Asked WordPress SEO Questions and Answers. You can utilize WordPress for e-commerce sites, membership sites, photograph exhibitions and some other sort of webpage you can consider. The site is made utilizing a similar HTML code as some other site, so there are no limitations as such.

Q6. List some features of WordPress.
WordPress controls over 28% of the web and this figure aren’t restricted it rises each day. Everything from basic sites, to web blogs, to complex entryways and venture sites, and even applications, are worked with WordPress.
Here is a portion of the highlights of WordPress.

– It’s Simplicity
– Simpler distributing devices
– Web index Optimized
– Client Management
– Media Management
– Simple Theme System
– Simple Extendability with Plugins
– Simple Installation and Upgrades
– Multilingual Support
– Worked in Comments System
– Custom Content Types
– Supportive

WordPress Interview Questions and Answers

Q7. What is a plugin in WordPress? List plugin that comes with WordPress.
WordPress Plugins are a bit of code that contains at least one capacities written to stretch out and add to the usefulness of a current WordPress site.
WordPress development plugins are the key highlights for developers while building up the WordPress sites, these plugins assume an imperative job in configuration reason, realistic reason, nearly in each angle. WordPress offers free, premium plugins. The center of WordPress is intended to be lean and lightweight, to augment adaptability and limit code swell. Plugins at that point offer custom capacities and highlights so every client can tailor their site to their particular needs.

The following is the rundown of plugins that accompanies WordPress establishment.
– Akismet
– JetPack
– Yoast SEO
– Social media sharing plugins
– iThemes
– All In One SEO
– Contact form 7
– Posts and Pages
– Sliders and Widgets plugins
– User Registration
– WooCommerce
– W3 Total Cache

Q8. Where is WordPress Content stored?
WordPress contents are stored in the MySQL database on the server.

Q9. what are the differences between posts and pages in WordPress?
Posts and Pages are the content types in WordPress.
Posts are coordinated and recorded in a sequential request with the most recent posts at the best. Posts are meant to be shared and commented on.
Pages are static will be static content, so an about us, contact us page and so forth. They are perpetual and timeless sections.

Q10. Do you need to have a blog in order to use WordPress for a site?
WordPress was initially utilized as blogging programming however it has since turned out to be well known for the site too. It isn’t important to have a blog to utilize WordPress. As yet having a blog is admirable as it will help in website improvement.

Q11. From an SEO point of view is WordPress helpful? Will it show the website on Google?
It is one of the advantages of utilizing WordPress; it has an inbuilt SEO search engine. Likewise, you can have an extra plugin in WordPress to help with SEO and rank on a well-known web search tool like Google.

Q12. Why does WordPress use MySQL?
Why does WordPress use MySQL? Is the second general WordPress questions and answers asked by interviewer. MySQL is a broadly accessible database server and is amazingly quick. It is an open source, and it is accessible at no expense additionally it is upheld by some minimal effort Linux has so its simple for anybody to have their site.

Q13. Is it possible to rename the WordPress folder?
Indeed, it is conceivable to rename the WordPress folder. On the off chance that WordPress is as of now introduced, you need to sign in to the weblog as the administrator and after that change the settings
WordPress address (URI) :
Blog address( URI) :
In the wake of rolling out the improvements, you can rename the folder or index with the WordPress file in it.

Q14. What are the positive aspects of WordPress?
The positive aspects of WordPress are
– Easy installation and upgrades
– In-built SEO search engine
– Easy theme options
– Flexible
– User-friendly
– Developer-friendly
– Multilingual offers more than 70 language options
– Featured plugins
– Shortcodes and mobile-friendly

Q15. What are the rules that you have to follow for WordPress plugin development?
– Create the plugin’s folder
– Create a unique name
– Create a sub-folder for PHP files, translations, and assets
– Create the main plugin file, and fill in the header information
– Create activation and de-activation function
– Create an uninstall script
– Create a readme.txt file
– Use proper constants and functions to detect paths to a plugin file

Q16. What are the types of hooks in WordPress and mention their functions?
There are two types of hooks in WordPress
– Action hook
– Filter hook

Hooks allows users to create a WordPress theme or plugin with shortcodes without changing the original file. Action Hook enables you to embed an extra code from an outside asset, while, Filter hook will just enable you to include content or content toward the finish of the post.

Q17. How do you enable debug mode in WP?
You can enable debug mode in WP by editing wp-config.php file and changing WP_DEBUG constant value to true.

Q18. What is the prefix of WordPress tables by default?
wp_ is the prefix for WordPress

Q19. How many tables are there in WordPress by default?

11 tables are there in WordPress by default.
1.wp_options
2.wp_users
3.wp_links
4.wp_commentmeta
5.wp_term_relationships
6.wp_postmeta
7.wp_posts
8.wp_term_taxonomy
9.wp_usermeta
10.wp_terms
11.wp_comments

Q20. What is the WordPress loop?
To display post WordPress use PHP code, this code is called a loop.

Q21. What are the steps you can take if your WordPress file is hacked?
Firstly, install security plugins like iThemes, WP security.
Re-install the latest version of WordPress.
Change password and id for all users.
Check themes and plugins up-to-date.

Q22. What are the template tags in WordPress?
The template tag is a code in a WordPress that instructs WordPress to “do” or “get” something.

Q23. What is a Child Theme in WordPress?
The Child Theme is an augmentation of the Parent Theme. In the event that you make changes to the parent theme, any update will fix the changes. With a child theme, the customizations are protected on an update.

Q24. What is the essential feature you look for the theme?
Theme choice varies as indicated by the prerequisite, yet a perfect theme would be something that would not limit to utilize the number of pages, plugins or static landing page.

Q25 What are importers in WordPress?
In WordPress, Importers are plugins that give usefulness to import a mass XML document with any number of records. It empowers to import Posts, Page, Custom Posts and Users information in an XML record.

Q26. What do you mean by Custom field in WordPress?
What do you mean by Custom field in WordPress? This is the Advance WordPress Interview Questions and Answers ask. Custom fields are otherwise called post meta. Post meta is a component in WordPress which permits present writers on including extra data at the time composing a post. WordPress stores this data as metadata in key-esteem sets. Clients can later show this metadata by utilizing layout labels in their WordPress themes whenever required.

Q27. How can you disable a comment in WordPress?
– To disable a comment in WordPress,
– Login to your WordPress admin panel
– Go to the settings menu
– Under settings menu click on Discussion
– Uncheck “Allow people to post comments on new articles” checkbox
– Click on save changes button

Q28. How to run a database query on WordPress?
WordPress query function enables you to execute any SQL question on the WordPress database. It is best utilized when there is a requirement for explicit, custom, or generally complex SQL queries. For progressively fundamental questions, for example, choosing data from a table, see the other WordPress database functions such as get_results, get_var, get_row or get_col.
Syntax

 $wpdp->query(‘query'); 

Q29. Which is the considerably best multilingual plugin in WordPress?
WPML is the best multilingual plugin in WordPress.

Q30. Does WordPress use cookies?
Yes, WordPress uses cookies for verification purpose of the users when they log in.

Q31 Why is MySQL is used in WordPress?
The accompanying highlights of MySQL fulfill the utilization of MySQL in WordPress and make it simple for anybody to have their site.
Availability of database server
Extremely fast
Open source
Free of cost
Supported by many low-cost Linux hosts.

Wrap-up!
These 30 WordPress Questions and Answers will help you to get brief details about WordPress and helps you to prepare for a good WordPress developer. This blog helps you with the best questions and answers asked by the interviewer while interviewing.

How to Work With WordPress User Metadata

Work With WordPress User Metadata

It is one of the nicest APIs that WordPress offers is a WordPress user Metadata API. Because of this API, we get ideas about the posts, comments, users, terms, and a lot more that holds the information about the standard set of data information.

1. WordPress Metadata :
Metadata is taken care of with key/value sets. The key is the name of the metadata component. The value is the data that will show up in the metadata list on every individual post that the data is related. As we keep on working with the different WordPress user metadata APIs, you’re going to find that this definition remains constant regardless of which API is being investigated.

2. Working with User Metadata API :
The WordPress user metadata will be stored in the wp_usermeta database table, there is actually some data is stored already in the user metadata API. This happens because some of the data stored on the user profile screen.
In any case, the API will enable us to compose our very own data to the table. So with the majority of that state, we should feel free to investigate how to function with the capacities given by WordPress.
Through the majority of the examples given, we will be passing 1 for the main parameter to the API capacities since the primary client is dependably the site director. This is for the most part destined to be available in some random establishment.

3. Adding user meta :
Add metadata to a user’s record for this you can function add_user_meta. This is beneficial, if you somehow managed to take a shot at a plugin or a web application that is based on WordPress and you’re hoping to broaden what an individual can connect with their profile, at that point this is one approach to do it.

It could be something as basic as giving a client’s profile on a given interpersonal organization, or it could be something further developed where you might connect the client with information contained in another table, a variety of data, or something different.

Be that as it may, the API work acknowledges a discretionary fourth parameter on regardless of whether the value being embedded ought to be remarkable or not.

4. Non-unique values :
Here we will see at the coding part for adding user metadata.

add_filter(‘the_content', ‘add_user_meta');
/**
* Determines if the current post is the default ‘Hello Wordl' post and, if so,
* adds non-unique user meta data to the database.
*
* @param    string $content   The post content.
* @return   string $content   The post content.
*/
function add_user_meta($content) {
If (1===get_the_ID()){
add_user_meta( 1, ‘twitter_account', ‘https://twitter.com/username');
}
return $content;
}

We hook into the_content
We check to see if we are on the Hello World post
If yes than we add the user metadata
We return $content to WordPress.

With this code set up and with the Hello World post stacked in your program, revive the page a couple of times.

Unique values
Now when we know about the non-unique values, in the first function, in the second function we are going to see unique values.

add_filter(‘the_content', ‘unique_add_user_meta');
/**
* Determines if the current post is the default ‘Hello Wordl' post and, if so,
* adds unique user meta data to the database.
*
* @param    string $content   The post content.
* @return   string $content   The post content.
*/
function unique_add_user_meta($content) {
If (1===get_the_ID()){
add_user_meta( 1, ‘twitter_account', ‘https://twitter.com/username',true);
}
return $content;
}

Initially, give an interesting incentive to the meta value in the function call. Refresh the page a couple of times, and after that take a look at the database.

5. Updating User Meta :
Update user meta field dependent on user ID. Utilize the $prev_value parameter to separate between meta fields with a similar key and user ID. On the off chance that the meta field for the user does not exist, it will be included.
When working with this capacity, it contemplates this in two situations:

At the point when previous metadata has been included utilizing the add_user_meta work and there are various records with similar data.
At the point when no metadata has been included and we’re including another record and need it to be unique.
In the main case, it gives the $prev_value since you’re revealing to WordPress which incentive to target and to update.

As like add and update one can use delete and get function for obtaining WordPress user metadata.

6. Syntax :

Delete#
Delete metadata coordinating criteria from a client. You can coordinate dependent on the key, or key and value. Deleting dependent on key and value, will keep from evacuating copy metadata with a similar key. It additionally permits expelling all metadata coordinating key, if necessary.

Detete_user_meta(
int $user_id,
string $meta_key,
mixed $meta_value="
);

7. Retrive user meta :

With regards to recovering user metadata, we have the get_user_meta work. Now, it ought to be evident that the normal parameters will be the user ID and the meta key.
Keep in mind when we’re retrieving data, we just need the user ID and the meta key since that is the distinguishing data for a particular value.

Get#
get_user_meta(
int $user_id,
string $key ="
b001 $single=false
);

Summary!
For the time being, keep on exploring different avenues regarding the code that has been given in this blog. Keep in mind that it’s intended for demonstration purposes just and ought not to be kept running in a production environment.

All through this arrangement, we’re endeavoring to establish a framework for future WordPress developers to work from when they go ahead and deal with answers for their boss, their customers, or for their own tasks.

So, I’m anticipating proceeding with this arrangement. Keep in mind in case you’re simply beginning, you can look at my arrangement on the most proficient method, to begin with, WordPress, which centers around subjects explicitly for WordPress tenderfoots. Kindly don’t delay to leave any inquiries or remarks in the feedback or comment section.

This blog will help you to know with the working and how to work with the WordPress User Metadata.

All You Need To Know About Google AMP For WordPress

All You Need To Know About Google AMP For WordPress

In October 2015, Google made an announcement for the support of mobile-friendliness in websites and came up with Accelerated Mobile Pages (AMP) project. With over new publishers, news and digital news initiative with firms like Facebook, Twitter, Linkedin, and WordPress were introductory colleagues of this hearty, open source activity. For WordPress to make into an existence with websites which helps in creating more traffic, one needs the support of the mobile-friendly environment. Here in this blog, we are going to discuss the Google AMP for WordPress.

1. Working of Google AMP :

The Google AMP utilizes restricted HTML and stores your site reserve in Google AMP Cache. At the end of the day, your posts are put away on Google Servers. At whatever point there is a look for your posts, Google would get them specifically from its store memory and show promptly to the client. It decreases the heap time and portable utilizing individuals can promptly open the posts. As it were, Google AMP For WordPress improves the client experience and accordingly, you will get more traffic on your WordPress site.

A definitive objective of this task is to empower the web content to stack quicker particularly for mobile users. The AMP innovation is intended to drive quicker page stacking on mobiles even with 3G speed.

Do you realize how does Google advance AMP use? When you search for blogs, you will see the card-like outcomes at the best, or state, on the excellent land of the search page. Every one of these cards shows AMP-empowered locales. Your WordPress blog can be set here on the off chance that it is AMP-streamlined. On the off chance that you are endeavoring to get positioning for any watchwords where the SERPs show such cards, the principal need is to utilize Google AMP For WordPress for your site.

These cards additionally overwhelm the versatile web world by remaining best on the pursuit pages. Google continues advancing its pursuit calculation, and there is no motivation to overlook AMP to get a higher positioning. When we see the sites on the main page of results, we locate that the greater part of them are AMP-empowered. It demonstrates the solid effect of AMP on positioning. Regardless of whether, for a minute, we think about that AMP is certainly not a ranking signal, we can’t deny that it can offer the mobile users while searching.

2. Advantages and Disadvantages of Google AMP :
Advantages :
Google AMP increases your website speed.
Also, increases Click Through Rates from mobile search results.
Google AMP improves ad visibility as to those of non-AMP websites.
Google AMP helps in increasing the repetitive number of users.
With Google AMP, one’s website gets a special place in Google search engine.

Disadvantages :
Newsletter subscription options are not available in Google AMP.
Does not show a pop-up when your webpage is AMP-enabled.
Other than Google analytics, one cannot use analytics tools with Google AMP.
It does not show widgets and sidebars.

3. Google AMP for WordPress :

If someone is having business-to-business or an e-commerce website, a compound with Google AMP for WordPress websites is a recommendation.
Despite the fact that WordPress is one of the accomplices of this activity, it doesn’t offer help for AMP and there is no choice in the dashboard to turn on AMP.

You can utilize a WordPress AMP plugin to exploit for your website. How to add Google AMP to your WordPress site? Which plugins should I use and shouldn’t something be said about the theme I right now use? So here is the answer to these questions:

4. WP AMP Plugin :

WP AMP plugin can make our activity simple. We can promptly set up help for Google AMP by utilizing a plugin. There is no coding or backend work required from your end when you utilize an AMP plugin for WordPress.

It is anything but difficult to utilize and does not require any mind-boggling arrangement. It is a set-and-overlook sort of plugin. Be that as it may, it has a couple of disadvantages. One of them is it just backings posts and not pages of your WordPress site. Uncontrolled usefulness and successive issues negatively affect AMP evaluations. Along these lines, numerous WordPress designers suggest Google AMP for WordPress. In spite of the fact that autonomous engineers have made it, is much progressively well known among clients with better appraisals.

AMP for WP plugins with advanced features and functions provides you with possibilities of requirements as per your needs. Other options like redirection, analytics management, advertising placement, contact form and lots more features for your websites.

It is a premium plugin which includes support for Accelerated Mobile Pages in WordPress. It gives you a chance to implant pictures, recordings, sounds, and frames separated from posts, pages, and classifications. You can either modify the standard structure or think of another one. It likewise encourages you to follow guests utilizing Google Analytics and Facebook Pixel. It works fine with Yoast SEO, SEO Ultimate, etc. It is easy to use AMP with your WooCommerce store utilizing this plugin.

5. WordPress AMP Theme :
On the off chance that you need to customize the pages according to the AMP innovation, you need AMP-prepared WordPress themes. Most WordPress themes are not prepared for AMP. To make your site prepared for AMP, you can utilize either an AMP-accommodating theme or a WordPress AMP plugin. Be that as it may, a readymade AMP WordPress theme can offer more customization alternatives for your AMP pages than a plugin.

Summary!
Google AMP for WordPress innovation absolutely encourages you to increment the positioning of your WordPress site, and in this manner expanding the web traffic. You can achieve the objective of making your site prominent and portable agreeable through empowering AMP by utilizing a standout amongst the best WP AMP plugins or AMP-prepared themes. I hope this blog will help you. The above mention points will help you out with knowledge about Google AMP and its significance in WordPress platfrom.

12 Best Kids Fonts for Childrens Websites and Design Projects

12 Best Kids Fonts for Children's Websites and Design Projects

Kids fonts are fun of excitement, colorful, fun loving, creative, with a ton of amazing and creative designs allow you to design kids fonts for children’s websites. Luckily, there is a lot of kids benevolent fonts style on the web. In this blog, we’ve done some examination to 12 of our most loved child fonts styles you can use on your next design project. We’ll additionally discuss what makes them exceptional and when to utilize them.

Designing for kids can be a great deal of fun. You’ll get the chance to play with a dozen of unusual components that are generally outside the allowed boundaries on increasingly ‘genuine’ ventures. At the end of the day, the extension for opening up your psyche to some progressively casual potential outcomes is high. Kids fonts styles are a speedy, extraordinary method for livening things up.
Let’s have a look at some of its great fonts for designing projects:

1. Bubblegum Sans :
Bubblegum Sans

Bubblegum Sans isn’t ostentatious, which just makes it even more adaptable. It’s exceedingly coherent and unobtrusive, yet at the same time offers a more noteworthy level of eccentricity than the typical fonts styles you see on the web. We figure this would be extraordinary for digital book covers, headers, logos, and essentially any unmistakable component you can consider. You may even pull off utilizing Bubblegum Sans as body message in little portions, one of the best kids fonts for children’s websites.

2. Mistery Quest :
mystery quest

This kid’s fonts is free and Mistery Quest is one of the excellent examples of fonts styles. From a design point of view, Mistery Quest is simple and have a look and feel of a vintage collection of 90’s style font type. With intricate loops to each letter, theMistery Questmakes your design even more attractive. As like others, this font can also be used in body text, headings, and logos.

3. Mrs. Doodle Fonts :
Mrs. Doodle Fonts

Working on a kid’s project that needs a portion of bliss? At that point get this font style, hand-created letters with other doodle merchandise, for example, blooms, hearts, decorations, prosper, bolts, inflatables, and that’s only the tip of the iceberg, it’s a font style ideal for any event best suited for designing projects for kid’s fonts for children’s websites.

4. Cute Hand Drawing Type :

Truly imaginative, fun, cute, hand drawing this Cute Hand Drawing Type is a unique, bold statement can be used in the slideshows, posters, greeting cards, letters, title, etc.,

5. Frosty :
frosty font

One of the top kids fonts free for personal use an excellent, fantastic kids font. The design is simple like a snowy, frosty gives unique shapes to each letter and characters. Snowflakes give a charm to this font, the font is great for highly-informal sites and applications.

6. 3Dumb :
3Dumb

3Dumb the name comes for the 3D design is a bold, transparent, and makes your content stands out from rest of the page’s content, best suitable for any kind of websites especially for kids fonts for children’s websites. Giving a heading, title, in a bold manner, this font can be used as it perfectly suits the title heading.

7. Delius Swash Caps :
delius swash

Delius Swash Caps figures out how to be both fun and traditional in the meantime. It’s cursive, which impacts comprehensibility somewhat, however, utilized unmistakably it can without much of a stretch to address your issues.
Given the above mentioned, we’d state substantial, unmistakable, and effective content will profit the most from this textual style. It could even be utilized on progressively formal sites, in spite of the fact that you might not have any desire to stray a long way from its cursive writing learning.

8. Flavors :
flavors font

Flavors are a ‘splattery’ kind of kids fonts for children’s websites. It looks smirched, as though it were composed with ink and a couple of drops have fallen all over. This just serves to feature its beguiling style, however, and implies there’s ‘development’ to help with clarity.
This font style is an incredible alternative for headings, and fiction writers will probably incline toward its stylings. We’d likewise propose that casual instruction destinations will get some utilization out of Flavors.

9. Good Unicorn :
Good Unicorn

Sparkling, glittery, shiny like stars, vibrant and colorful like milky waves and galaxies stars. Good Unicorn is best among others, a popular and most colorful kids fonts style can be best for young girls, kids. One can use it in the heading area, title bar, or event at the center of attention, helps to make kid’s fonts for children’s websites.

10. Sprinklescolors :
Sprinkles colors

Sprinklescolors looks like exactly what you’d get on the off chance that you asked a pre-high scholar young girl to keep in touch with you a letter with certain hearts tossed in. It’s fun, easygoing, and it has a great deal of appeal on account of all the additional characters and substitutes.
Consider utilizing this font style for first-individual stories or perspectives. On the off chance that your content could profit by utilizing emoticons, you’re in karma. Sprinklescolors likewise includes charming dinosaurs, turtles, and significantly more.

11. Londrina Sketch :
Londrina Sketch

Londrina Sketch’s style is difficult to bind. At first look, it would seem that the sort of text style you’d see utilized as ‘formal spray painting’, yet has a straightforward structure perfect for striking headings.

For this specific typeface, we prescribe adhering to all tops and high contrast structures, so it emerges considerably more. In any case, Londrina Sketch is sufficiently adaptable that you could get a lot of mileage out of its lower-case variation as well.

12. Wonderbar :
Wonderbar Font

It’s a capitalized fonts style that is fun and liquid, and certainly nails the piece of candy tasteful. There are likewise a couple of various additional items and exchanges included, which will help make non-monotonous structures.
As you may envision, logos will be a match made in paradise here. Nonetheless, titles and principle headings will likewise be inside Wonderbar’s wheelhouse. Indeed, non-web applications which give massive incentive to this text style specifically.

Conclusion!
Structuring for kids fonts for children’s websites gives its very own arrangement of difficulties contrasted with grown-up centered plans. Notwithstanding, there’s additionally an incredible chance to have a fabulous time and let your creative ability run wild, which is something increasingly ‘grown-up’ projects frequently don’t bear.

With these illustrating kids fonts, you can design your own project with fun and creativity. These fonts will help you to design your websites in a more easy and convenient way.

How To Create a Coupon Site Without Coding Knowledge [Brief Step-By-Step Guide]

How To Create a Coupon Site Without Coding Knowledge

Discount Coupon Business

Hey guys, are you going to earn money offering discount coupons? Running deals and coupon sites are great ways to earn money online.

The business is pretty straightforward. You just get the latest coupons from best online affiliate marketplaces & promote them on your website. You will get the best revenue via affiliate and CPA marketing.

You will definitely need a coupon website for that. The easiest way is to create it with WordPress, especially if you don’t know much about coding.

Down below you will find a brief, simple guide on creating a coupon site with a WordPress website design. Following its steps, you will have your coupon website in just a few hours.

Please note that you don’t need to spend heaps of money on it. But what you do need, is a lot of enthusiasm.

Let’s begin.

Creating a WordPress coupon site, like the one you see below requires only four simple steps:

Nelly

Nelly

  1. The first is to buy a domain and hosting.
  2. The second is to install WordPress.
  3. The third is to install a WordPress coupon theme.
  4. And the last is to install plugins.

Buying Domain & Hosting

Think about the name of your coupon site. It should indicate site purpose and create your unique brand image.

Have you decided on the site name? Ok, then register a domain for it.

What is the domain? In simple words, it is a web address used to access your website.

Usually, the domain costs about $15 per year. However, some of the well-known WordPress hosting providers give you a free domain for a year. Then you purchase a web hosting account. You will need a hosting account anyway, so a free domain offer is really beneficial.

Ok, supposing you have purchased your hosting plan, now we can proceed with the steps of creating a WordPress coupon site featured in this guide.

Install WordPress on Your Hosting Account

When you have bought a hosting account for your coupon website, you will be greeted by your hosting provider via email, which will contain login details.

You need to log in and look for the cPanel tab in your hosting dashboard.

Please follow the video guide below to install WordPress:

Well, we are done with installing WordPress.

It’s high time to convert it into a coupon website. This involves customizing WordPress with the help of themes and adding requisite coupon site features with the help of plugins.

Install WordPress Coupon Theme

There is no lack of theme providers offering free and premium designs out there. I suggest you opt for a premium theme to get a nice website like the one you see below.

Discount Coupon

discount coupon

Are you tight on budget so should think about a free theme? It’s more or less ok either, just beware of the providers that are known to include malware in their theme. Eventually, this may lead to a compromised website.

Well, supposing you have picked up your perfect theme. Please view the video that will guide you through the installation process:

I hope it was easy to install your theme for a WordPress coupon site.

Now comes the stage of customization of your brand-new theme according to your taste and preferences. As a rule, WordPress themes have self-explanatory customization options. But you can refer to the theme’s documentation at any time to study it inside-out.

And don’t forget about the customers’ support. Decent premium theme developers provide excellent customer support. You can contact them and ask for assistance in case of an issue.

Install WordPress Plugins

What do you need plugins for? They let you add extra features that are not included in the default WordPress installation.

Here is a good example: WordPress has no default feature that allows creating a contact form for your “Contact us” page. You can add this functionality with Contact Form 7 plugin.

Please watch the video below to see how to install a plugin in WordPress:

Here is a list of must-have WordPress plugins your coupon website won’t survive without:

  1. Limit Login Attempt – allows securing your site’s login from hackers who try to log into your website multiple times with the help of guesswork.
  2. W3 Total Cache – lets your website to be cached in the visitors’ browser, which makes its loading speed super fast.
  3. Yoast SEO – the plugin lets you optimize your coupon website for search engines. It will help you effectively generate leads through user searches.
  4. Akismet – make sure that your website is free from spam comments as they can negatively affect its performance.
  5. TinyMCE – the plugin adds extra features to your post and page editor, works similar to that of MS Word. I mean you can write freely without having to code your posts.
  6. Coupon Creator – lets you create custom coupons, which you can post on your website.
  7. Contact Form 7 – helps to create a contact page for your website.
  8. Floating Social Share Bar – lets your visitors share coupons on social networks.

Maybe you would like to upload more plugins from the WordPress plugins directory. Everything depends on your needs. In any case, the above-mentioned ones are enough to start with.

Conclusion

After you complete the above steps, you will have your coupon website up and running. This won’t take you much time and efforts. I hope that I managed to keep this guide short, yet detailed enough.

Do you have any questions/suggestions/tips/whatever to this guide? Please post them at the comments section.

I hope you will share your success story about the brand-new coupon website in the near future.

5 Common WordPress Vulnerabilities and How to Fix Them

Though it is the most popular CMS in the galaxy, WordPress is not without its flaws, many related to security. The good news is you don’t have to be a technical genius in order to secure your website against the majority of threats. And to be fair, many security flaws commonly associated with WordPress are not the fault of the core software but rather third party programs like plugins and themes. Here are five common WordPress security issues to pay attention to.

1. Brute Force Attacks: This method focuses on simply entering various combinations of user IDs and passwords into your login screen until a successful combination is discovered. These days, hackers use automated software to do the dirty work for them – millions of possibilities can be tried in a short period of time. Thus the term brute force. Even if the hacker never lands on the precise combination needed to enter your website, the nature of the attack can cause a serious drain on server resources. Though WordPress doesn’t limit login attempts by default, activating such a response should put a quick halt to an ongoing brute force attack.

2. Protect Your PHP Code: Perhaps the next most popular method of gaining entrance to a WordPress website is called file inclusion. PHP is the code that runs the website, so you might say it’s pretty important. You also might say that a skilled hacker who finds weak code and manages to load his own remote files into your website has probably just ruined your day. This is one issue that does lie in the software’s source code. Luckily, WordPress developers issue frequent updates that address PHP issues as they are found. It’s a good idea to update to the latest version as soon as you can.

3. SQL Injections: To understand the potential damage from an SQL injection, you should know that your WordPress installation operates using a MySQL database. If a hacker can gain entrance to that database, by any of a host of methods, he or she has just accessed your data. Such an SQL injection can be used to add new data that includes links to spam websites. This is something you see a LOT of online and, as soon as you scrape the offending data out, it shows up again. Frustrating? Yes! Preventable? Yes! Always sanitize data that flows back to someone filling in a field on your website.

4. Cross-Site Scripts: Plugins are the major culprit in this sort of WordPress-related security breach. Since most plugins are third-party in nature, we can’t exactly blame WordPress developers for this weakness. Cross-site scripting works by injecting malicious code into a website the victim visits. One easy source in is through a comments section. The victim’s browser picks up the bad code and it’s off to the races. At that point, the hacker works in the background to impersonate the user through the use of cookies in the browser, putting almost anything at risk, including bank accounts.

5. Malware: While there are thousands of malware examples online, four are by far the most common you see in WordPress: backdoors, pharma hacks, malicious redirects, and drive-by downloads. Take a look at recently changed files if you suspect a malware infection. This kind of issue is often easy to fix. First try deleting the bad file. If that doesn’t work, install WordPress again or roll it back to a previous version before the infection took place.

Best WordPress Security Practices

One way to avoid the headaches associated with having your WordPress website violated is to swear off the internet and never go online again as long as you live. Another, less drastic way is to implement the following:

Strong passwords: Make all your passwords long (more than 6 characters), unique, and change them every six months.

Security plugin: A good security plugin will quickly bring your website up to speed on the basic, recommended settings.

Two-Factor Authentication: Though it adds another step to the login process, two-factor authentication virtually stops brute force attacks by requiring a time-sensitive code supplied from another device (like your smartphone) in addition to the user ID and password.

Update, Update, and Update: Get in the habit of checking your WordPress dashboard every time you login for available updates related to the core WordPress installation, plugins, or themes. This practice insures you have the latest, bug and vulnerability-free code at all times.

Scan for Malware: Malware is sneaky. Sometimes you don’t notice it right away. A good security plugin will offer the capability to perform regular scans. Take advantage of it.

Pick a Good Host: Though the temptation to spend as little as possible is almost irresistible, one of the first places a low-ball website cuts costs with security. Create a budget for securing quality hosting, one with good security support and easy WordPress installation. If you haven’t educated yourself on the security and privacy advantages inherent with a Virtual Private Network (VPN), it might be worth your time.

Backup – Always: Sometimes, despite your best intentions, a determined hacker messes up your website. This is when you will thank yourself for having the foresight to conduct regular backups and store them offsite with the ability to restore.

The Bottom Line
Don’t be afraid to use WordPress as the CMS behind your blog, website, or e-commerce store. Millions of people do so every day and are happy with their choice. Yes, like every other online entity, WordPress has security issues. The trick is to educate yourself on what they are, take steps to prevent intrusion, and react quickly when something goes awry. Good luck out there!

Five Proven Strategies To Choose The Best WordPress Hosting

best WordPress hosting
Figuring out the best business plan and knowing the nitty-gritty of running a successful WordPress site is just the beginning, what you really need is a good WordPress hosting plan. This is guaranteed to lead you to your online objective(s).

However, the internet is chock a block with millions of WordPress hosting providers, making it difficult to choose the right one that fits your requirement and pocket. Anything other than the best is inviting problems in running your online business since you don’t have managed hosting going on for you.

So, how do you choose the best WordPress hosting that will make it easy for you to go in for web hosting, managed hosting or not? Here are some points you need to consider in choosing the right WordPress hosting.

#1 Features and performance

Performance here is not the level of performance of the web host, but the features you require to manage your website. The thing to look for are features that are of use to you. There is no point in opting for a hosting plan with features that you will never use.

This makes it essential for you to be clear about what you currently need and also what you will need in the future. You will also need to look into what other scripts you would require apart from WordPress in a separate domain or subdomain in the future. You will also need to be clear whether only a single site would suffice for you. For this, you can explore the advantages of a free domain.

For this, you will need to know whether your hosting provider offers support for unlimited addon domains or subdomains. For this, you will need to look at several WordPress hosts to choose the best one. Also connected with this is the additional cost for backup services. If your online business plan is solid, it will help you in choosing the best WP hosting.

Regarding WordPress performance, go for a WP hosting provider which promises good up times, bandwidth and disk space suited to your requirements. This may cost money but is a lot better than cheap hosting that wastes your time in downtimes and other server-related problems.

To find out the performance of a particular WordPress hosting provider, read reviews, ask them questions and consider the recommendations of your friends in the online business. The features that should mandatorily be offered are email hosting, control panels and security.

#2 Cost

Although the cost factor is the first thing that comes to mind while choosing WordPress hosting provider, know that cheap may turn out to be expensive in the end. So, don’t fall for a web host that promises you ‘unlimited everything’ since it is simply not possible in the cost they are offering.

The WordPress hosting providers base their web hosting price on several factors, such as the power of servers, quality of support and the like. So, it is best to focus on the features that the web host offers and settle for one that meets your requirement. Then, you can compare the cost of such WordPress hosting providers and choose the right one that fits your business plan and pocket.

Don’t shy away from paying a premium on web hosting that meets all your requirements. You can consider the cost within the range of $3 to $30 a month, if your WordPress site is not making money. Best is to start with budget-friendly shared web hosting and go for more expensive hosting as your business grows.

#3 Customer support

One of the strong pillars of a WordPress web hosting company is its customer support. If it is strong, it can save you a lot of problems. Customer support should be able to provide instant technical support the moment you contact them. If they take their time in addressing even trivial issues, that web hosting is certainly not for you.

You can read the reviews, ask friends and read the complaints to judge which web hosting delivers through its customer support and how quickly. An indication of a good hosting provider is the way its customer support can be contacted, such as through phone, mail etc. If it provides customer support 24/7, it is certainly well established.

#4 Managed WordPress hosting

If you go in for managed WP hosting, you will be able to host only WP sites. This is because they only specialize in providing WordPress platform for your hosting solutions. In other words, a managed WordPress hosting provider’s entire resources is devoted to your WP platform.

It will not be wrong to say that Pagely is one of the best managed WordPress hosting solution available today if you run a personal blog or a professional WordPress site or an e-commerce portal. The reasons are not far to seek, since….

its support team is totally focused on Word Press.

it has some unmatched features, such as malware scanning, super-fast load speeds, firewalls, unlimited data transfer, etc.

backing up is an automatic process and on a daily basis.

the site can be restored with a few clicks.

there are no hidden costs.

#5 Traditional web hosting

Many bloggers opt for traditional web hosting over managed WordPress hosting, simply because most web hosting companies support the WordPress software that can be installed with a few clicks. Although it is cheap, it doesn’t offer anything extra like managed WordPress hosting.

Some popular web hosts are:

Bluehost

Bluehost offers a host of features, such as instant setup, unlimited domain hosting, unlimited bandwidth and disk space and unlimited email accounts. It also provides a free domain and site building tools. It is downright cheap too with $3.95 per month.

Hostgator

This is another popular web hosting provider that boasts of over eight million sites on its server. It facilitates installing WordPress with a few clicks via the control panel and provides skype, chat, phone support and 24/7 email. They guaranteed 99.9% uptime, despite their low prices. The hosting plan starts at $3.96 per month, VPS at $9.97 per month and dedicated server at $139 per month.

If you are looking for success of your business online, choosing the right WordPress assumes importance. A good web hosting company will solve web hosting-related problems, reduce downtime and help your business make money.

Why Businesses Need Search Engine Optimization Marketing

Engine Optimization Marketing

Due to the advancements of tools and technologies, competition in the business world is continually increasing. And in this scenario, to make a prominent presence in the market or to stay some steps ahead from competitors need the implementation of powerful marketing strategies.

The necessary yet mandatory marketing strategy is Search Engine Optimization (SEO). SEO is actually among the most misinterpreted terms in the marketing terminologies. That’s why it’s imperative to get the help of search engine optimizers with experience.

Many professionals don’t know which SEO strategies provide positive results and which don’t. That means many misconceptions are associated with this marketing approach. Even, many people are still not aware of the importance of SEO in their business. If you belong to this group, then the below segment will help you a lot.

Why should you implement SEO Marketing Strategies to Your Business?
SEO is a must for Branding and Business Visibility :
What is the primary goal of your business website? The answer is; to draw the attention of more and more customers.

But, within the fierce competition of billions of websites, how can you get the top spot in search engine result pages (SERPs)? The answer is through proper SEO marketing strategies. Most of the people do not visit the second page within the SERPs. Therefore, when it comes to business visibility and brand awareness, SEO is a must.

Whenever you start implementing proper technical, On-page, and Off-Page SEO strategies, you will increase the value of your website. And where there is value, there are more and more potential clients.
Since organic search is responsible for the most conversion for any website, SEO has become mandatory for any site to grow.

SEO establishes Trust and Credibility :
Online audiences always look for only a clean and convenient website from which they can get some values. If you take help excellent SEO strategies, your site’s rank will gradually increase; SEO improves the credibility and trust of any brand as well as its digital properties.

Implementing proper SEO strategies for an extended period of time will help you in acquiring positive user behaviour, quality backlink profiles, properly optimized on-page elements, and technical SEO – It’s true that establishing a reliable brand won’t typically happen overnight, but if you take help of an experienced SEO professional, you can lower the duration to get a big success.

SEO helps to acquire Business Traffic :
Surely, you can argue that traffic won’t generate money for you. But, high traffic increases the chances of improving your sales margin. It’s better to do business in a crowded place instead of an empty island.

When you start implementing SEO, you’ll start getting qualified traffic, actually searching for your offerings. They already have interests to purchase the similar products or services you offer. And it’s SEO that will help you in acquiring qualified leads for your business.

You can’t deny that a website having high-quality traffic holds a healthy sales margin. I think it’s a sufficient reason for adopting SEO strategies on your site.

SEO provides you with Unmatched Insights into Your Audiences :
You already know that SEO helps to generate valuable leads for your business. And Google Analytics figure out this traffic. Google Analytics is a brilliant tool. Moreover, all data and metrics are vital in analyzing your business growth.

You can quickly figure out how your audiences are searching in your website, how they are browsing, which languages they are using, what technologies they appreciate, in which region they live, the days and times on which they are most active, and so on.

These pieces of information are vital to helping you in making meaningful business decisions and designing your offline and online business strategies.

SEO helps in providing good user experience:
user experience

You look for better organic rankings and incredible user visibility for your business, right?
But, to make sure that, you need to work towards optimum user experience. When there is more and more positive user experience for your website, the ranking of your site will gradually increase.
Today’s customers have become tremendously internet-savvy, and they are very clear about their requirements. So, if they don’t find anything valuable, it will be a negative indication. As a result, your website performance would suffer a lot.

High-quality SEO strategies help to acquire more and more positive experiences from users. As a result, your brand loyalty will increase.

Local SEO strategies ensure Improved Engagement, Traffic, and Conversions :
We all know that mobile traffic is growing day by day, leads to more and more local search. So, it has become mandatory for all small-sized and medium-sized business to implement regional SEO strategies.

By adequately implementing appropriate local SEO strategies, you can quickly optimize your digital materials for particular proximity. Thus, people can start finding your business effortlessly and promptly.

Local optimization strategies always aim in particular cities, towns, regions, and states. As a result, you can make a prominent presence for your business in a specific location.

SEO professionals implement local SEO strategies by optimizing business websites and associated contents for your brand. It also empowers backlinks as well as local citations.

You’ll also get advantages in local listings related to your location and the field of your business. Local SEO improves the brand’s visibility and help your potential customers to resolve their queries.

SEO influences in the Buying Cycle :
Nowadays, customers like to do their research before making their purchasing decisions. By implementing proper SEO strategies, you can make your prospects to know about your incredible offerings, exciting deals, groundbreaking services and products, and so on. It will influence your prospects’ buying cycle while everything executed correctly.

Your brand must be visible in all places where people look for them to make a business-customer link.

Wrapping Up
Search engine optimization strategies will provide a lot of positive impacts on your business, but the implementation should be correct. Hence, it’s recommended to hire a top-notch SEO professional because the return on your investment would pay off.

Creating Better Faster And More Optimized WordPress Websites

Creating Better, Faster And More Optimized WordPress Websites

With regular updates and an advanced and latest upgrade technology, WordPress offers you with new updates and hence it will lead to each and every developer to be optimized regularly. But a seasoned developer who only concentrate on the platforms with which they are the mastermind, they lack behind updates and latest versions. Latest optimization practices are being neglected by seasoned developers. If someone who is among those kinds, then the following tips should be kept in mind for developing an optimized WordPress website for better business growth.

1. Switching Hosts isn’t always a quick fix :
In the event that you imagine that switching hosts will consequently fix certain issues, you may need to re-evaluate your assessment. Truth be told, despite everything you experience some code issues or similarity issues with explicit plugins despite the fact that you have changed your host. A managed host will give as much help as they can, yet won’t investigate an issue with an awful plugin or code for you. Accordingly, you need a WordPress developer to delve into it and make an assurance concerning what the issue is. Indeed, to tackle these issues, numerous hosts give outsider accomplices and developers. Hence always switching hosts not only provides you a quick fix but also, not be able to develop an optimized WordPress website.

2.Live sites are not for development work :
About the majority of the major managed WordPress has now had development conditions and this is absolutely all things considered. It avoids basic downtime brought about by clients breaking things while testing on their live site. This is regularly the situation that causes what some call the white screen of death.

On the off chance that you would prefer not to utilize an organizing situation, you can generally test and grow locally utilizing what some call a LAMP or LEMP stack. These represent Linux, Apache/Nginx, MySQL, and PHP. Instruments like WAMP and MAMP all make designs for local development very simple.

These tools have all improved and advanced after some time, however, there are additionally different difficulties and issues that emerge with local development. Most importantly, you need to make sense of how to drive your progressions from local back to creation without overwriting existing information or breaking your site.
To keep away from a portion of these complications, I suggest utilizing devices like Desktop Server and Local, which are both manufactured exclusively to speed up your work process when working locally with WordPress.

These incorporate streamlined approaches to drive things back to generation and even have extra apparatuses and highlights, for example, WP-CLI and multisite supporter assembled directly in. Having multisite supporter alone can be invaluable as working with extensive local installations can once in a while be out and out dubious.

optimized wordPress websites

3. Don’t try editing your code :
To dodge WordPress sites go down, you have to ensure that nobody is altering a PHP document specifically from the appearance proofreader in the dashboard for having a good and an optimized WordPress website. Be that as it may, how? You can utilize the accompanying code in your wp-config.php record, evacuating the edit_themes, edit_plugins, and edit_files abilities for all clients. This technique will avoid clients to hack away at the code and break the site.

define('DISALLOW_FILE_EDIT', true);

Make this procedure one stride further to refresh themes or introduce plugins and evacuate the usefulness for customers to refresh. Spot the accompanying code in your wp-config.php document to limit these abilities.

define('DISALLOW_FILE_MODS', true);

4. Don’t cut corners on your Themes and Plugins :
It’s justifiable that you are endeavoring to spare a couple of bucks or cut corners, yet don’t do it with your Themes and Plugins. WordPress might be the establishment of your site, yet the Themes and Plugins are the magic that binds everything.

Along these lines, you have to pick your plugins cautiously. Complete a little research and search for its appraisals and surveys already.

Ongoing exploration even demonstrates that almost half of the plugins in the store haven’t been refreshed in more than 2 years. This makes these Themes and Plugins are anything but difficult to get tainted with malware. Something else to be vigilant for is a packaged plugin that ought to be refreshed. This unquestionably will cause an enormous issue for WordPress clients who purchase things by means of the online commercial center. Then again, this strategy will open a wide shot for programmers and site proprietors are very powerless.

5. Watch your Admin AJAX calls :
To have an optimized WordPress website investigate any plugins that may use AJAX, for example, the WordPress Heartbeat API utilizes/wp-admin/admin ajax.php to run AJAX calls from the internet browser. Generally, these sort of records happens amid traffic spikes, CPU load, and can convey your site to a creep.

On the off chance that you find there are outsider plugins that use admin ajax.php, ensure that everything keeps running in the right way. Plus, you can make sense of what plugins may cause it by taking a gander at the HTTP POST ask for activity and rapidly decide, in view of its name. In any case, AJAX does stack after the page loads. Along these lines, this isn’t generally an awful thing to see this in a speed test.

6. Ensure PHP7/HHVM compatibility before jumping on board :
Nothing can beat PHP7 and HHVM with regards to boosting WordPress execution. Yet, before you are enticed to utilize these projects, you have to ensure that your site is perfect with the program. This implies before you are redesigning from PHP 5.6 to 7, you have to test all functionalities of your WordPress site in an organizing situation or locally to guarantee there aren’t any similarity issues.

Overall!
The above-mentioned points will help you to create better, faster and more optimized WordPress websites. And gives you an idea about how to overcome any issues related to it. Have this blog, I hope it will help you.

How to add a youtube subscribe button to WordPress website

How to add a youtube subscribe button to WordPress website

In the event that you have both a WordPress site and a YouTube channel, you should need to incorporate these stages. One route is by basically posting your videos on the site, however, you can likewise add YouTube subscribe button to get more subscriptions for your channel.

In this blog, we’re going to begin by discussing why you should add a YouTube Subscribe button to WordPress website. We will at that point tell you the best way to do it in two steps. How about we get the opportunity to chip away at getting your channel more perspectives!

If you have launched a YouTube channel to support your website, then adding a subscribe button is a great way to make more viewers.

Why you should Add Youtube Subscribe button to your site
We have often seen while watching a video at Youtube, the subscriber at first introduction part used to say please subscribe to our channel and click the bell icon for more updates and latest videos. What exactly happens, by clicking to subscribe button, it helps the subscriber to get more traffic on Youtube and more number of viewers for more rankings.
The subscribe button comes in a red color rectangular box, shown at the right or left-hand side corner of the page. The actual Youtube subscribe button appears like this:

Youtube Subscribe button

In any case, that straightforward style can play further bolstering your good fortune since it implies they fit in with practically any site structure. In the interim, the unmistakable red shading will guarantee despite everything they emerge, much the same as a Call To Action (CTA). That is uplifting news since it implies you can add YouTube Subscribe button directly close by your other online networking symbols on your site.

Utilizing a YouTube Subscribe button on your site is a shrewd method for expanding the number of subscribers without taking individuals off your site. This is especially great on the off chance that you as of now install videos on your site. It additionally makes it simple to advance your channel on a medium other than YouTube itself.

In the event that you have a YouTube channel, you can add a subscription button to your site utilizing a widget, on your fundamental menu, or basically, anyplace else you need. We will discuss how to do that.

How to add a Youtube subscribe button to WordPress :
At first in this step, we are going to generate a Youtube subscribe button manually and then embed it into a website. For this, one should have a Youtube account and a Youtube channel’s id.

Step 1: Configure a Youtube subscription button :
In the event that you’re not yet acquainted with the Google Developers site, at that point it’s the ideal opportunity for that to change. Google Developers is the place where the search giant shares offer tools for web developers. Here, you can discover data about forthcoming tech occasions, news, and a gathering of tools to enable you to assemble and adapt web applications:

The device we’re utilizing today is the one that gives us a chance to make our YouTube subscribe button. To discover it, you can go to the Product Index page on the Google Developer site and discover the YouTube Subscribe Button alternative:

Snap on that interface now and search for the Configure a Button alternative on the left of the following screen. Presently, you’ll see a structure where you can arrange your button. Begin by entering the ID or name for your channel:

How about we look at a portion of these different styles of buttons you can produce.

The full option, which can be somewhat huge for a navigation menu, however, might be ideal for a sidebar. There’s additionally a dark theme you can utilize, yet it possibly appears in case you’re experimenting with the full layout.

That alternative could be a solid match for a dark footer area. As usual, the decision of how to style the component is up to you! It’s likewise worth recollecting that you can create numerous buttons for various zones of your site.

When you’ve settled on a style, you can choose regardless of whether to demonstrate your Subscriber count. For the most part, talking, there’s no correct choice here. For example, you should need to conceal your Subscriber count if it’s still low, or on the off chance that you need the button to be cleaner. Be that as it may, in the event that you as of now have a lot of endorsers, appearing off can be an unobtrusive selling point in itself.

At long last, when you’re content with your settings, look down to the Code area. Inside, you’ll discover the scrap you have to add to your site to display the adding of your YouTube Subscribe button.

Next up, we’ll look at how to add that code to your site!

Code

 

Step 2: Add your Embed Code to WordPress using a Widget :
Embed Code to WordPress

One way you can utilize this code scrap on your site is by going to the Appearance > Widgets tab on your WordPress dashboard. Here, you can search for the Custom HTML widget and move it to wherever you need to show your YouTube Subscribe button.

Now paste the above-mentioned code into the content section of your new widget, here is an example of how your button looks like:

Conclusion!
In a perfect world, your WordPress site and YouTube channel should direct people to one another utilizing internet-based social media links and connections. Be that as it may, you can generally take this further by adding a YouTube Subscribe button your site. Thusly, viewers will have an easier time to subscribe to your channel, which in short will be the benefit for you.

Everything necessary to add a YouTube subscribe button to your site are two stages:

– Arrange your YouTube Subscribe button utilizing the Google Developers stage.
– Add your embed code to WordPress utilizing a widget.

How To Make WordPress Hard For Clients To Mess Up

How To Make WordPress Hard For Clients To Mess Up

WordPress is a magnificently ground-breaking CMS that ships with numerous adaptable highlights giving it the adaptability to work out of the container for a wide scope of clients. The following blog comprises with the tips and tricks to make WordPress for clients hard from limiting the functionalities either from unnecessary, confusing, or unsafe. This blog helps you to get up with the things that are hard enough for clients to mess up with.

Disable the Plugins and Theme Editor :
disable the plugin theme editor

There is no rhyme or reason why anybody ought to be live-altering your custom theme or plugin documents through the WordPress dashboard. Experts don’t work that way, and muggles ordinarily don’t understand exactly what it is so natural to break a site by avoiding a solitary semicolon. It is additionally a security helplessness programmers can misuse. Luckily, our companions at WordPress.org made it actually simple to handicap this element. Essentially add the accompanying scrap to the wp-config.php document.

Define(‘DISALLOW_FILE_EDIT', true);

This will also disable the plugin editor.

Disable the Visual Editor :
Add the following code in your theme’s functions.php file and the tab to toggle the WYSIWYG editor will disappear.

Function disable_visual_editor(){
# add logic here if you want to permit it selectively
Return false;}add_filter(‘user_can_richedit',disable_visual_editor',50);

This is a decent begin, yet you’ll see that the bold and italic buttons are as yet present on the plain word processor. I would say, customers, misuse these buttons considerably less frequently when the moment delight of the WYSIWYG editor is no more. Be that as it may, despite everything I want to expel them on the off chance that they are a bit much.

Removing Bold and Italic quick tags from the text editor :
The text editor has quick tag buttons for the selected text and em tag. To remove the bold and italic buttons, add the following code in your functions.php file.

# Removes bold and italic quicktags from text editor function

quicktags_settings( $qtInit){
// To disable ALL buttons it must be set to ","(not "")
$qtInit[‘buttons'] = ‘more,';
return $qtInit;}add_filter(‘quicktags_settings',);

This evaluates the likelihood that your customer will choose to, state, emphasize a whole article. Be that as it may, this does not expel the capacity to compose markup into the content tool by hand. From time to time that can prove to be useful when you’re after all other options have been exhausted.

Disable buttons on the visual editor
Add the following code to disable the buttons on the visual editor in your funtions.php file. The WordPress API for adjusting the TinyMCE editorial manager is somewhat precarious in light of the fact that you have to look into the code names used to allude to each catch you need to evacuate.

# Remove visual editor buttons

Function tinymce_buttons($buttons)
{
    # Remove the text color selector
    $remove = array('wp_adv'); //Add other button names to this array
    # Find the array key and then unset
    return array_diff($buttons,$remove);
}
add_filter(
    'mce_buttons',
    'tinymce_buttons'
);

Remove the”Add Media” button :
The “Add media” button shows up as a matter of course at whatever point a custom post type underpins the manager highlight. by adding the accompanying code to the themes functions.php document you can evacuate the button.

# Remove media buttons
function remove_add_media(){
    # do this conditionally if you want to be more selective
    remove_action( 'media_buttons', 'media_buttons' );
}
add_action('admin_head', 'remove_add_media');

Disable Theme Customizer Options :
On the off chance that you are taking a shot at a child theme, the parent theme may offer customization alternatives that are wrong for the child theme. The customization choices might be unused in your child theme or can possibly break things. In any case, the WordPress theme customizer API makes it simple WordPress for clients to dispose of them by adding the accompanying bit to your themes functions.php document.

# Remove customizer options.

function remove_customizer_options( $wp_customize ) {
    // $wp_customize->remove_section( 'static_front_page' );
    // $wp_customize->remove_section( 'title_tagline' );
    $wp_customize->remove_section( 'colors' );
    $wp_customize->remove_section( 'header_image' );
    $wp_customize->remove_section( 'background_image' );
    // $wp_customize->remove_section( 'nav' );
    // $wp_customize->remove_section( 'themes' );
    // $wp_customize->remove_section( 'featured_content' );
    // $wp_customize->remove_panel( 'widgets' );
}
add_action( 'customize_register',
            'remove_customizer_options',
            30);

Hide Unused Dashboard Menu Items :
It is not mandatory that every site contains blogs, some sites often do not contain blogs. So if we talk about WordPress dashboard or any other user interface, it creates confusion and unnecessarily shows the buttons that are of no use. To hide such unused dashboard menu items, use the following code.

function custom_menu_page_removing() {
  // remove_menu_page( 'index.php' );                  //Dashboard
  // remove_menu_page( 'jetpack' );                    //Jetpack* 
  remove_menu_page( 'edit.php' );                   //Posts
  remove_menu_page( 'upload.php' );                 //Media
  // remove_menu_page( 'edit.php?post_type=page' );    //Pages
  remove_menu_page( 'edit-comments.php' );          //Comments
  // remove_menu_page( 'themes.php' );                 //Appearance
  // remove_menu_page( 'plugins.php' );                //Plugins
  // remove_menu_page( 'users.php' );                  //Users
  // remove_menu_page( 'tools.php' );                  //Tools
  // remove_menu_page( 'options-general.php' );        //Settings
}
add_action( 'admin_menu', 'custom_menu_page_removing' );

It is vital to comprehend that expelling these menu things does not really renounce WordPress for client’s consents. A client could, in any case, get to the hidden menu thing specifically utilizing the URL. On the off chance that the objective is to make the dashboard less jumbled by covering up unnecessary controls, at that point, this is most likely fine.

To achieve this, include a bit like the accompanying to the enactment hook of a plugin.

global $wp_roles; // global class
$role = 'author';
$cap = 'delete_published_posts';
$wp_roles->remove_cap( $role, $cap );

Use Mu-Plugins :
Mu stands for must use, most of the hackers do not know about it. This is the directory location where most of the plugins were installed.

The thing that matters is that “must use” plugins are naturally dynamic and can’t be disabled unintentionally all through the dashboard. They are additionally stacked before alternate plugins. This is perfect for plugins that must be available for the site to run legitimately. It’s additionally an extraordinary option for non-presentational hacks that may typically get stuck into your custom themes functions.php document.

wp-content/
mu-plugins/
plugins/
themes/

Conclusion!
You may think that it’s outlandish to cripple usefulness that WordPress gives you for nothing. In any case, recollect that your customer isn’t paying you to give them a lot of buttons. Your responsibility is to make a compelling, hearty site that is custom fitted to coordinate the customer’s objectives. By impairing dangerous or unessential usefulness you are really conveying more value.
This blog will help you to get WordPress hard for clients to mess up with.

Ways to improve your WordPress website search engine presence

improve-your-WordPress-website-search-engine-presence

Getting a website online is the first step you can take to have an online presence. But there are billions of websites on the internet.

You are sure to be lost in the pack, and hence, you need to do something so that others can discover you and your visibility increases rapidly.

SEO or search engine optimization is the process by which you can get more exposure to the targeted audiences by getting a higher rank on search engine result pages.

It does not happen automatically, and there are ways to improve your WordPress website’ search engine presence.

Unless you improve your WordPress website search engine presence, you can never expect to be successful in the online world.

The ways are super easy, and you can do it yourself. Additionally, you can also hire an SEO expert to get a boost in PageRank.

Use Premium Themes

If you want to become a favorite of the search engines, you need to start using premium themes. These themes are fully optimized for search engines from all aspects.

Coding is done accordingly so that your website gets crawled easily and helps the crawlers of search engines to understand your best and rank better.

Premium themes have high SEO value and sure to land you on the first page of Google search in the near future with proper SEO works.

Moreover, they are compatible with mobile devices and different browsers for which you are going to get extra credit from SEO perspective.

Get Quality Backlinks

It is a known fact that the more backlinks you have on your website and web page, the better would be its ranking.

Getting quality backlinks manually is not that easily and hence, you should buy services from SEO experts who can provide your websites backlinks easily.

Head over to Fiverr or hire an SEO expert who can give quality backlinks with white hat SEO technique and help you reach the first page in a matter of few months.

Quality backlinks are the most important ingredients to improve your WordPress website’ search engine presence.

If you want manual backlinks, you have to start exchanging backlinks, write blog comments mentioning your URL and do guest posting to leave your website link towards the end of the article you would be writing for another website.

Through Keyword Research

Your web pages get ranked on the search engine result pages due to the proper usage of keywords.

The reason is that every search engine wants to show its users the most relevant article and hence, you have to do your research well to find those keywords that have high demand and write your article accordingly.

Generally, keyword research is done using Keyword Planner where you can write a topic, and the relevant keywords will appear.

You have to select those keywords that have less competition but high search count.

You need to divide all the keywords into the main keyword, secondary keyword, long-tail keyword and some semantically similar keywords.

Writing Quality Content According To keywords

Your prime focus should be writing quality content, but you have to make sure that your content is optimized for the search engines for better ranking else the entire writing is useless. Spread the keyword evenly throughout the article. Use the powerful keyword in the title, first paragraph, and meta description. Try to use most of the keywords in the heading tags.

On-Page SEO Plugins For Content And Images

You should install and activate on-page SEO so that you can be sure your content is super optimized for the search engine. Yoast SEO plugin is the most popular and make sure you receive green lights for your content’s readability and SEO-friendliness. Make sure you follow the points rigorously for improvement before publishing the post.

Apart from that, you need to optimize your images in turns of better tags, title, alt text and description.

Create a proper XML sitemap

Sitemaps help search engine crawlers to understand your site and give proper value to all the on-page, and off-page SEO works you are doing.

Make sure your sitemap is correct, and it is in XML format. You can install plugins to generate SEO sitemap.

Submit your sitemap to different search engines manually so that it starts crawling your website for ranking the pages.

Also, keep it in mind that your permalink must be SEO-friendly and contains keywords.

This is one of those ways to improve your WordPress website’ search engine presence that most people ignore.

Local Business Directory

Even though your website may not be a local business related website, you have to submit it in different popular business directory websites to get backlinks and increase your search increase present.

Make sure you have all the necessary pages done so that it helps the search engines to list you better.

This is one of the latest ways to improve your WordPress website’ search engine presence.

Increase Loading Speed and Better UI

Optimize the image size and install cache plugins to improve your loading speed.

Take a Google loading speed test, and if you fail, you can understand the points and improve those to increase your speed significantly.

Apart from that, design a better UI which is clean and modern.

The navigation must be intuitive so that the user experience is superb.

Embed Google Maps on the contact page. These are some of shuttle best ways to improve your WordPress website’ search engine presence.

Also, make sure your web host has CDN to boost your loading speed.

Social Media Integration

Social media is becoming one of the most important factors that are helping websites get a better rank.

The reason is that social media sites have high PageRank and backlinks from them for most of your web pages are going to boost your web page rank.

But the link juice flows only when your website is popular of social media channels. Therefore, take initiative to engage your followers by organizing contests and giveaways.

Integrate your social media profile with your website and install plugins for sharing and snippet display.

To improve your WordPress website’ search engine presence, social media platforms are useful.

These are certainly the best ways improve to your WordPress website’ search engine presence.

You can do them yourself, and you can hire professionals to help you out and get on the first page of search engine result pages.

WordPress Vs Magento Better Option For Setting up an Online Store?

magento vs wordpress

Whether you want to convert your website into a fully-fledged online store or want to develop it from scratch, choosing the right CMS platform is always a crucial decision.

When it comes to creating a beautiful, interactive and feature-rich websites, WordPress and Magento are the two platforms that strike to our mind.

Both are incredible, user-friendly, SEO-friendly, customizable and intuitive open source CMS frameworks that will help you incorporate eCommerce functionalities to grow your business across the digital landscape. While they share some of the basic features, there are some key differences that set both the platforms apart from each other.

Being a beginner, you always find difficulties in making the right decision when it comes to selecting the most suitable option between the WordPress and Magento for a successful online store. To help you make the right decision, we bring you the comparison between these two platforms. We will try to find out which one is the best option for setting up a robust eCommerce site.

Here we go!

1. Meaning

a. WordPress

WordPress is a fantastic content management system that inherits hundreds and thousands of themes, plugins and other inbuilt tools to let you create anything – be it a personal blog, portfolio, e-portal, or an eCommerce site. It’s sturdy and rich features, intuitive user interface, highly customizable options encourage people to create and customize a website, without ever generating a single piece of coding.

With over 70 million of websites across the web using WordPress platform – this is a huge amount. When it comes to creating an online store, WordPress offers a ton of powerful plugins such as WooCommerce, Easy digital downloads and much more to help you incorporate eCommerce-enabled features into the site within a few clicks.

b. Magento

Magento, on the other hand, is a full-fledged eCommerce development platform that comes packaged with a whole gamut of eCommerce features to help you create a professional web store from scratch.

More than 150,000 eCommerce site owners are currently using this platform, ranging from start-ups to giant brands. All are leveraging its rich features to create beautiful and highly-interactive online stores.

The platform includes both the top-quality of customization and functionality support that allows people to incorporate advanced features like one-page checkout, shopping cart, product catalog, multi-store management, and a lot more at ease.

2. Ease of use

WordPress
The USP of WordPress is its simple and intuitive user interface. It is one of the easiest CMS platforms that comes with a plethora of user-friendly eCommerce plugins that will help you create, tweak and customize a web store for generating higher leads for your web business.

The platform makes it super easy for non-tech savvy users to add, create, edit and delete posts and pages of a website in a matter of few minutes. Overall, WordPress is a simple and user-friendly platform which makes it easy for people to create and customize the different elements of e-store.

Magento
Running the core Magento site is quite complicated as compared to WordPress. If you are a beginner, then you will face a lot of challenges in terms of managing multiple product categories, product pages, checkout process, etc.

To simplify your development process, you will need to hire a reliable Magento development company that can help you build a successful web store, without letting you do any sort of heavy lifting.

3. Flexibility

WordPress
If you are rating these two CMS platforms on the basis of their flexibility, then WordPress clearly wins this race. WordPress offers an assorted range of plugins (both free and premium) to help you convert your simple site into a fully-fledged online store.

You can extend the functionality of your store to incorporate the core eCommerce features such as inventory, event listings, product catalog management, shopping cart integration, credit card integration, one-page checkout process, contact forms, live chat box functionality, and a lot more to let you give rich and hassle-free shopping experience to your customers.

Apart from eCommerce-driven plugins, WordPress also offers some of the imperative plugins, including speed optimization, social media integration, SEO, caching, backup, and a much more. Plus, you will get safe and secure integration with the most reliable payment services like PayPal, and Google Checkout.

Magento
While WordPress has a wide collection of plugins for different purposes, Magento focuses only on eCommerce related features. Since it is a core eCommerce platform, it is difficult to boast other than eCommerce extensions.

Although Magento has the limitation when it comes to flexibility, it’s core features and out-of-the-box capabilities will help you create a web store that has the potential to stand ahead of the crowd.

You can integrate the most powerful extensions to enhance the functionality of your web store, organize your products catalog, offer special offers, create a responsive and mobile-friendly design and a lot more using Magento platform.

4. Security

WordPress
Security is one of the major concerns for an eCommerce site owners. That’s because people are making payments online and they want a safe and secure environment.

When it comes to the security, WordPress loses all the point. Being one of the most popular CMS platforms, it is more vulnerable to hacking attacks and other security threats. Plus, adding too many eCommerce plugins could make your site even more vulnerable.

So, make sure you research thoroughly before opting for any third-party plugin because it could have some insecure code that can destroy the security of your website to a great extent.

Apart from this, you will need to keep updating your plugins, themes and other aspects to keep your site away from hackers. This could be a huge for those whose main aim is to sell products online for higher sales.

Magento
Magento is known for its robust security and highly-fortified features. Since it offers a limited collection of extensions, you don’t need to worry about insecure code or any other security loophole. You just need to ensure that the extension you are installing is reliable and developed by a professional developer.

A secure web store can help you build a strong customer base for your web business. So, make sure you only install necessary extensions if you want to keep your site away from security threats.

Takeaway:

Deciding the ideal option for your online store on the basis of features would be difficult. While WordPress is a simple, user-friendly, customizable and flexible CMS platform, Magento is a core eCommerce platform that allows people to build highly interactive online stores from scratch. But WordPress comes out ahead when it comes to flexibility and user-friendliness. This is still confusing!

To make your job easier, we will decide the best option on the basis of your specific business purposes.

Know the ultimate purpose of your web store

Selecting the best option out of these two largely depends on your web business purpose. You should know the goal of your web store, the nature of your business, such as:

a. Creating a web store for digital products
If your purpose is to see virtual products, then WordPress would be an ideal solution for you. Why? It’s because you don’t need to integrate any complicated shipping arrangements, delivery options, tracking of orders, etc. So, you can install Easy Digital Download to sell your digital products at ease.

b. Building a multi-vendor marketplace
This is something very huge. You are creating a website where you are selling hundreds and thousands of products and services online, so need a more dedicated platform i.e Magento. The platform has all the features and functions that can help you set up a professional-looking online store from scratch.

Conclusion
It is pretty clear that Magento is an ideal platform for eCommerce websites. Of course, WordPress has all the necessary features that an help you build a successful online store. But, if you are thinking something big, then Magento is the perfect choice for you.

Author Bio:

Emily Benson is a currently employed at Magento Web Development Company and handling all major web development projects. She is also a blogger and loves to solve CMS related issues through her posts.

How To Set Up A WordPress website Using Hostinger

How To Set Up A WordPress website Using Hostinger

Like many other content management systems, WordPress makes it easier to form a wide variety of sites. These can range from simple, single page websites to complete management platform. For other people to access your site, it must be placed on a server. Although local servers can be made, they have limited bandwidth, speed, and disk space. Most website developers, therefore, use professional Webhosting services, such as Hostgator or Hostinger, etc.

Hostinger is a popular Webhosting platform that has gained a 4.2/5 start review at Hosting Facts. The company is one of the largest web hosting platforms, ranked number 3 out of 32 web hosting providers assessed by Hosting Facts. Some of the prominent features of this platform include 24/7 Live Chat support, free transfer of one website, and price as low as $0.80 per month for hosting packages. Here we are going to consider how to set up a WordPress Website Using Hostinger.

WordPress

First, you need to buy a hosting package from the company. If you are a new developer, are tight on budget or your website does not require above standard resources to run correctly, you can opt for the shared package to set up a WordPress Website Using Hostinger. You can later progress to Virtual Private Network and Dedicated Server as your needs increase. The next step is the domain.

To set up a WordPress site using Hostinger, you need a domain to represent that site. A domain can be bought directly from Hostinger or can be purchased from a third-party registrar, such as NameCheap. For third-party domains, their nameservers should be manually updated to point to the server. After this, add the website to your hosting package from the C-Panel. Now you are ready to set up a WordPress Site using Hostinger.

Follow the following steps precisely :

following steps precisely

1- On the C-Panel, locate the words “Auto-Installer.” An icon may represent this.
2- Click of the script installer which will redirect you to a portal offering several scripts like Joomla and Laravel etc.
3- Search for the latest version of WordPress and click on install
4- You shall be required to fill a form

a. If you are installing WordPress in the Root Folder, leave the place holder for website address black. Otherwise, mention the directory you wish to install WordPress on.
b. You need to select the language you want to WordPress to be. This language can be changed later, but required a little hard work.
c. You need to enter a username and password that you shall use to login to the dashboard of the website once WordPress is installed. An essential tip here is to select a password that is different from the other passwords you use, to ensure the safety of the site. At times, the initial password sets automatically, and you can change it once the installation is complete.
d. You need to enter the e-mail address that will be used by WordPress to send you relevant notifications regarding your website. This should be an e-mail that you regularly use so that you can remain in touch with your website’s notifications
e. You need to put a title for your website. This is the name of the website and should reflect what the site is about. For example, the name of www.google.com is Google. This can be changed later.
f. A small tagline that serves as your slogan can also be mentioned. This usually appears next to your website’s title in the Browser’s Header. This, too, can be changed later

5- After filling all the aforementioned required information, you can click on install to install the website.
This is the installer based method to set up a WordPress website using Hostinger. There is a manual method too.

You may follow the following steps to Install WordPress manually:

Manual installation means that every stage has to be done manually to set up a WordPress website using Hostinger.
Step 1- First, you need to download the installation files from WordPress. They are in the form of a .zip file, so they have to be extracted.

Step 2- Once, you have the extracted files, upload them via file transfer protocol or FTP software like Filezilla to the website directory. Make sure that it is copied to the folder where you intend to install the site. For most cases, this shall be the “public_html” folder.

Step 3- Now you need to create a database manually. This can be done by using the database wizard present on C-Panel. You need to enter the database name, username, and password. You need to enter the password twice to confirm it has been entered correctly.

Step 4- Now you can install the WordPress by running the installation wizard directly. You will be required first to select the preferred language and enter the MySQL details. They are already filled in usually. You proceed by clicking on the “Let’s go!” button. You will be required to mention the credentials of your MySQL database. If you are unsure of the hostname, it is located under the MySQL Databases section in the Hostinger Members Area. If all the information is correct, you can run the installation, where you have to enter most of the information as in the form (automatic installation).

That is al! Sit back and relax while the installation proceeds. Once it is finished, you can log into the dashboard area and start using the website.

Conclusion
Setting up a WordPress website using Hostinger is quite easy. In a few simple steps, you are ready to use the WordPress CMS to make the site of your dreams. Both the automatic and manual method gives you the same end product. WordPress is easy to use. Combined with the authoritative servers and support of Hostinger, it can be an exciting experience to build and use a WordPress site – with numerous possibilities. So! When are you getting one?

How to add a Cache using Cache WordPress plugins and set them up

add cache WordPress plugin

In this article we will guide you through the best cache WordPress plugins and the ways to set them up easily in order to fasten up your WordPress powered website and use caching as one of the greatest functional improvements to have on your website.

One of the best things you can do for your WordPress authored website is to take care of its functional qualities and performing rate. On the whole, caching your website and making it work better and faster is one of the best optimizing ways that does not require extra endeavors.

If we try to delve into the meat of caching, we will discover that it is the process responsible for storing of the static version of what is generated in WordPress.

The principle is as follows. Caching creates the static versions or copies of your posts and pages, etc and served them to your visitors from the cache (also known as RAM or server’s hard disk or memory) whenever a request is made. And with those actively generated things, caching functionality dynamically boosts your WP website and prepares it to handle massively large amount of web traffic.

If we exert ourselves to recall all the benefits of using caching mechanisms, we’ll hardy be able to do it at once. The true beauty of exercising this method is that it comes with boundless benefits and advantages for your website or blog. First of all, it enhances the speed and operation of your site since static cache files load faster than the dynamic ones. Apart from that, caching your web content is a productive way to contribute to the performance also of your hosting server.

It is needless to mention that speedy and fast performing website get higher rankings on search engines and their inquiries. Additionally, the speed at which your digital profile responds to request is critically important for the web visitor’s experience, client retention and for a number of other reasons. All in all, the functionality of caching brought to your website is a never ending chain of benefits you can totally enjoy.

With this motivational picture of caching your website, let’s now pass on to the question of how to add a cache using cache plugins and set them up.

Basically, plugins are the best and the most user friendly tools which come to our mind when it comes to adding caching controls to the WordPress website. WordPress content management system grants you with a rich library of WordPress cache plugins for you to review and find the best mix and match for your site. In this relation, we have sorted out some of those plugins which have been tested by hundreds of users and as such are worth relying on.

1. WP Fastest Cache:

wp fastest cache

download

It is one of the actively discussed and frequently used ways to add a cache to your site while using cache plugins. User and developer optimized, easy to follow and understand, WP Fastest Cache takes the whole responsibility of storing your HTML files in a static format while using php and mysql when the page is rendered. It completely removes the complexity of adding the much needed caching controls to your site and activating it. Simply upload wp-fastest-cache to wp-content/plugins directory, go to the admin dashboard of your site and activate this plugin through Plugins menu, take care that permission of .htaccess file is 64 and enable the plugin from the option page.

As for the most practical features, this plugin provides you with, they are many, including the Mod_Rewrite method, deletion of all cache files after the publication of a post or page, cache timeout for certain pages. You can also delete cached files or minified css and js files from the option page, enable or disable cache functionality for mobiles or logged in web users, etc.

2. W3 Total Cache:

W3 Total Cache

download

W3 Total Cache is also one of the best cache plugins to add a cache to your WordPress based website and optimize its performance and speed in all the possible ways. Make your site’s operation fast and lightweight with this plugin which have been installed millions of times. Is custom built and well developed to meet the needs of your website when it comes to quick loading and response rate.
While proceeding with the installation and activation of W3 Total Cache plugin, we insist on deactivating and removing all the other cache plugins you might have chosen to use to fasten up your site. If you don’t take care of it, you may be faced with unpleasant issues in the nearest future.
Then land on your WP admin panel, Plugins, Add New, search and find W3 Total Cache, install and activate it. Since this plugin is feature rich and comes with tons of control, you might need a certain time to go through each of them and configure them accordingly.
First, you need to go to General Settings and enable page caching from here, as well as choose page cache method. We recommend you to use Disk: Enhanced method for better results.

The next step of the work is with Browser cache. For this you need to visit Performance, Browser Cache and add your configurations here. At this point, you can set Last-Modified header, expires header, cache control header, enable HTTP compression, disable cookies for static files and more.

And finally, if you website is using CDN provider, you need to turn to Content Delivery Network tab and determine your preferences here.

3. WP Super Cache:

wp super cache

download

Meet the next amazingly effective and highly optimized tool among WordPress cache plugins at your disposal.

Guaranteed to go hand in hand with any WordPress generated profile, site or blog, this product is also proficient in generating static HTML files and such making your site’s performance more enjoyable and quick.

The installation and activation process is just the same as in the case of the previous plugin via finding and activating it through your WP admin dashboard.

Research shows that around 47% expect that the page of any website should load in about 2 seconds and if it takes longer then they abandon the page. This 2-3 second window decides whether the traffic which has been directed towards the website after so many efforts actually gets converted or not. Now the first thing which comes to mind for quick upload is the reduction in the file size. A simple comparison shows that the minimum download which the visitors make today is about 2.2 MB which is due to the inclusion of videos, images, fonts etc. this was just 702 KB in 2010. The whole equation has changed and thus the role of the cache WordPress plugins becomes important.

If you are not sure what caching is here is a simple explanation, when one visits your page the information is requested from the host page. This includes PHP files, scripts, HTML, images, fonts etc. There is also the data like posts and pages which are accessed by the visitors. Now the process requires access to this data each time a request is made which means there is a huge wait period.

Now, unless an update has been made it is unlikely that any changes in the post would be made. This is where the work of the cache WordPress plugins comes into play. It creates a static version of the page on the devices so that the amount of download is reduced and the visitors do not have to wait longer. Since the transmission between the browser, database, and the web server is reduced the loading time is decreased.

Now the simple worry would be that what happens when new content is added. Does that mean that the visitors will not be able to access that due to the already downloaded versions of data? No, the cache plugins are designed in such a way that they empty the cache and then regenerate it with new content when there is a special need. This works as the plugins do not do not touch anything which is static but only works on something which has been changed on the page making the process fast and keeping all the required information intact.

Is it needed?

There is no doubt that cache plugin is a good decision for your website. Think about this without it the visitors on the website will download the web pages each time they visit your page. But the modern browsers and with the use of cache, the visitors who return to the page do not have to download everything again. The user takes the whole process ahead and takes away the need for many intermediate steps. Along with the main cache, there are many supporting server-side caching available which include object caching, page caching etc.

Choosing the cache plugin is not a difficult task once you have taken the decision of installing one. WordPress has easy installation and support feature so that there is no difficulty even at any later stage.

How to remove proudly powered by WordPress in footer links

How to remove proudly powered by WordPress in footer links

Given the fact that you have just set up your first website and you want nothing more than to be sure that your website gets more traction online, it is but natural for you to want your website to look as professional as possible. The reality is that any business website that features this footer link, may not be taken that seriously with the exception of established corporate. There’s nothing wrong in displaying the footer link but if you are just starting out, then you would want to do all you can to remove the footer link. If you have a personal website, then you can always opt to leave it on but when it comes to a professional website, then it would be a good idea to go ahead and remove the same at the earliest. Granted, it’s all on account of perception but perception matters and more so where your professional business website is concerned. So, if you are wondering how to remove the proudly powered by WordPress in footer links from your website, then you may want to check out the two methods listed below. Both of these should be effective in getting the link deleted.

Is it legal to remove the link?
Since WordPress is free and licensed under GPL, you are well within your rights to go ahead and remove the link altogether from your website. It is perfectly legal to do so and you should not have any issues in doing so. What’s more, you can even edit it and redistribute it, and you would be well within your rights to do so. What’s more, you can also edit the themes as you see fit.

How to hide the WordPress footer message?
There are actually more than two ways by which you can remove this footer link and we have listed the same below for your reference. Just follow the directions listed here and you should be able to remove the said footer link with ease. Again, there’s nothing wrong in displaying the footer link ‘as it is’ on your website but for professional websites, it is always a good idea to bleep the same out. And while Google frowns on this practice more than a few popular WordPress themes like twenty and others have included the same, so you are bound to see the same displayed on your website when using the same. This is why you should want to check out the rest of our tutorial on how to edit the footer and on how to use your website sans one. The good news is that it is not that difficult to remove the footer link and you can even customize it and include your own message, including CTA which should serve to help boost the conversion rate on your website. On the whole, the methods listed below are some of the easiest ways by which you can remove the footer links.

The first method:
Head over to your theme settings and most good theme authors usually make it easy for you to customize and tweak your theme and that includes editing and deleting your footer link. But keep in mind that some of the free themes come with limited functionality and this may not be possible to edit or delete the footer link in which case you can choose to hide the same. The first method is to use the customizer and to edit your theme, which you can do easily. Also different themes have different setting options, but they should usually list the option to customize your theme. Just head over to your WordPress customizer and look under appearance. Some of the themes make it possible for you to customize your footer links as well as disable all credit links too. In case, you are not using a premium theme and there are no easy links to tweak that footer link, then you can use the method listed below to edit the ‘powered by WordPress’ footer link.

1.The first thing that you need to do is to head over to the WordPress dashboard and login as admin.
2.Once you have done that, all that’s left is to scroll over appearance and click on “customize”. This should enable you to customize your theme as you see fit.
3.Now, you need to head over to the additional section of the CSS and add the codes listed below.

.site-info{display:none;}

4.Once you have added the same, you can reload your theme and your website should be displayed without the footer. But keep in mind that you have just managed to hide the “powered by WordPress” footer link and that you have not exactly removed it altogether. If you want to remove it altogether then you need to read the rest of the article and pay attention to the second method. This should help you remove the footer link entirely and your website should start looking professional all over again.

Second method, the footer.php method:

If your theme does not provide you with an easy option to edit your footer links, then you may well have to adopt this method to do so. Every theme comes with a footer.php file, and this is the file that you need to locate and to download the same. You can find it in your root directory, just double click on the same to download and save it on your computer. Once you have done so, open up with the file with your text editor, search for the line with the “powered by..” and that’s the one that you would be required to edit out.

<div class="site-info">
                
                <span class="site-title"><a></a></span>
                <a href="#"></a>
            </div><!-- .site-info -->

The above code contains the line that you need to delete and once you delete the “powered by..” line of code, you can remove the same by deleting out that particular line. Once you have done so, you can upload the file back to your admin, and reload the theme. It should work fine now, without that irksome “powered by WordPress” footer link. Please note that in some of the themes, the required file can be found listed as footer.php where as in case of twenty seven, the codes of which have been displayed above, you will need to check out the site info which can be found listed as site-info.php file. This file should contain the footer code that you need to edit/ bleep out.

Third method, customizing the footer link:

Once you have removed the “powered by WordPress” footer link, you would naturally want to do one better and modify the message itself. It makes more sense since you can include a CTA in the footer link or add something else altogether that makes your website sound professional so as to get more traction online. You can check out the example listed below to add your own variant of customized message. For example, you can use the code below to edit the footer link and to add “your own message”
But remember that you need to create a child theme to include the following code in the footer.php file.

“Copyright @ SKT Themes,”
                 </div><!-- #content -->

<footer id="colophon" class="site-footer" role="contentinfo">
<div class="wrap">[Your message goes here] | Copyright &copy; 
<a href="#"></a>.
All rights reserved.
</div><!-- .wrap -->
        </footer><!-- #colophon -->
        </div><!-- .site-content-contain -->
</div><!-- #page -->

This should enable you to include your own custom message, rather than have the WordPress branded message displayed on your website. If you find the process a tad overwhelming, you can always hire one of the experts to bleep out the message but it goes without saying that the methods listed above are fairly easy. Most of the top end premium themes come with easy options for you to edit and customize your whole theme, and you should be able to do so in a few minutes. With the free theme, you may not have access to easy customization options in which case you would definitely need to use one of the methods listed above to delete the “powered by WordPress” footer link and include a message of your own.

Here is the article we are learning how to remove proudly powered by WordPress from the footer in a WordPress website.

WordPress is a content management system with features including plugin architecture and a template system based on PHP & MySQL. It attracts developers for creating blogs and all other kinds of web content including e-commerce websites, galleries, and others. It includes a range of customizable as well as ready designs and themes. We will not be wrong to claim that at least 40% of the websites are made up of free themes & designs. When designing a website with a premium theme (i.e. paid theme) developers have flexible coding and editing options to modify almost everything in a webpage. But when using a free theme WordPress inserts the text “Proudly powered by WordPress” as credits.

We have been often questioned whether it is legal to remove this text from the footer? People generally tend to ask this question because no inbuilt feature is provided in WordPress for doing so. Do not worry you are not committing any crime by removing that text from the footer. As an entity WordPress is free and falls under the General Public License (GPL). This means that you can modify any aspect and even redistribute it.

People usually want to opt-out of such credits for obvious reasons of making a customized website with no marketing of any third party. In the free version, one cannot directly find an option to remove proudly powered by WordPress. But what many inexperienced and amateur developers do not know is that you can remove it. Due to non-availability of the option and compact theme settings, one has to disable it manually. This article is a comprehensive guide on how to remove proudly powered by WordPress from the footer in any WordPress Website.

Following are some of the simplest methods of doing so but before that, just as a precautionary measure, we will advise you to backup all the contents of your site. In case you damage some other code you will have an option to restore your website easily. We also recommend scheduling backup of your updated website content in a regular interval of time or specifically during the point when you are trying to modify the core settings of your site. Sometimes even due to a minor technical glitch, you might not be able to obtain desired result/output and also lose the pre-existing state of your site.

1. Quick removal :
Premium themes provide this option to remove proudly powered by WordPress text directly. Admin Panel – Appearance – Customize is the path to follow in the settings to spot this option. When using free themes, sometimes developers provide this option of removing the text easily. Hence search for this option first and then look for alternate methods. If the existing theme selected by you has this option then removing the footer is very easy.

2. CSS Code :
The CSS approach can be considered as one of the most simples and quick method to remove proudly powered by WordPress from the footer. First of all, look and analyze the code below.

.site-info{
display:none;
}

To remove the footer text, first copy this code. This code needs to be pasted in the Additional CSS section which can be found under the customize option in Appearance. Now depending upon the developer different themes have a customized code approach hence there are high chances that this code might not work for you. In such cases, you must be aware of the class to write a custom CSS code. Many online forums can also help you in writing such codes if you can provide them with the exact details of the class of your theme.

3. Coding :
Do you have an upper hand with codes? If you do, you can easily edit or delete that code. Every non-premium theme which is sponsored by WordPress has this text included in the footer.php file. All you have to do is finding and remove it. One has an option to straight away customize the footer.php by exploring the editor option in the appearance setting or by uploading a customized file on the server. The sequenced coding is explained at the end for better understanding.

When using ‘twentyseven’ you might find it a little difficult to follow the above steps. For customization of ‘twentyseven’ search for template-parts with a sub-option of footer; in the footer, you will find relative sub-option of siteinfo.php for the theme of the file. Here you can find the code and edit the same to remove proudly powered by WordPress text from the website.

3.1 Following describes the steps in details for your understanding with direct reference from WordPress Options
– From the Dashboard select ‘Appearance’
– Now select the editor menu
– On the top right corner, you will find the option select theme to edit and you have to select the menu that you intend to customize
– Search for footer.php
– Edit the code in the file

4. Plugin :
One can search and find plugins to eliminate the text for default WordPress themes. You can also look for plugins for your themes also. Although, this is one of the methods to remove proudly powered by WordPress it is not recommended that one should use it. If a simple coding procedure can sort it out for you there is no need to make the webpage more complex by adding an additional plugin to it. If you are alien about the coding part and feel that this is the only way out only then approach this method.

These techniques can help you in removing the text from the footer. It might be possible that despite using all options, in some complex but free themes you might not be able to modify the setting for the footer. In such cases, you can write to the author and seek help for eliminating the issue. Creative authors are spontaneous to revert and in most cases will write to you about the solution. Apart from this Internet is filled up with forums that can assist you with any issues regarding removing such texts from footers and about other queries related to WordPress.

13 Tips and Best Practices for Branding Your Nonprofit Website

branding your nonprofit website

Non-profit organizations have played a pivotal role in contributing value to society. Since the evolution of internet age and websites, they are blessed with an online platform where people across the world can contribute to their cause. It is roughly estimated that in the year 2017, non-profit websites across the world generated $31billion and each year it is increasing at a considerable pace.

Content saturation is taking on the web every single day. And hence it becomes difficult to generate prospects, increase traffics, promote awareness, and receive donations. So how does one survive this? The only answer to this is by effective branding. Online donations are always trending and dynamic on the web; still it is essential to make efforts on branding your nonprofit website so that your cause does not miss any important engagements, awareness campaigns, and donations. In this article, we will discuss nine tips and impactful practices that can help in branding your nonprofit website.

1. Responsive Designing :

This decade is dedicated to mobile phones and tablets. According to statistics published by a nonprofit source, if a nonprofit firm successfully develops a mobile responsive design for their websites, they can conveniently increase their donations by more than 100%. Most of the traffic on nonprofit website from all over the world is through mobile phones. Hence, you must make sure that your website design is responsive and equally impactful on mobile phones and tablets as on a computer screen. Visitors must not fail to interact and view any section of your webpage during access from screens other than computers.

2. Impactful Logo and Resonating Design :
For branding your nonprofit website it is essential that the logo of your organization and the design resonates to your cause and target audience. For example, if your organization is working to help orphan children your logo must have something that is related to kids. Also then the entire theme of your website along with navigation must include color combinations & graphics that support your cause. By providing accurate statistics of the number of visitors and the total amount of donations received till date the website can create transparency for the visitors and emphasize them to help.

3. Prominently highlight your achievements and recognitions :
It is essential that the visitors trust your organization. It is equally important to provide them with a strong reason to join your cause and contribute to the same. Provide credible evidence and showcase your recognitions prominently on your website. Make a list of the constant grants that you are receiving and publish it. Ask for influential people who are contributing to your website to give feedback and publish it.

Your visitors will only support you if you provide them concrete evidence about the work your organization is doing, by highlighting communities & dominant individuals supporting you, and why your nonprofit organization is one of the essential ones for that cause.

4. Emphasize on the alliance and mission :
The mission of your organization must be highlighted at a noticeable place on every single page of the website. If visitors have to search for your mission, you have already lost them. For branding, your nonprofit website you must emphasize on the groups, clubs, communities, and associations that you are in partnership with. Share the report and pictures of the work constantly that is being carried out. It can help the website in building an active online community.

5. Focus on transparency :
Be transparent about your funds and utilization of those funds in varied operations. Publish your annual audit report on the website. Publish expenditures and spending. Being transparent and honest to your visitors is establishing a brand value for your nonprofit organization.

6. Conquer your audience with content that reflects your cause :
People will be on your website for your mission and activities related to it. Hence updating them with relevant content constantly is necessary. Relationship building is technically content marketing hence, it is extremely important for the branding strategy of your organization. Attracting people is the key and you cannot generate an engaged audience without impeccable content.

For being branded as a trusted source of information you must offer website visitors with non-payable resources related to your mission. Share case studies, research papers, surveys, and other information published by reputed firms. Mould your content accordingly, to emphasize the activities of your organization for your cause and how it is adding up to it with people’s help.

7. Engage your audience :
Engaging your audience with planned events like video content, event calendars, and social meets which can help in bringing the same visitor back to your website again and again. Your activities speak volumes about your dedication towards the cause and contribute to branding your nonprofit website. Make your audience feel that you are committed to the mission and the organization is dynamic, spontaneous and fully engaged.

8. Social Media :
social media

Linking your website with social media channels and publishing your social media presence on your website is an indication of the dedicated approach of your team towards your cause. Almost everyone is active on one or the other social media channels. Do not miss this opportunity of connecting with people who are interested in your cause.

9. Donations, Volunteers, and Contact Information :
The donation process of your website must be simple. All the pages of your website must include the ‘Donate Now’ option so that the visitor attracted to your cause does not face any difficulty. Custom branded donation pages have a history of generating an average six times more donation than the regular pages.

If you are not looking just for donations but also for volunteers make the process easier for the audience to join which helps in branding your nonprofit website. Enable them to sign-up for projects straight away and do not forget to publish all significant information related to the volunteering project. Any volunteer, donor, or supporter must be able to contact you through phone or email with any trouble. All necessary information including the registered address of your nonprofit organization must be available on the website.

Transparency, user-friendliness, and audience engaging content can build a brand for your nonprofit website. Do not miss on any of it.

On-Page SEO Techniques for WordPress Websites

On-Page SEO Techniques for WordPress Websites

It takes a strong foundation for a business to survive. Similarly, it takes a planned and structured coding for a website to remain active and generate revenue. It must be understood that Search Engine Optimization (SEO) is an essential part of building a WordPress Website. Varied search engines across the internet and the most frequently used like Google and Bing are constantly evolving with methods to track and read the content of a website. Hence one must sequentially plan and include SEO strategies.

This article will discuss On-Page SEO Techniques for WordPress Websites. WordPress is flexible as one can easily design business, blogs, or e-commerce website and the most important thing it’s free. The content to be included in the webpage must be strong & SEO Friendly as On-Page SEO is implemented while writing the actual content. Read and understand the following points and get back to us on the comment section for any queries

1. Installing Sitemap Plugin :
A plugin is crucial for WordPress blogs. To enable a search engine to index the site content easily, links of all the pages of the site in a sitemap are to be provided. We recommend providing them in .xml format. A good and dynamic plugin helps by automatically updating and creating sitemaps.

2. Installing SEO Plugin :
Dominant, trusted, and easy to use Plugin is an essential On-Page SEO Technique for WordPress to automatically manage various SEO related aspects of your site. All in One SEO Pack by Michael Torbet and Yoast SEO are popular SEO plugin suitable for WordPress sites. Squirrly SEO is one of the best paid-SEO Plugin for use.

3. Duplicate Pages :
Repeating keywords or titles on a webpages creates duplicate content if a separate title structure/tag is not created. The resolve such issue one must noindex the less important page which conveys to the search engine to not index a page using a specific meta name.

4. Caching Plugin :
The higher the loading time of a webpage the more percentage of traffic it is bound to lose. Caching Plugin comes with two major advantages i.e. it makes your website faster and it reduces the load on the web server. W3 Total Cache is one of the best and most recommended plugin for use. Using optimized images, updating themes regularly, and using the best WordPress hosting can significantly improve the webpage loading speed.

5. Linking Posts :
Internal linking of posts has been emphasized for a long time and even today it is important. It helps in making navigation within the site easier for the visitor. It helps the visitor gain access to the related information and provides traffic to your previous posts.

6. Optimizing :

– Optimized Slug :
Short URL or slug is important for SEO. Post slug can be easily managed from Permalinks in settings. A page slug can be optimized individually as well as in the single post.

– Optimized Image :
Resizing and compressing reduces the size of the image hence resulting in optimized images. Optimization helps in reducing the load on the webpage hence directly improvising the loading time of a webpage and eventually attracting more traffic. One can also use a plugin for automatic size reduction.

– Optimized Title Tag :
Expertise in content is mandatory for attracting visitors. A fascinating headline will attract the visitor and an exclusive headline will hold the visitor on the site.

7. Social Media Sharing :
Social Media Management

Posts with better reactions and associations with social media are prioritized by search engines in SERPs. Integrating social media with post allows users to easily share your content on the web and provides more visibility. Social Media is an important On-Page SEO Technique for WordPress and one must not refrain from including options to share a page on social media handles.

8. Responsive theme and adaptive design :
Themes with simple coding must be preferred over themes with complicates coding. A complicated theme generates more queries for the server and increases the page loading time. Hence a quick responsive theme must be chosen. One of the most ignored On-Page SEO Techniques for WordPress is adaptive designing. The layout of the website must remain the same irrespective of the device of its access. Designs that provide a foundation to themes and are adaptive across all devices must be wisely chosen.

9. Updating content regularly :
It becomes important for the page to be dynamic in order to attract new visitors and entertain regular visitors. Adding fresh and original content in your respective niche is bound to be featured by search engines.

10. Keywords and Meta Description :
Search engines focus the most on the initial content of any site. Including the required information and smartly adding the desired keywords in the initial sentences helps one get an edge. The description that appears on the link before opening it is termed as meta description. Although it is not directly related to the SEO one must manually enter an appropriate description.

11. Engaging and Original Content :
Creating engaging and attractive content is one of the most important On-Page SEO Technique for WordPress. Search engines are improvising day-by-day. It is easy for them to analyze the most read content by the users. They can also analyze the most unique content. Engaging the audience with lengthy and useful content by adding images or any other media is extremely important. One must not fail on supporting the content by internal and external linking of different articles & stats. Content adds value to your code and design.

It is important to review your website plan before designing and it is equally necessary to re-evaluate your site once it is ready. Analyze the performance of your site after a time period regularly. If there is no gradual increase in the traffic of the webpage then you are definitely missing out on one or more of the On-Page SEO Technique for WordPress mentioned above. It is required that one must sort out a working pattern and strategy for a website to evolve gradually according to the demand of the users.

How To Use LinkedIn For Marketing: Actionable Tips And Tools

use LinkedIn for marketing

LinkedIn not only helps professionals and job-seekers to spread their network but it also help in developing an effective digital marketing strategy. In terms of generating leads, or to improve brand awareness one can use LinkedIn for marketing. LinkedIn is a network of professionals. However, unlike other social media platforms, their audience is quite different and hence required a different type of marketing approach. Following tips and tools can be useful in using LinkedIn to connect with potential customers and grow their business.

Tips for using LinkedIn as a marketing platform
Following tips can help a business to make the most from LinkedIn for marketing their products and services.

Complete the business profile
Any business needs to complete their profile. In this regard, the summary section of any profile is often overlooked. However, if used correctly they can help in the growth of the business. Many people want to connect with another person before their products or services. Others prefer to visit the LinkedIn profile rather than their website. As a result, businesses can use the summary section to properly present themselves in front of their target audience. Also, experts believed that irrespective of adding contact information elsewhere on the profile, adding them to the summary section will make it easy for their audience to reach them.

Connect with people to develop business
To use LinkedIn for marketing, it is important to form a connection with people in the same industry and also the prospects. LinkedIn is a social network where business owners not only can connect with other business owners, but also with prospects and partners – both strategic and referral. Once the initial connection is made, they can further work on ways to build their relationship that can help in the growth of their business. For instance, many companies help other businesses to generate leads. They search for people who fit the criteria of their clients through LinkedIn and act as a medium to connect both parties. They send regular updates on behalf of their clients to ensure that their name always stays prominent in their network. In this way, by using LinkedIn one organization can help in the growth of business for other organization.

Groups on LinkedIn
One can use LinkedIn for marketing in an effective way by either joining other groups or creating their groups. While joining other groups help them to mingle with key partners in the industry, having own group can also help them to stand out provided, they add some unique feature in it such as a creative logo and adding a short description of the group. Adding engaging and interesting content can also encourage others to join the group. LinkedIn allows one to join approximately 50 groups. On joining these groups, one will have an understanding of the things that their prospects are discussing. As a result, they can also share their insights into such discussions. Besides, they will also get access to their member list. Upon screening the members, they can find ideal prospects over there. Through personalized mail, they can ask them to join their new group. Once the prospects join their group, they can share important and valuable content with them. They can also demonstrate their expertise in various fields. In this way, they can connect with prospects which will ultimately lead to the growth of their business. However, one should maintain complete control over their group.

Post on LinkedIn
Users must post regularly on LinkedIn. LinkedIn generally offers three types of post- articles, images, and videos. LinkedIn itself advises its users to post a content blog as that can improve their credibility. Besides, once a post started gaining momentum, LinkedIn will highlight it in any of the categories which will further increase its readership. This will help in improving the visibility of the users which otherwise would have been difficult if they solely relied on their website or blogs.

Useful LinkedIn tools for Marketing
Following tools are extremely effective if any business owner want to use LinkedIn for marketing

LinkedIn Sales navigator
The main objective of this tool is to connect buyers and sellers uniquely. It uses an advanced algorithm to find prospective buyers who can be aligned with the products and services that the sellers offer. It also offers detailed insights regarding sales that help in making important business decisions. The relationship-building tools help the businesses move towards their goal of closing a sale. It also recommends leads, and one can use additional tools to connect with potential buyers and make the sale.

LinkedIn Plugins
Various organizations can use different LinkedIn plugins such as share, company profile, company insider, alumni tool, etc. For instance, one might be interested in sharing the company profile with the visitors of their website. It helps the visitors to form an idea about the organization including the number of people associated with it. It might not directly contribute to the growth in sales, however, the information it offers to the audience might make them interested in the organization.

LinkedIn Small Business
The three-step approach this tool follows is – establishing the presence of a brand, connecting to the target audience and engage them through content marketing. This approach not only helps the small businesses to reach their prospects but also convert followers into advocates of the brand. One should gain an understanding of every feature of this tool to build up a strategy that could help them in achieving their goals.

Crystal
This is an effective tool that allows one to use LinkedIn for marketing. Crystal reviews different profiles on LinkedIn and provides an insight into the personality of that person. This will help the users to learn different styles of communication and behavior. It will offer guidance to the business regarding the ways to approach prospects with care, rather than ending up making a cold call. In short, it helps the users to become better communicator so that they can improve their social selling. At present, it offers three packages- for hiring, for sales, and teams.

LeadFuze
It is considered as one of the most important lead-generation tools for a business. This tool also provides the users an access to the contact information of the prospects, so that one can initiate their sales process. It also helps the users to send personalized e-mails and follow-ups to the prospects.

Through all these afore-mentioned tricks and tools, one can use LinkedIn as an effective marketing tool.