If your website has some unusual activity that means your WordPress website is blacklisted. The website get flagged because malicious content added to your website. If any cyber-attack occurred on your website, search engines and antivirus vendors blacklist your website. By chance if your website gets blacklisted then your website will have a very bad impact that will lower down your website’s reputation.

On the internet, trustworthiness is considered as the biggest factor because user trusts in you so that they get a valuable product and services. A customer never wants to download the malwares content from a website so that their credential details will be stolen. If your website is marked as a blacklisted no user will prefer to use your services and products.

Suppose your website is flagged by search engines or any antivirus vendor you dont have to worry because there are some ways to get your website back as it was.

So in this post, we will read more about the blacklisting and the ways to do when your website is flagged by different search engines.

What are Blacklisting and its intention?

Blacklisting is a process which creates a list of website that is included with malwares content. Most popular search engines like Bing and Google along with the antivirus vendors like Norton, McAfee, etc flag your website as it can be harmful for users.

Most probably blacklisting is good practice. Because it protects the users by downloading malware content from the website that has a cyber attack. Blacklisting prevents user’s information from being hacked.

Blacklisting occurs when your website has a cyber attack or it is hacked. Even if the wordpress website owner is not done anything wrong on the website then also there are 100% chances of getting the website blacklisted. The reason for blacklisted can be a cyber attack that has located malware on your website.

If your website is flagged then you might face so many difficulties and problems because as soon as the visitor visits your blacklisted website they will get a warning message hence visitors will not access your website anymore. This will increase the bounce rate and minimizes the conversion rate.

If search engines have blacklisted your website then it will lower the visibility of your website on Google. Hence you will face low traffic.

The website can be flagged due to cyber attacks. And this can be very problematic for you. It is your responsibility to prevent your user data from being hacked. For this, you can establish some security measures.

5 different action to perform when your WordPress website is blacklisted

If your WordPress website is blacklisted it means your website reputation and SEO results are causing ruin. These are enough situation to leave a negative impression in front of users. But still, there are some possibilities for getting back your website’s reputation and visibility.

Step 1: What is the status of blacklisting

If your WordPress website has got poor search engine ranking that means your website has something usually activity. You should immediately check if your website is flagged by search engines or antivirus vendors. The best way to check your website is blacklisted or not is to check the status of your website by using the ‘Safe Browsing site status’ tool.

You just have to visit this tool and enter the URL of your site. If your website has some malware content it will show as unsafe content else it will give a small message that your website has ‘No unsafe content’. If you want to check deeply then you can visit the ‘VirusTotal‘ tool. This tool will check your website in deep against 66 blacklists.

If any of these tools generate warning it means your WordPress website is blacklisted.
The users of ManageWP has the benefit of using a free plugin that security check. One will be able to check the website is flagged or not by going to security then click on web trust.

You can see the blacklists on your website and it will be easy to resolve quickly.

Step 2: Eliminate malware from your WordPress website

If you have found that your WordPress website is blacklisted then you will be surely looking to remove all that malware. Good news for you, you have a wonderful solution to improve your website flag.

Sucuri is the best plugin that avails all the ManageWP security check features. This plugin works very effectively which gives you access to scans all the malwares present on your website.

Free Sucuri version is also available that will monitor the status and help you to resolve the problem.

Step 3: Submit the report and await for whitelisted activity

Once you have resolved the issue you need to submit the report to vendors of antivirus or to the search engines to flag your website. But to submit the request to Google search engine you need to have a Google Webmaster account so that in search console they can verify your website.

After verifying the account, log in to it and go to the security issue section. You will be able to see some messages if any type of attacks, malware is detected on your wordpress website.

Step 4: Enhance the security to avoid forthcoming blacklisting

It is the best way to prevent your website from future attacks by establishing some security measures. Adding Sucuri or ManageWP means you have already taken first step towards security. But there are more ways to enhance more security levels like update themes and plugin, installation of web application Firewall, use a strong password, add two-factor authentication, change a setting, and more.

Step 5: Recreate your website visibility and reputation

The most difficult part of this scenario is to reestablish the reputation that you lost when your WordPress website was blacklisted. The main motto of reestablishment reputation is to increase the traffic and decrease the bounce rate.

The best way to rebuild your reputation is to create a social media, blog, outlets by mentioning your website was blacklisted and now all malware has been solved.

Conclusion:
Blacklisting is not a awful or wicked. Rather it alert your users from unsafe browsing. But make sure to whitelisting your website as soon as possible.

With WordPress get started your business by creating a Google Site Kit. Google Site Kit is a tool that is useful for online businesses. By creating a Google Site Kit in WordPress you will get lots of functionality by using different SEO tools for example access to the Google Analytics tool for keeping track of your website visitors. So, if you ever thought of creating a Google Site Kit tool then this article will help you out. In simple way you can create Google Site Kit in your WordPress account.

Summary of Google Site Kit in WordPress

In WordPress, Google Site Kit is the most famous SEO plugin which is useful for marketing and promoting your WordPress blogs online. If you use this plugin in WordPress you will be able to add or extract data from the admin control panel. Most of the bloggers and witters make use of Google Site Kit to keep track of their breakthroughs in the web market. For example, they can check the total views they get on their post or articles, average impressions, and average CTR.

Why you should create ‘Google Site Kit’ tool in WordPress

You should be aware of why you should create Google Site Kit plugin in WordPress only. With the help of this tool, you can manage multiple products in WordPress. The feature is not just limited to this because it also gives you access to check the statistics and milestones on your admin dashboard.

Steps to add ‘Google Site Kit’ in WordPress CMS

All know the real fact about WordPress, that it powers more than 35% of web users in the world. This is the biggest reason that Google is collaborating with WordPress to create the best plugin called Google Site Kit. This plugin allows you to access different Google tools such as Google Drive, Google Apps, Google Analytics, Google photos and more.

Install Google Site Kit plugin in WordPress

It is very essential to know about the basic requirements before creating a Google Site Kit so that your users will get good experience by provide impeccable SEO services in your business blog and articles. You first need to activate your account or blog page.

By visiting the official website of WordPress you can find Google Site kit plugin. Now its time to install and activate this tool for that you just need to download and run the app. Now open this plugin and go to the dashboard option. Then go to upload option and add zip file of Google Site Kit. Now run this file by clicking on the active option.

Configure the plugin in WordPress

Without configuring the plugin you will not be able to create Google Site Kit successfully. The configuration is done so that you can use Google tools via Google Developer Console. This can be performed by creating a client configuration. You have to provide credentials via your Google account.

To use this tool in your business you should have permission to the Google Analytics tool to make the complete process automated. This Google Site Kit plugin is very easy to create. You just need to copy and paste.

• Log in to access the primary Google account.
• Disable ad blocker plugin.
• Go to the admin panel.
• Go to developer.google.com/web/site-kit
• Go to the project name on the admin panel.
• The project name should not be simple as “demo”.
• After filling all the details you will get customer code.
• Copy and paste it to complete the process.

The process to link your Google Search Console account to your Google Site Kit

If you want to use SEO tools via Google App for your business, then you have to make sure to link your Google Search Console to the site kit. Because you have set the Google site kit by configuring in WordPress now you have to make it authorized. By doing this it helps you to manage your domains in business.

• Go to dashboard
• Go to Google
• Give permission for search console to dashboard
• Go to primary Google account
• Logging into the primary account
• Click on allow

Verify URL

Make sure that the URL is correct. Verify all the requirements and recheck the official information provided on the dashboard or a website. After confirming this click on CONTINUE. You will find that the account is already connected.

Create and add some extra services such as connecting Google Analytics tool with WordPress

While creating a Google site in WordPress you have to add some services. For this, you have to visit the setting option. Then press the connect additional services option. The reason for connecting Google Site Kit in WordPress is to identify or analyze the data from the admin panel.

For linking Google Analytics in WordPress plugin you have to visit the WordPress dashboard. After that go to setting page option and press connect to more services option. You will find out the screen which will be showing an unverified app.

Still, you don’t have to feel bad. You have to click on the proceed option. after this, the application will ask you to give permission for some domains. Permit permission to this application. Check before granting permission and press the allow button. The app will take you to the WordPress dashboard page. Now you just have to configure Google Analytics.

WordPress is truly a blessing that is used by thousands and millions of users blogging, writing or creating a website for their businesses. This is why Google makes a good decision to collaborate with WordPress and they both together invented Google Site Kit as one of the most important WordPress plugins.

Which makes you overwhelmed by utilizing SEO tools features to keep track of your social media engagement. This tool is best for individual and agency that gives all in one solution to create, manage and understand Google tools to make your business website successful on the internet.

So move ahead by experiencing the astonishing features of Google Site Kits in your WordPress dashboard.

Related Post: Way to Improve PageSpeed Insights Score for Your WordPress Website

Due to the technological advancements, typing words on the keyboard of a smartphone has become quite boring and backdated. It is not only time-consuming but also increases the chances of making mistakes while writing about anything.

Hence, to make your job easier and reduce the overall time consumption, the modern-day smartphones are featuring the advanced voice search option. With this function, the users start searching about their favorite topic just buying saying a few specific words on their mobile.

Hence, if you want to attract more audience on your website, then you would have to make its content voice search-friendly. Here are a few tips that can help you with it.

1. Use Proper Keywords

Do you run a business through your website? Then, you would have to make your WordPress site SEO-friendly to keep it at the top of the Google search result. However, if you do not place the proper keywords in the right place, then it would be somewhat difficult for you to achieve that feat.

To make your webpage’s content voice search-friendly, you would have to include some targeted words like countries, states, and cities. These can help you to increase your web traffic, especially if you are running a site that involves blogs about foods or traveling or restaurants.

2. Utilize Structured Data Appropriately

Unlike implementing keywords, utilizing structured data on your website in a proper manner can be somewhat difficult, especially if you are a beginner. It involves adding various specific codes to the source code of your site to make it easier for the search engines to analyze everything properly.

However, if you can use the structured data in a proper manner, then you can, quite comfortably, get the attention of the people who voice search about local websites. Hence, with it, you will be able to increase your site’s web traffic a lot more conveniently, which, in turn, will aid in expanding your business even more.

3. Start Thinking Like Your Website’s Visitors

If you want to know more about someone, then you would have to start thinking in the same way as they do. It is an old saying and applies to all the aspects of life, especially for SEO practices.

While searching for something, most people tend to use complete sentences to make the search engine understand everything perfectly. Due to this reason, the main keywords, these days, are becoming a lot longer than usual.

Hence, if you want to make your content voice search-friendly, then you would have to use longtail keywords on your blogs. You may also add a few shorter questions and mix them up with the other traditional keywords for a better result. Here are tips to finding trending topics and keywords and use them for blogging.

4. Write Informative Headings

When surfing through a blogging website, most people tend to scan the heading of the content before opening its link. If they find the headline to be engaging, only then they might open it and proceed further.

Hence, as you can understand, to make your website more popular and the content voice search-friendly, you need to write informative titles and heading. This way, your readers will be able to understand what your content is all about without wasting much of their time.

However, besides implementing an informative title, you would also have to use proper subheadings on your writing. It will help to make the content look a lot more appealing and boost your website’s SEO even more.

5. Cut to The Chase

While searching or questioning about something on voice search, most people expect answers in a straightforward manner. Therefore, if you answer to their queries in a rhetorical manner or lead them to another link or webpage, then they probably will not stay on your website for much longer.

Hence, to make your website content voice search-friendly, you would have to include the most essential data both on your blogs and videos. You can use the inverted pyramid method for it. It is both quite convenient to use and can provide the proper answer to your clients or visitors.

6. Answer the Queries With Your Contents

Besides implementing the inverted pyramid method, you can also try to answer the customer queries through your content. However, for that, you would have to go back to the third pointer and start thinking just like your website’s visitor.

Think about what or how they might ask questions to get the answers that they need. If you know about everything that most people need or want for their cause, then it would be easier for you to add them to your content.

So, before starting to write your blogs, you would, first, have to find out the most common questions on the web. While searching, most people tend to choose popular topics, such as entertainment, fun activities, personal assistance, and other general information.

Hence, if you want to make your website content voice search-friendly, then you would have to add the aforementioned things to your writing.

7. Good Feedback is Very Important Too

To improve your position on Google or other search engines, you would also have to get good feedbacks on your website. If your webpage has higher ratings than your competitors, then it is highly likely that most people will abandon them and choose you to be their savior.

Therefore, along with making your website SEO-friendly, you would also have to be more informative and write blogs on the common topics. It, in turn, would help you to boost your website traffic and help you to rank higher on the Google search results.

If your business has a physical establishment and offers a decent service, then earning reviews on Google or other platforms would not be that difficult for you. However, if you want to showcase your ratings on the search result page, then make sure to utilize your website’s structured data properly.

Conclusion
Improving the voice search-friendliness of your website can be a daunting task, especially if you are new in this aspect. However, if you implement all the tips thoroughly, then you would not face any difficulties while proceeding with your task.

To make their content rank higher in search engines, most bloggers do everything possible to them. It is necessary and one should always try to ensure that SERPs of the website increase. But ranking is not the end of the process. The number of people that click on your site, and visit it matters.

Most of the users prefer to select one amongst the top three results of search engines. When you add a schema markup to WordPress, it makes the results look attractive and genuine. Know about what is Schema markup for website in SEO.

This helps in attaining more clicks from the audience to visit your website. If the rankings enable you to be in the top three or top five of the search results then with schema markup you can attract the audience.

In this short read, we will discuss everything related to this topic so that you can take the best advantage for your site.

Understanding the Concept

All of the popular search engines have mutually agreed to use a specific type of structured data which is known as Schema Markup. Hence, it will be applicable to all most all users. All popular search engines including Google, Bing, and others use this concept.

This structured data is directly inserted into the website’s code. This makes it a part of the code which is only accessible by the developers. Hence, any audience, users, or visitors will never know about it. Adding context to your website content is the core purpose of this code.

For example, it enables the search engines to know the review rating of your product/brand. In this way, your search results will avoid random ratings or no display of ratings for the audience. The search engines utilize such information and provide rich results which were formerly known as rich snippets.

Relating SERP and Schema Markup

There is no concrete data that suggests that rankings of the search result are improved by implementing this method. But there is considerable data showing that through rich results the number of clicks for a website has increased.

The core of this analysis is that when you use this method it makes your search result stand out for the same keyword. Hence it cannot assure one about the rankings. But adding schema markup to WordPress will definitely help you attain more clicks from the audience.

Adding Schema Markup to WordPress Websites

Just like every other function and purpose, plugins can help users to add this to their website. WordPress is emerging with peculiar functionalities for enhancing results for its users. And plugins help to make this task easy for the users.

Depending upon the type of markup you want to add you should select a plugin. Schema & Structured Data for WP & AMP, Rank Math SEO Plugin are the best Schema markup plugins. Plugins mostly help you to add basic types of markup. These types include adding organization data, social profiles, Breadcrumbs, and homepage for search results. Using a program will automatically fill this information for you.

For manually adding this information you can go to the General settings from the search appearance option of the SEO menu. By using plugins your site’s knowledge graph will be displayed in the search results. Also in the organic results of the search engine, you can get your breadcrumbs.

It cannot be claimed that this is the complete process because depending upon the website you will need specific markups.

Achieving Star Ratings for Reviews

To generate traffic and affiliate commission many people review products. Such reviews make it easy to enhance the site display. The important task from your end will be to do add the information relating to the reviewer and the star ratings.

Such ratings can be added easily with the help of a review plugin. Just like for installing the markups here also there are various programs available for users to choose from. There are also certain programs that seem to be phasing out and must not be used. If you are already using such products it’s time to make a shift.

The plugins will ask for some basic information in the editor. After that, with proper schema markup, it will add a small review summary box. As soon as the search engines spot the box it will have sufficient information to provide your product a review. The style and functionality of the program should be suitable to use.

Adding Schema Markup to WordPress for other Content Types

We have already covered adding basic organization data, site links, and review of rich snippets in the previous sections. But this does not cover all the sections of a site. There are other types of content as well on a site.

Search engines that are popular and efficient, support hundreds of schema rich results. Local business, events, job posts, recipes, products, and others can include the markup. Depending upon the type of operations you are involved in, these results can be pretty fascinating for the users.

Naturally, plugins will help you to accomplish this task as well. There are free and paid programs available and the one that best fits your needs can be chosen. You will be amazed to find that a single developer has multiple plugins that are free and premium. The major difference in it will be the ways to apply this method.

Plugins can allow you to add a content box with proper markup to your site. This will be similar to the one in the review section. According to the internal settings, it will then appear in your post. Some plugins work behind the scenes. They use a code-free simple interface and map the box to your existing content.

The best advantage of using it is that the users will never know anything about it because it is all in the code. It is recommended that when you intend to buy a plan then use the trial version initially. It is better to test it with limited functionality first and then make a purchase.

Conclusion

You do not need a dedicated plugin to add schema markup to WordPress for regular blog posts. You can opt for selecting a free and efficient plugin that does the job for you. If you are active with the reviews then you must consider using one of the impactful plugins for star ratings.

Using it will surely add more value to the content of your site and enhance your clicks from the search results.

SEO (Search Engine Optimization) is one of the best ways to boost your online presence. Almost all of the companies have added SEO in their marketing strategy. Using SEO, you can optimize your website for improving your online presence and driving more organic and targeted traffic from search engines such as Yahoo, Bing, and Google.

Just like other marketing strategies, you also need to put your money and time in Search engine optimization. It is becoming very powerful and an effective move. There are many companies providing SEO services but finding the best one can be difficult. You can search for the Digital Marketing Agency in Thailand on google to find an SEO agency in Thailand.

Here are some few great benefits of SEO for an effective marketing strategy:

SEO Influences Customers :
Do you know that 93% of online activities start at a search engine? You can imagine from this that higher results in the search engine can be many benefits. Most of the people click on the higher results and do not bother to go on the second-page results. When your website comes on the first page of google results, you can expect a lot of opportunities to increase your sales and engagements. Moreover, there are many returning customers but they always use the search engine for opening your website. All you need is to do proper SEO of your website so the user can easily find your products or services.

It Improves Organic Traffic :
These days, people do not believe in the online advertisement which is a key advantage. Most of the users ignore the paid advertisement and search on google for things they want to find. All you need is to provide your visitor with exact and quality information and resources. The best way is to optimize your website for high-quality keywords that are relevant to your business. If you will be able to get more traffic from google then your sales will also increase. There are high chances of sales from organic traffic than the paid advertisement.

It helps Keep Up with The Competition :
Improving your SEO rankings has a positive effect on your brand recognition. Some of the top companies have said that SEO is one of their top marketing priorities. It means that if you do not have SEO as your marketing strategy then you are very far from the competition.

SEO Improves Your Brand Awareness :
It is very difficult to communicate the brand’s identity and to tell the world about your services or products. You are new and most of the people do not know that your company exists. Improving your rankings improves your brand awareness and more people start to know your existence.

SEO is Cost Effective :

Most of the people think that SEO costs a lot of money but actually, it is very low-cost. SEO provides high ROI compared to other marketing techniques and strategies.
In light of all these benefits, it is clear that SEO is an effective marketing strategy.

Quality Traffic :

One of the major benefits of search engine optimization is quality traffic. The traffic comes from the search engine is actually searching for the product or service you are providing. You do not need to spend money on an advertisement when you can get free targeted traffic from the search engines. That is why this industry worth is more than $60 billion.

More Conversion :
The traffic comes from the search engine is free and have more conversion rate than any other source of traffic. If you are able to list your website in top 10 results then you can expect a lot of conversion from the traffic.

24/7 Free Traffic :
The traffic from the advertisement is not consistent but the traffic comes from SEO is consistent and promotes your website 24/7. When you are able to get a higher position in SERP, the traffic comes 24/7 even while you are sleeping. Moreover, if you rank high on the search engines, I build trust and increases your company’s credibility.

SEO is Long-Term :
Some of the people want faster results and use some black-hat tricks. These tricks can penalize your website or can remove yours permanently from the search results. The main thing that you keep in mind is that it is a long-term strategy and can take 6 to 12 months for ranking your web pages in search engine. Patience is very important when it comes to SEO. When you will be able to get higher results then you rarely move down. The reasons for ranking down in search results can be due to the competition or due to the change in algorithms. Moreover, better rankings in google also increase your brand awareness and equity. Brand awareness is very important for customers to trust in purchasing your products or services. Moreover, they will recommend others to purchase and increase the number of referrals. If you cannot do it yourself, you can hire SEO services providing company.

Offline Sales :
Another major benefit is that it increases offline sales. Actually, the customers search on the internet for reviews before purchasing any product. During their research, they may end up on your store or website and can generate offline sales.

Better for Major and Small Businesses :
It is one of the best marketing strategies even if you have a small business. It is very difficult to outsmart large companies in online advertisement. That is why, SEO strategy is the best way to gain ranking and drive free-targeted traffic. Most of the major companies rely on online advertisement while you can rely on SEO as it is more cost-effective.

Help You Grow :
SEO helps the new business grow as it is difficult to beat the large companies in online advertisement. It helps you break into the market. When you gain rankings for specific keywords then you can move to other keywords related to your niche. Choosing a right keyword for your website is very important so choose wisely. You can target any new product or service in search engine when you gain some reputation in search engines.

If you are running an online store or whatever, your online presence is vital. And you know why it is. Nowadays, if you have a business without a website, you will rank poor. Hence, it is vital to have a website so people can find you and search for your services and products.

In this digital world, you need to be smart and act according to your customers. You know that most customers search online before entering the physical stores. So, why not we should take advantage of this and earn more profits?

Perhaps you have an online website, but you are getting worth it. And it is because of some little mistakes that you have avoided and castoff while looking for Web Design Factors. Well, it may minor and major both, but might these changes can take your website to the next level. What do you think?

The biggest mistake we have found most entrepreneurs are doing is that they mostly focus on website designs and creating more websites, but they are forgetting the main Web Design Factors which give them worth. If you need to know what are they and how you can increase your site traffic by doing some little changes, so go ahead.

The website is an address or house of your place, so it needs to be clean and impressive too. So, in this post, we would like to share some good tips that you need to keep in mind.

1. Ensure Your Website Is Responsive

Gone were the days when website designers focus on fitting the website on the desktop only. Nowadays, the workload becomes double and the website has to be responsive with every gadget whether it is mobile, tablet and more. And you know why it is so important. And maybe you are also reading this article on your mobile.

Just think once, you want to read urgent news and the website is taking a lot of time to load the pages. Resultant, you get frustrated in seconds and leave to the next website. So the point is no one user gives you minutes to show what you are. You have only 2-3 seconds to impress your user, so ensure your website is fast and easy to load on every gadget. Also, make sure your website is easy to fit on every smartphone’s screen size.

According to studies, we have found 52% of traffic is now getting from the mobile phones and it is increasing. If your website becomes super-fast, you will become able to get leads that increase traffic and conversion rates.

2. Upgrade The Website’s Content

We all content is the king and limelight of your website. Without content, you can’t reach the traffic and generate leads that you need. So make sure your content is up to date and contain high-quality information that sounds appealing and helpful both for your targeted audience. Let us better understand this by an example.

Suppose you are running a designer fashion house and your job is to deliver fresh design every time to your new and old customers. And if you are giving one single design to new ones too, this affects your sales and showroom’s status. Exactly this kind of issue you need to avoid while creating content on the website in Web Design Factors.

Deliver your audience what they would like to hear from you. And do you know? Google also crawls the fresh content on your website, if it finds the content is too old, it down your ranking. So, now your job is to revisit the old posts or update the new ones regularly for better growth and leads. Do work on FAQ’s and related information as well.

3. Create High-Quality Content

You know the value of content for the website, but adding regular content is not worthy. You have to work on high-quality content, which is engaging, better define, and more. The content needs to be clear and to the point. So the reader would like to hear from you again and again.

Having great and useful blogs or articles on the website can boost traffic that further increase conversion rate and more. Moreover, it increases the chances of getting back the audience to your website if readers find you like the best.

In conclusion to this pint, write engaging and to the point content.

4. Style Your Links

Link styling is quite an avoidable thing for web developers, but nowadays it needs to be perfect. With link styling, you will get the advantage of to know about active users on the website as to where they are moving, which pages they have interest and more. It is just a way to look inside your user. Usually, there are three types of link styling such as normal, Hover, and visited. All these three have unique features, and it’s all up to you which link styling is good for your website.

5. Interlinking

It’s a fact, as much as you link your web pages in the content, this naturally boosts the traffic and do better indexing of the website. Even these internal linking boost SEO and Brand awareness. Interlinking also can be done by various methods such as adding separate links into content or creating a link with words. Well, both ways of interlinking will increase the growth of the website.

Wrapping Up

Running an online business is easy, but only when you know how to use your website to engage more traffic and convert them into sales. Well, it’s a little exciting way to run a business rather than physical efforts. But sometimes it becomes challenging too when you have to compete with your rivals.

All you need to keep in mind the Web Design Factors and the above-given tips that will help to bring wonderful changes to your website performance. We hope, you will do better with our tips and get a huge success that you are expecting. Good Luck!

Strategizing for the new year, taking stock of previous financial year’s performance, and drafting plans to execute the new strategies is done by the businesses around the world. It will not be a strange thing to predict that you are also one amongst it if you own a business.

Marketing has been redefined in every aspect with the intervention of the internet. Online presence in terms of advertisements in search engine and social media has created a lot of business opportunities for local and micro businesses.

But when businesses organizations implement new methodologies of improvisation, the auditing of online efforts is usually neglected. With evolving technologies and progress in the online market, it is highly possible to discover backburner of your online presence. It is also possible that you end up finding solutions for least generating online resources after a thorough review.

In this article, we have covered several important parameters on the importance of an SEO audit for your business, organization, and association.

SEO Audit can help you boost your business

Every new marketing and sales strategies are planned or implemented with the sole purpose of increasing the existing revenue of the company. The same applies to online marketing. Who would want to miss out on the opportunity of literally doubling their customer influence and sales?

A new stream of buying customers is always welcomed into the sales system. It becomes considerably easy to block leakages, fine-tune errors, and refresh the entire online campaign when you decide to audit your online presence. You can conveniently decide on the working and non-working parameters of your online experiment so that your presence becomes impactful.

SEO Landscapes are evolving at a faster pace

At a breathtaking pace, the search engines are updating their algorithms which make it extremely essential to conduct an SEO audit. For all the companies having an online presence and particularly those who are relying on the online portal to generate revenue or traffic, remaining relevant to the present trend is most important.

Updating and reviewing your site SEO becomes paramount as no one would want to end up on the wrong sides of the search engines. Sometimes the search engines algorithms could be optimized immediately after you implement a strategy. Technically your strategy will not be fruitful hence to discover all such instances reviewing your SEO is important.

To avoid dropping your site visits

When it comes to online presence people usually fall into the trap of only improving the conversion rate without thinking about the core probable causes that affect it. It is important to understand that a website is designed for potential customers first and not for revenue.

If you fail to provide what the customers are seeking for it will be impossible to maintain the revenue generation from your site. When you regularly check the metrics and analytics of your website only then it is possible for you to know that there is a downward spiral of visitors. Only after awareness regarding the problem, you will be able to take urgent necessary steps to avoid further damage.

1. Boosting the Conversion Ratio

Auditing a website periodically helps you understand what your goal is for the visitors. It can be promoting them to subscribe for a newsletter, purchase from your website, or sign up for a training/course. Any such actions cannot be determined directly at the time of the launch. You will have to review the SEO to work out such changes.

Investing huge sums for diverting traffic to your website will not work unless you have a strong website that suffices to the user demands. And this directly affects the conversion rate. To find the weakest spot in the system an evaluation of the SEO always help.

2. To maintain and improve SERP

When your competitors overtake your site for the same keyword it can be frustrating as hell. It is also an indirect call of action for you to improvise your website. To regain your position on the SERP ranking it requires core changes in the content that you have offered to the clients.

But all this can only become possible if you are aware that your rankings have dropped or considerably declining. This is possible only when you decide to schedule a constant or periodical SEO Audit for your webpage. Managing audits can be a tough task but it provides you with constructive results.

3. To cut down on budget on Ads

When individuals fail to generate free or organic traffic on their website they usually tend towards advertisement for doing the same. Advertisements have been a proven medium of generating traffic but it is necessary to evaluate which ads and on what platform is generating the traffic that you require.

You might have opted for advertisements at seven locations but only three of them are generating revenue for you and this can be only analyzed through an SEO Audit of your site. Meanwhile during the audit, if you can manage to considerably improve other factors relating to the SEO you can easily attract organic and free traffic.

4. To ensure that the existing content is up to date

Visitors will look for the most recently updated content when they visit your site. The content in any form whether visual, textual or in audio format should address the problem or requirement of the visitor. If this does not happen then you lose potential clients and at the same time drop your rankings.

With a website audit, you can discover, modify, remove, and do whatever is necessary for the content. It will not only enhance the quality of the information provided by you but also directly affect the revenue of your website.

5. To enhance customer experience

Redesigning is an essential factor for any website. Websites also require redesigning after a specific interval of time depending upon the industry you are dealing with. Auditing your website helps you with this.

There might be minor changes required like tweaking a few functions, simplifying the navigation, changing the fonts, makeover of the header/footer which can enhance the customer experience and improve the conversion rates for your website. Without an audit, it is difficult for you to understand and make the required changes for your site.

SEO stands for search engine optimization, it is a process of increasing the quality and quantity of the website traffic by increasing the visibility of a website to users of a web search engine.

It refers to the enhancement of unpaid results and excludes direct visitors and the purchase of paid placement. In today’s’ world where online business is becoming more popular SEO has become more important than ever. There are many tools SEO tools available for digital marketers.

Google analytics

It is an invaluable resource that is essential virtually to any digital marketer who is serious about SEO. It offers a lot of data regarding the websites such as a number of visits to site, location demographics and traffic sources.

With the help of this tool, the marketer can tweak their content strategy and figure out what will work. This is regarded as one of the best SEO tools that should be availed by each digital marketer. With the help of this free SEO tool, the digital marketer can also increase the visibility of its content on a webpage.

Answer the public

This is another powerful and effective tool that offer content marketers with precious data about the question that is asked by the people online. Once a keyword is input by you, it will fetch you a popular query based on that keyword and create cool graphics with the phrases and questions people use when they look for that keyword.

This data offers content developers perspective about the desires of the potential customers and facilitates them to design highly targeted content that specifically addresses those requirements. This free SEO tool also provide keyword suggestion by using prepositions such as versus, like and with.

MozBar

This is another free SEO toolbar that works in coordination with the Chrome browser. It offers easy access to advanced metrics on webpage and SERPs. You can easily get hands on the Page and Domain Authority Scores of any site or page by using this particular SEO tools.

The analysis features of the Page allow you to explore elements on any random page. One can find the keywords on any page that they are viewing and comparing the links metrics of various sites. If you are required to do detailed research on google then there is no such alternative than this tool.

This tool can also unlock the more advanced features which are also required by digital marketers such as Page Optimization and Keyword difficulty by subscribing to MozPro.

SEMrush

This is another free SEO tool that is used for SEO purposes, this is an excellent keyword research SEO tool. It simplifies the process of finding keywords on any webpage. In addition to it, this tool also offers detailed information about those keywords including their position in SERPs.

With the help of this feature-packed tools, the digital marketers can easily find out what keywords are being ranked or by the rivals and design excellent content around those phrases and terms. The striking feature of this tool that besides all these features, it also provides unlimited access with different paid plans.

Woorank

This is another handy website analyser that offers the useful perception that can assist you in improving your SEO sites. Every digital marketer wants their webpage to be viewed a greater number of times than their competitors. It develops an SEO score for your site and Marketing Checklist that roughly outline steps that can be taken to fix any problem with your SEO sites.

Another extremely cool feature of this free of cost tool is the social shareability pane. This section offers social network data such as a number of likes, comments, shares and bookmarks across the popular social network.

With the help of these features, this tool has become the most common tool. Apart from this, this has a great mobile section where one can find information on how the pages render on mobile devices and how quickly they can be loaded.

Mobile-Friendly test

This tool is designed to assist you to determine if your site is properly optimised for tablets and smartphones. For this, you can simply type in URL of your site, and it will instantly inform you whether the website is mobile-friendly or not.

Another feature of this free SEO tool is that it suggests recommendations on how you can enhance the mobile-friendliness of your site.

Ubersuggest

This is another simple keyword research tool that scrapes data from each keyword involving the search volume and level of competition.

It also has the capacity to filter out keywords that you are not finding interesting to find in your search results. The latest updated version of this tool can allow you to input URLs and get domain metrics.

BROWSEO

With the help of this tool, you can view your website and can see how it looks to a search engine. It mainly scraps your webpage in any styling and displays you the underlining structure.

This leaves you a hint to figure out if Google’s bot has any problem accessing vital content on your site. Another best feature of this tool is the SERP preview.

CanIRank

As the name implies, this tool helps you to rank on the first page of the search engine for a specific keyword. Unlike other tools, CanIRank allows you the probability that you will be able to rank for a search term and apply Artificial Intelligence to provide you with suggestions on how to improve the target words.

Keyworddit

This is another wonderful tool available for finding ideas of the keyword in Keyworddit, which is a free SEO tool that sources keywords from subreddits on Reddit. The application of this tool is very simple and offer precious perception into the interest of the particular audience.

Hence it can be said that with the advancement of technologies and online marketing, SEO is seemed to play a major role. With the help of various SEO tools that are available in the market, companies can increase their visibility of the content which is very important for its business.

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In the market of online business, having a strong SEO background would have an edge in this competitive world. Online marketing platform does come with challenges business WooCommerce SEO for Beginners optimizes the websites and serves a gateway to expanding the

Some tricks and tips play a major role in developing a market strategy. Having a market-friendly Further, SEO targets the customer; here the WooCommerce website brings an upper hand in the business module.

Here we present the importance of WooCommerce SEO and how you can expand your business in a short duration.

Why is SEO or Search Engine Optimization valued the most?

Every WordPress sites work closely with the SEO. An SEO plugin can generate much-needed traffic for the website. Likewise, SEO acts as a media house for promoting the desired business to the top page in the Search Engine Result Pages or SERP.

SEO is nothing but a way of communication that helps people find information on products.

Once the page is visible at the top, the positive results start showing in the business module. Website designs, keywords, and links play a significant role in the process.

How does WooCommerce helps you get your clients?

WooCommerce is the most advanced and active eCommerce plugin specifically made for WordPress. It is free where the content management system (CMS) helps in running online store.

Due its easy and viable availability, it has garnered the highest market share. Moreover, customizing is the best feature that comes with it.

WooCommerce the best SEO Friendly tool

• WooCommerce is the best and the most followed SEO Friendly tool. It has been developed on the basis of SEO for the online website business. Likewise, WooCommerce SEO for Beginners is featured for the beginners who fall in confusion in the vast field of online business marketing. Certain characteristics make Easy content creation which makes it stand apart from the rest of the competitors.
• HTML markup makes the SEO easy and understandable, latest themes such as Genesis have brought improvement by using HTML5.
• Petty permalinks that link posts and pages control the content which can be assessed through you spearhead the challenge.
• New and standard settings in WordPress.
• Cache plugins help in loading page at a short duration.
• Easy availability of SEO optimized WooCommerce themes in WordPress.
• Title and headlines provide information for Google which WordPress allows without manually changing the HTML Tags.
• Optimized images, addition, and removal of photos allow further to install ALT tags, descriptions, and other features.

Additionally, social media pages, blogs, and posts can be shared using social media sharing plugins from WordPress featured e-commerce sites.

Ignoring SEO for WooCommerce Website may be a loss?

Search Engine Optimization is a significant part of online business. It lets you know about your customers, the product that they want, and the market value of the product. Daily millions of visitors use online sites to access information. Google, Yahoo, Baidu keeps on analyzing the data without investing anything.

Google deals with the most number of visitors analyzing SEO. 70 percent of SEO data is recorded by Google. Thus to increase the number of visitors to your site, the web page must be brought under the influence of SERPs.

To get the maximum number of viewers, the site must perform exceptional well bringing it on the first page of the search engine. Here the WooCommerce SEO for Beginners play the major responsibility.

Some Effective Ways to Optimize your newly built WooCommerce Website

To improve the WooCommerce website’s SEO, WordPress SEO plugin should be downloaded and installed. Likewise, there are many other free WordPress plugins like Allin One AEO Packs, Yoast SEO and SEO Press in the WordPress directory, we shall use Yoast plugin for our website.

Keywords and its significance

The keyword is the foundation of SEO. To be precise, keyword is the term that a visitor searches in the search engine to get information about. For instance, while selling a bag, ‘bag’ could be a keyword, ‘ladies bag’ or ‘cheap bags’ could be a keyword.

The keyword can be easily searched with different research tools, some of the tools that are most used are,

• Google Keyword Planner: This the most widely used research tools, further, it is provided free of cost by Google.
• Keyword Everywhere: It is a paid service. It is an extension and helps to handle keywords swiftly.
• Keyword.io: This tool provides relevant keywords with actual phrases. Good news, it comes free.
• Google Trend: Google Trend provides the latest trending keywords in the search engine market.

Appropriate Usage of Keywords

As soon as the keyword research is done, one can further move a step forward by properly implementing it on the WooCommerce web pages. Proper addition of keyword brings to the top page.

Similarly if a proper or unique keyword is not added, it might not bring the required results. For example, a product like smartphone can be made unique by making some changes such as ‘best smartphones’ or ‘new smartphones’.

Slug and the Importance of Woo Commerce Product

By appropriately adding the keywords in the content, keyword stuffing should be carried in the product URL. This helps to rank at the top in the search engine. A short URL makes an easy connection to the page.

SEO Title and the significance of WooCommerce Product Title

Proper addition of SEO title with focus keywords gets a booster in the long run. Addition of SEO Title is a simple task in the Woo Commerce SEO for Beginners with Yoast SEO plugin.

Focus Keywords and Meta Description

Although focus keywords do not have much significance it should never be ignored, likewise, experts suggest that focus keyword in meta description helps in building a strong link.

Woo Commerce Product Description

The product description has proper encryption. The description should not be less than 300 words. Elaborated description with keyword addition can bring the site a good recognition.

Ideal Product Description

Proper product categories bring a good amount of visitors. However, the overuse of keyword may not provide positive response. Clear descriptions put a clear view of the product.

Addition of Video and Images

High-quality images and videos bring a great number of viewers to the website. Using proper text in renaming images acts as a multiplier. The same goes for videos. Embedding the videos garners a rise in visitors.

Product Ratings and Customer Review

The more the product is clearly the more the webpage grows up. Addition of ratings, client’s comments, likes, and dislikes are appreciated by Google analytics as well as customers in general.

Backlinks

Generating Backlinks is hard for a new beginner; however, WooCommerce For Beginners help you guide a proper way to increase your website ranking.

Search engine guidelines are the most important thing while doing online business. SEO opens the gateway to your business prosperity. However, WooCommerce SEO for Beginners helps you to acquire the target that you set.

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Here we have shared the top 16 benefits of SEO for your business that will make you more excited to jump on SEO.

Search engine optimization (SEO) is quite a popular term in the digital marketing industry these days. With SEO you can boost your business growth in a short time.

Well, SEO is not limited here. You can even reap vast numbers of advantages too. Do you want to know?

1. Generate leads

The primary focus of SEO is only to generate leads. So, you can enjoy better ROI. In the reports of 2015, in B2B and B2C business, inbound strategies are the reasons to have strong leads. The strategies are content creation, referrals, social media, and SEO tactics. If you want to generate leads for your business, you must work on your SEO tactics to grab the profits from the rivals.

2. Increase Conversion rate

If your website is ranking higher in the search engine, it means you are enjoying great conversion rates. You can reach a more targeted audience as much as you maintain the position in search engines. Furthermore, this helps to create brand awareness that brings extra reward as in increasing your sales and ROI.

3. SEO makes your website user-friendly

You may already know, most users make searched via their smartphones and other related devices. Hence, your website needs to be responsive and user-friendly that gives a significant impact on your ranking and SEO. Make sure your website is user-friendly and easier to navigate.

4. SEO is a long term tactic

With the stronger implementation of SEO techniques, you can enjoy the long term benefits of SEO. When you get started with SEO, it will take complete 6 months to work on a search engine, but once it reached the level no one can pull you down.

5. Can enjoy market Share

If you are enjoying the high position status on search engines, this means you’re eating high market share. You are featuring on the top means, you have a great traffic. If you are giving your audience exactly what they need this can boost your brand credibility and turns your customers into sales that better ROI and conversion rate.

6. Boost High Traffic

Without traffic, you can’t reach the first position. With SEO tactics you can boost the traffic on your website that further improve your ROI and Sales. The more you give your audience what they need, they will search for and reach you automatically. Hence, the benefits of SEO can improve your business performance.

7. SEO reduces cost

SEO is completely free. Unlike traditional marketing techniques, you do not need to pay for everything. You will need to pay only for the SEO experts and he will do everything for you. You just sit and enjoy the benefits of SEO.

8. Improve your brand credibility and trust

No one denies the fact, we all search Google. Why? Because we have trust in it. Exactly, this applies to your website. As much as you see on search engines, people love to hear from you. Thus, this increases your credibility and trust among your targeted audience.

9. SEO boost Sales

As long as you build trust in the audience, the more your stuff and products viral and convert into sales. Thus, the improve SEO influence the targeting audience. Also, SEO influence the decision of customers. If your SEO is strong and you have delivered the best stuff than your competitor, people love to buy from you.

10. Increase your Clicks

In studies, we have found SEO receives 90% clicks than PPC ads. This is because of people more likely to believe in searching. Therefore, with the targeted keywords as same as PPC, you can increase the traffic and generate leads.

11. Beat your competitors

You may already know the fact SEO is a wide concept and your competitors are already using it. And enjoying great benefits. So, your job is to implement the Best SEO tactics that left your rivals aside and you will reach the top place. I just want to say one thing, if you are not using SEO, you are not doing business. Go and Claim the benefits of SEO.

12. SEO can change small business
In SEO, it doesn’t matter what business type is and how large it is. If you have small enterprises and strong SEO techniques you can claim the greatest benefits of SEO for your business. SEO can reshape your small business to a large one on the search engine by promoting your leads, ROI and more.

13. SEO Boost Social Awareness of your brand

SEO will help in better your social media performance as in increasing your followers, likes, subscriptions and more. Thus, it will boost your ROI and brand position on social media channels that helps to get millions of visitors to your site.

14. SEO takes you on NO.1

Internet is loaded with millions of websites, and standing out your website is a big achievement. SEO helps you to get stand out on the top via getting high traffic to your website.

15. SEO helps PR

PR is a different marketing tactic, but with the use of both SEO and PR you can enjoy great benefits in terms of getting more traffic, brand awareness, and higher conversion rates.

16. Increase your website speed

In studies, we have found website speed has a direct impact on sales. This is because people
more likely to believe in searching fast and don’t want to waste their time. With SEO your
website speed boost that helps in better customer satisfaction.

Wrap up

If you are running your online business, you know how much SEO is important for your business. Today, SEO becomes the vital backbone of any business to grow and generate leads for earning some good profits. If you are familiar with the importance of SEO and know about benefits too, then you will need to hurry up.

Search engine optimization is the free tool to get the highest rank in search engines with quality outcomes. The only thing you will need to keep in mind is to implement the SEO tactics smartly by learning your audience. With the benefits of SEO you will get limitless options to make your brand on the top, so what are you waiting for? Go ahead!

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