Category Archives: fyi

Bounce Rate – What it Means & How to Use it

If you are active on the digital platform in an effort to make your website or blog more productive, then you have already heard about bounce rate.

If you are unfamiliar with this term, we’ll try to explain before touching on the practical ways to use it for the benefit of your site.

1. What is a bounce rate?

If we try to define what a bounce rate is in simple English, we’ll define it as a percentage of your site’s visitors who come to your site and bounce or leave it in seconds without visiting other pages. It’s one of the frequently used marketing terms in web analytics directed at reducing the website’s bounce rate and increase pageviews.

All in all, it’s one of the basic performance and results indicators use by thousands of website and blog owners across the globe.

2. Is a high bounce rate a reason to worry?

Now, when you know what a bounce rate is, it should be clear to you that a high bounce rate is inversely proportional to your online success. In the majority of cases, homepage serves as a gateway directing your website visitors to its important parts and pages. And if your website visitor is landed on the homepage and leaves it without any continuation, you need to find effective countermeasures to it.

As you can guess, your website’s bounce rate has to do with conversion optimization. Although potential blog visitors are only one click away from your virtual domain, you need to sweat hard in order to keep them and win their time. Hence, if you want to complete your conversion goals, you must take care of reducing the bounce rate.

3. How to analyze and use a bounce rate?

The most practical tool to reveal the average bounce rate of your site and pages is Google Analytics: https://analytics.google.com/analytics/web/provision/?authuser=0#provision/SignUp/

Use this tool to get all the important data and insights about your site’s results and bounce rate, and generally, track the relations between you and your audience based on what you offer them on your website.

You might want to go to Content, Site Content, Pages in Google Analytics to find the pages with the most pageviews with their relevant bounce rate.

Head over Traffic Resources, All Traffic, where you can find the sources bringing the most visitors to your pages with their relevant bounce rates.

You might also want to see the best keywords bringing the most visitors from search engines with the relevant bounce rates. For this, you need to go Traffic Sources under Search, Organic.

Of course, you are free to rely on other analytical services and methods to receive the needed information.

4. How to reduce a bounce rate?

Now, let’s boil down to the most effectual methods and strategies to reduce the bounce rate of your WordPress powered site.

Make sure you site has an optimal loading rate and quick perfomance

The digital audience is unlikely to tolerate a slow working or loading site. This equally refers both to desktop and mobile users. All in all, heavy loading websites kill the interest of the impatient visitor and thus increases your site’s bounce rate.

WP Optimize:

WP optimize

download

It is one of the simple plugins ready to optimize your website for a preferred performance and not only. It also takes care of removing all unnecessary data, performs clean ups, etc. so that your website will be clean and lightweight all the time.

W3 Total Cache:

w3 total cache

download

W3 Total Cache is another caching plugin to lighten up your digital life and greet your blog visitors with powerful and speedy workflow.

Interlink your posts

Make it easier for your visitors to navigate through your site and find more articles and publications. Insert links into your articles and make people spend more time by following those links and reading them. This will result in a more timespan spent on your profile, which will inevitably have an effect on your bounce rate.

However, while using this interlinking technique, be sure that the structure of your article is accurate enough and the inserted links make sense altogether.

Showcase related posts and pages

Offer other pieces of content that you think might interest to a target visitor. One your blog reader is done with 1 article, you can link him to other relevant articles as well by “inviting” him to read them (We thought that you might like…. or something like this) or to go through the related posts.

Use pagination method to split up long content

Rendering your site content with small portions is one of the best methods to reduce bounce rate. If you split up your long content and showcase it with several pages, you will definitely improve your site’s user experience and post readability. Use pagination by inserting tag into your post and grant your website visitors with additional navigation options.

WP Paginate:

WPpaginate

download

It is one of the user friendly WP plugins to add the pagination functionality to your profile. It will help you in displaying your posts in a more easy to digest way and will improve your SEO ranking. As a result, you will notice an “improvement” in your bounce rate.

Use the sidebar for interactive content and useful pages

A sidebar is one of the essential widget ready areas of your WordPress site ready to host any kind of additional content. As for the anatomy of an excellent sidebar, it always includes something attractive for your users. Sidebars are important not only for the overall design and structure of your site, but also for drawing your web user’s attention on whatever you want. Feature top rated and popular posts rather than big banners and advertisements in your sidebar.

Match visitor requirements and expectations

Create and display a content that is relevant to your visitors and that your visitors expect from you. Also choose relevant formatting, images and videos to your posts.

30 Common UX Terms Every Web Designer Should Know

Below is a useful assemblage of 30 common UX terms every web designer should know in order to realize all his goals and engage his online audience in the right way.

Setting reasonable goals and objectives when designing a website is one of the important preparatory works to steer your site in any direction you need. Roughly speaking, the primary goal of every web design is to allure the potential web visitors and keep them as long in your domain as possible, gradually converting them into leads and prospects.

Naturally, depending on the site you are styling and designing, the tools and strategies used may vary. But as the Internet surfers are becoming more and more tech savvy and well aware of all the hustle and bustle of the digital world, it becomes more and more reasonable to design websites which are not merely visually eye catchy and dynamic, but fulfill their mission perfectly. And this is where UX or user experience design comes into play.

What is UX design?

Basically, UX or user experience is a multidimensional design aimed at contributing to the user satisfaction with your website while taking care of better accessibility, usability and more. It fundamentally changes the way designers plan their work and implement it for a maximum user convenience and satisfaction. Planning, testing, organizing, labeling, research and more are included in UX designer workload.

Which are 30 Common UX terms every web designer should know?

Hence, of you are a UX designer who wants to achieve a higher level of performance or an average website user who wants to become more sophisticated and informed in the virtual world, you are welcome to follow our list of 30 common UX terms every web designer should know. In certain cases, half the battle of learning some new field is to sort out its glossary or jargon. So, let’s go!

1. Adaptive Design

Adaptive design is the so called progressive enhancement of the website while using static layouts which do not immediately respond once they are loaded. This design works on detecting the target screen size and offering a relevant layout for that.

2. A/B Testing

It’s the process of testing different sites at the same time for revealing which one offers better user experience and which one to give preference to.

3. Affinity Diagramming

It’s also one of the common UX terms every web designer should know for grouping and understanding information in order to plan site layout or content effectively.

4. Analysis stage

It’s the stage when all the insights and collected data are put down for research by the staff.

5. Analytics

Analytics is a common term with a broader meaning that encompasses a bunch of technics and tools for pulling useful information out of data.

6. Beta launch

Preliminary launching and testing of the website for detecting bugs and errors.

7. Branding

Creation of a unique brand or name to be easily recognizable by the public at large.

8. Card Sorting

A technique using physical or digital cards to capture the information about the website and its parts.

9. Color theory

The modern theory based on the assumption that colors affect user’s behavior.

10. Collaborative design

Recruitment of other users, contributors, stakeholders, project members and others to contribute to the design
process.

11. Competitor analysis

This one is also one of the common UX terms every web designer should know. It’s the process of auditing competitor’s websites to identify crucial points of their success and user behavior and use it for the benefit of your website.

12. Comparative analysis

This one also focuses on comparing different sites, but mainly focuses on the item by item comparison.

13. Content audit

Cataloging and assessing the current content for continuous viability.

14. Diary study

The process of asking users to record their web experience and opinion for a set timeframe.

15. Heuristic review

Assessment of the website’s usability.

16. Information architecture

The technique of organizing and scaling websites in order to boost its usability.

17. Interactive design

It’s a design based on cyclic processes of planning, prototyping, implementation and QA repeat in order to make relevant changes in the future.

18. Mood Board

Digital or physical assistant to help the UX designer to set the specific style of the website via images, colors, text and other elements.

19. Personas

A fictitious identity for the target audience which is the end user of your design.

20. Progressive disclosure

It is also one of the widely used and common UX terms every web designer should know. It is one of the subsets of interactive design technique for keeping the user’s attention while reducing clutter and mess.

21. Prototype

The outline, rough guide or sketch of the web design defining the way the web design is heading.

22. Questionaries

An instrument that consists of many questions for receiving information from the respondents.

23. Qualitative Research

Research conducted by the UX designers with the help of different techniques directed at gathering information. Interviews, inquiries, studies and more are included in this kind of research.

24. Quantitative Research

Quantitative Research is the other side of the moon. In this case, the solid date matters the most. A/B testing as well as Competitors analysis are the examples of quantitative research.

25. Scenario

Scenario is the profitability story that a designer foresees for the end users and in most of the cases includes how your site will fit into the users’ lives.

26. Storyboard

A visual rough sketch of a scenario to capture the end user’s interaction with a website.

27. UI Elements

Navigation, information and other elements of the website which the users apply to control their user experience. Buttons, drop lists, navigation bars and slider arrows are among such UI elements.

28. Usability

The easy of the user interaction with website and his smooth navigation through it.

29. User journey

A specific journey that the UI designer creates for the website users to reach their final goals.

30. Wireframe

A guide for the website’s layout drafted manually or with software.

Things You Can Do to Grow Your Pinterest Traffic

Before going into the meat of generating Pinterest traffic, here is some information first hand.

Pinterest is an online visual discovery tool (web and mobile application) that operates a software system designed to discover information on the worldwide web.

Technically, registration is required in order for you to use this platform.

This awesome tool allows users to discover things that inspire them, things they want to do, see or buy and sometimes even things they did not know they were looking for.

As a blogger you need to know things you can do to grow your Pinterest traffic and regularly benefit from it.

Pinterest is a highly successful startup with quite impressive statistics. Here are some facts from 2017:

  • Total number of monthly active Pinterest users:150 million (source)
  • Total Number of Pinterest Users who save Shopping Pins on Boards Daily: 2 million
  • 70% of online consumers go to Pinterest to get ideas and inspiration on what to buy.
  • 67% go on Pinterest to keep up with the latest trends

With this statistics you surely want to know things you can do to grow your Pinterest traffic.

But this surely does not mean that Pinterest should be used only personally but and especially for business.

In many cases Pinterest would be a more useful and profitable social platform because it creates & facilitates buying intent.

Companies and bloggers that use Pinterest highly effectively create sales more and more.

Pinterest helps brands and businesses:

  • Get more traffic
  • Make more sales
  • Collect market intelligence which helps with future content & product development
  • Raise their brand profile
  • Develop loyal fans and brand advocates – determine exactly who is sharing your content
  • Rank higher on search engines
  • Reduce marketing expenses
  • Have others create content for you
  • Increase your exposure to a wider audience so others can reach out to you about partnerships

1. Register a business account

When speaking about things you can do to grow your Pinterest traffic, we first of all recommend you to sign up a business account and you’ll have access to Pinterest analytics – important information about your pins’ behavior – once you verify your website with Pinterest.

You can also apply for Rich Pins, which are pins with more information than your standard pin.

There are five different types, such as movie, article, product, app, recipe, and place, each with their own pin upgrades such as real time pricing and a direct link to your site.

Article pins are of great importance for bloggers.

Bloggers can use the platform to publish and promote their posts and it will be also a great help for those who are also working on brand awareness, as you can publish with your logo, big headline and a link back to your site.

And it’s easy to set up with WordPress plugins like Yoast SEO, since Pinterest uses the Facebook Open Graph metadata.

Pinterest reviews your site and will contact you to let you know if you’ve been approved.

2. Draw your attention on the text of your pin if you want to grow your Pinterest traffic

Each pin in Pinterest has a description below it telling the reader what your pin is about. Typically, for bloggers, your blog title and a little description of your post should be enough.

Your text is your first impression, so it should be the most important thing you have to say but not boring rather than attractive and engaging.

According to Pinterest’s data that was published after analyzing over 10,000 pins

Here are the main characteristics of a perfect pin which will provide high engagement:

  • Helpful – make it easy for pinners to find your pin with a spot on description. According to Pinterest, helpful pins receive 30% more engagement.
  • Detailed – in a sentence or two explain what your pin is about. Give enough information to entice a pinner to click through to your blog.
  • Interesting – draw on the emotions of the pinner by using sensory related words and positive sentiments.
  • Actionable – include a call to action in your description. Using phrases like, “check out…” or “click to find out more” can generate an 80% increase in engagement.

Also do not forget about the keywords usage and their density and their location in:

  • Name and description
  • Photo
  • Boards

3. Traffic from the Pinterest Group Boards

Group boards are one of the greatest ways to grow your blog traffic.

Pinterest’s algorithm works in the most beneficial and effective way for the bloggers and promoters as when you pin something to your board your followers see it and it is also shown to other users who have the same interests and like the same things as your followers do.

The advantage of pinning something on a group board is that the other users of that same board see it and have the opportunity to repin your pin on their own boards.

This means that their followers will see it and people similar to their followers in the Smart Feed and so on.

There is no specific number of boards to have very few is also enough in case you are doing everything right.

The most vital thing here is not the number rather than narrow topic and specific content for each board. A good rule of thumb is to keep each board very specific.

So you have followed the rules and know the most important things you can do to grow your Pinterest traffic.

But in order to keep the track and understand which methods work the best for you need to measure the traffic. Instead of conclusion here is a quick guide for that.

Does internal linking helps in SEO and should you care about it?

Whether the fact that internal linking helps in SEO is true or a myth, interests tons of webmasters and website owners across the globe. In order to distinguish between true and false, let’s unfold what actually internal linking is so that we can help you to brush up the basic technics of it to apply.

What is internal linking?

Internal links are common hyperlinks which refer to target pages located on the same domain to which the source page is related to.

In plain English, an internal link is a link that refers to another page on the same site.

All in all, internal linking is the process of linking one page of your website or blog to a different page on the same website or blog.

Why should you care about internal linking?

It’s a common principle widely used almost in any website, from small to large, from personal to business. Although the process of adding internal links on your website is not a complicated process, the practices and frequency of their usage get relatively complex.

As for the purposes of internal links, there are many. Here are some of the top ones:

  • They help users navigate through the site
  • They allow you to create a hierarchy in the distribution of information on your site and the overall structure of it
  • They help to spread the link mass across your site and distribute the page authority

Does internal linking help in SEO?

Internal linking is user friendly. By inserting internal links and directing users to other relevant pages can help them spend less time on searching whatever they may be interested in. Use proper anchor text and send your web users wherever needed.

Now, let’s see what internal linking has to do with SEO.

Internal linking helps in SEO by increasing page views

It has a positive impact on the conversion rate of your website. People following through the given internal links considerably increase your site’s page views.

Internal linking helps you reduce bounce rate

It is one of the useful tactics to reduce bounce rate of your site and persuade people spend more time on your virtual domain.


Internal linking helps in SEO by increasing PageRank

Google PageRank measures the importance of web pages and the algorithm behind this method is based on how many quality backlinks are pointing to the specific web page.

Hence, if you are linking other pages to the one with a higher PageRank, those internally linked pages will get better ranks as well.

Internal linking results in better crawling and indexing

You know that Google uses crawlers to track your website and get information about it. Once the crawling has been done, the recorder results appear in Google’s index. Hence, if you have internal links, Google follows all of them and crawls around your entire website, thus indexing your web pages easily.

As you see, the fact that internal linking helps in SEO is true, however, if used properly and relevant to the nature and architecture of your site.

Now, that we have stressed the importance of integrating internal linking into your website for SEO purposes, let’s look through some of the important nuances you should bear in mind when it comes to adding internal links.

Create more, yet high quality content

Arming your website with as much relevant content as you can gives you a good basis to link more internal links.

Link the most important content from the homepage of your site

The homepage is the most visited and valuable real estate when it comes to generating traffic and pulling more visitors in. Therefore, adding more internal links to your homepage is effective in terms of both your website visitors and SEO.

Use anchor texts

Anchor texts used in internal linking can have a tremendous impact on your site’s search visibility. All in all anchor texts are strategic pieces of content linking your web reader to another source of content. Therefore you should use natural and clear expressions and words to act as anchor texts.

Add value to your links

Add links that are natural and relevant to the context they are added to. Since internal links are aimed at boosting the user engagement in your posts and pages, you should be careful when adding internal links in order to avoid mistakes. Make sure that the inserted links are informative and to the point and that people are likely to follow them. In this case you are giving signal both to your web readers and SEO that your links are worth following and are of high quality.

Concentrate on other parts of your website as well

Although the majority of internal links can be found on the homepage and contact page, you should not neglect other web parts. Distributing internal links to all the important parts is what makes your website SEO optimized on the whole.

Use reasonable links

Don’t use internal links until they are relevant to the main content they are going to link to. The philosophy is to pass the page authority from the one to another for the sake of SEO. Additionally, when you are offering links to follow, you are indirectly guaranteeing that the followers are going to find high value and quality pages. This part ensures the usability of your web pages. Hence, being fair with your audience and providing them with reasonable links they can find useful is a must.

Use optimal number of internal links

Well, the number of internal links that is “allowed” to have throughout a website is floating from one site to another and mainly depends on the nature and structure of each post on your website.

However, it’s not expedient to overload your website with too many internal links. Keep them on a sensible number and include only those from which your website users are going to benefit from.

How does LinkedIn use B2B lead generation?

LinkedIn use b2b lead generation

It hasn’t been too long prior that LinkedIn transformed from a small expert systems administration site to a huge world power. As far back as its start, B2B advertisers have been attempting to figure out the code for B2B achievement. With every one of these a huge number of experts in a single place, clearly there’s some method to open up the conduits to leads, right?

What’s more, truly, there is an approach to open up the conduits to progress. The ordinary LinkedIn exhortation isn’t sufficiently definite:

1) Join.
2) Be dynamic.
3) Get leads.

You may coincidentally discover a couple of falling leads, however so as to truly win you have to do your very own prospecting, LinkedIn style. How would you slice through the gaggle of occupation searchers, and locate the certified individuals to work with?

In this blog, I will demonstrate you 7 hints that will enable you to all the more likely use LinkedIn to be an amazing B2B promoting device.

1. LinkedIn Works:

linkedIn works

Before I go all specialized and begin giving you executioner tips, let me venture back and complete a bit of cheerleading number.

LinkedIn works for B2B leads. Do Twitter, Facebook, Google+, and Pinterest? Perhaps, infant, yet don’t depend on it.

Most B2Bs are utilizing online life to get leads, as the exploration demonstrates.

Online life stages all in all aren’t scoring high on the lead marvelousness scale. However, among the low-scoring social destinations, there is one that emerges as a triumph marker. You got it: LinkedIn.

To place that into genuine numbers, LinkedIn is in charge of over 80% of a business’ web based life leads! The various web-based social networking stages set up together just add up to 19.67% of leads!

The primary concern is this: LinkedIn works for B2B lead age.

2. Create a showcase page:
create linkedin showcase page

LinkedIn made exhibit pages for organizations to advance individual brands that are expansions of the organization.

Feature pages are the ideal method to fragment your inbound LinkedIn traffic. On the off chance that you can make a specialty unit that is straightforwardly associated with a particular target group of onlookers, at that point you are in a situation to make a Showcase page.

Exhibit pages were fundamentally specially crafted for B2Bs to all the more likely produce leads. A Showcase page should target one client section, and give data that is significant to them.

Grandstand pages are essentially another approach to spread the net somewhat more extensive and to increase much more focused on leads keen on your item or administration.

Here a few hints for making your Showcase pages as incredible as could be allowed.

Make it transformation prepared, much the same as your organization page.

It’s imperative to keep the name of the page short, so it won’t be truncated in the presentation sidebar.

In the Showcase page name, utilize a word that your group of onlookers will comprehend and identify with.

Exhibit pages are just another approach to spread the net somewhat more extensive and to increase much more focused on leads keen on your item or administration.

3. Use Advanced Search:
advanced search

Up until now, I’ve clarified two inbound methods for picking up leads. Presently, I need to disclose how to go out and discover your prospects. They may not come discover you, but rather you can go get them.

LinkedIn’s propelled hunt gives you a fantastic method for distinguishing the correct sort of individuals your identity focusing on.

Propelled look is the absolute most dominant procedure for straightforwardly discovering targets.

The most dominant part of Advanced People Search is the inside segment, in which you can channel your pursuit by area, ebb and flow organization, industry, past organization, school, profile dialect, and philanthropic interests.

4. Spared Seeks :

When you experience crafted by making an exceptionally explicit and focused on pursuit, you’ll need to spare it.

Spared seeks make an approach to remain dynamic in your prospecting. You realize that getting B2B leads is certainly not a one and done movement. You need to keep up consistency so as to have a relentless pipeline of offers.

5. Search Groups:
linkedin group search

Hunting down individuals is an exceptionally nitty gritty and granular way to deal with searching for leads. It’s an extraordinary methodology, however there’s another: Groups.

At the season of composing this article, I distinguished 2,058,816 gatherings on LinkedIn. You can be genuinely certain that there’s a gathering in your specialty.

An incredible method to discover squares of leads is to look for gatherings, join these gatherings, keep up some dimension of action in these gatherings, and sustain leads in that way.

6. Start Groups:

LinkedIn bunches offer a ton of incredible systems administration openings. One of the approaches to get significantly more from the intensity of gatherings is to make your own.

As you join gatherings and cooperate with gatherings, you may distinguish an open door for another gathering to be framed. When you turn into the proprietor and arbitrator of your gathering, you gain administration and acknowledgment in the business. For whatever length of time that you position yourself legitimately and not in a salesy way, you can shape a place where your intended interest group can accumulate and connect.

7. Publish Content:

LinkedIn has an incredible distributing content.

On the off chance that you have distributing access, make certain to utilize this stage for considerably more introduction. LinkedIn individuals who are distributing report that they’ve encountered a great deal of achievement.

Determination:

This is a wide dimension technique that abandons you bunches of space to follow down increasingly exact methodologies. LinkedIn offers a great deal of chance, and is the perfect asset for B2B advertising.

However, without the correct information, it turns out to be simply one more time-sucking interpersonal organization. Next time you’re on LinkedIn, go through somewhere around thirty minutes doing some propelled pursuit or gathering inquiry, and check whether you don’t concoct no less than five prospects.

It’s a begin, and it could transform into your next B2B deal.

How to Optimize Your Disqus Profile to Bring in Readers

Are you looking for productive ways to optimize your Disqus Profile to bring in readers and sweep them off their feet?

If you are fond of blogging and run your own WordPress based blog, you have certainly come across Disqus. If you are a novice in the digital field and just want to know what the basic tools to help you with blogging are, let’s first reveal what Disqus is.

What is Disqus?

Disqus is a popular blog commenting system ready to seamlessly integrate with many well known blogging platforms and CMS, including, of course, WordPress.

All in all, commenting functionality is relevant to all kinds of blogs so that the readers and visitors can leave their comments on posts and articles. Commenting is frequently considered a dark side of blogging stating that sometimes the discussion around the article and comments to it matter more than the content of the article.

What Disqus has to offer you?

This system is really easy to install and use. It is stylized with a beautiful design and is functionally advanced. Once you get this commenting system to replace the default one your blog offers you, you are likely to overcome tons of problems and inconveniences in the nearest future.

Disqus is ready made to grant you with wider opportunities when it comes to commenting your blog posts than the build in commenting platform of your blog.

Another advantage of this system is that you can configure spam filters. With Discus you can manage black and white lists, set censorship and even edit the comments your blog readers leave.

How to use Disqus?

Getting started with Disqus is fairly easy. All you need to do is to visit its official site and create an account https://disqus.com/. You can quickly sign up with one of your social media profiles or email address. In either case you are going to receive a message on your email asking for verification. Once you verify, you are ready to get started.

Now you are free to leave your comments on different sites or install Disqus on your site. It does not make any difference, whether you are going to use this platform to engage with your favorite bloggers and their followers or install Disqus plugin for leaving comments on your WordPress based site, you need to optimize your Disqus profile for a number of reasons.

After the creation of their Disqus profile, people sometimes forget about how it looks and feels and are getting busy with commenting or configuring their blog for better commenting functionality. But the truth is that you need to optimize your Disqus profile to attract the attention of smart and adequate Disqus users who are revolving around any specific content your website or blog shares, or you are interested in and constantly commenting.

How to optimize Your Disqus Profile?

    Update your profile

Some people skip the process of updating their profiles and immediately move on to other sections of Disqus. When you sign up to this system with your social media profile, it automatically pulls in some of your details, including name, email and profile picture. However, it’s not enough for the positive and professional first experience you need to make on your profile viewers and thus bring in more readers.

Name

The first thing you need to fix in this virtual domain is your name. It is going to appear everywhere you are commenting. It can be your first name, first and last name, or something containing both your name and the title of your website or blog, so that your potential audience can easily find you.

Blog or website

Add your blog or website to your Disqus profile so that your potential web visitors can easily get links to it.

Biography

Add your biography, but make sure you are including only the most important points and events. Keep it short and accurate. We recommend you to write in the third person and customize the bio text to match your expectations from this commenting system. The maximum number of characters you can use in bio is 200.

Avatar

Another important point to establish your credibility and optimize your Disqus profile is adding the right Avatar. If you try to edit your avatar, you need to choose a method. You can upload it from your computer, import it from the social media network you are logged with, or simply leave the default avatar icon, which is not recommended.

The perfect avatar is the image matching your true business identity or brand. As from the technical standpoint, you’d better choose a high quality photo taken recently.

You can also choose a shot demonstrating your smiling or confident face from the right angle.

Location

Location can tell a lot about your origin, social layer, lifestyle, background, etc. It can be a kind of guidance for your potential audience to reveal who you are and what you can probably offer them.

You can use something creative and short, since the system will not allow you to go deep into details of your location.

Username

Username is different from the display name we discussed above. While the latter appears to be the name of the commentator showcased next to the comment, the first one indicates the URL of the profile holder. Your username is an indicator for people to find you. Using your website’s or blog’s name as a username is also a good idea.

Notifications

Disqus provides you with a personal notification inbox to receive your preferred notifications. By default, all types of notifications are enabled. You are going to be notified when someone upvotes your comment, invites you to a discussion, recommends your discussion, mentions you in a discussion, etc. Of yours, you can disable any of them, but it’s more reasonable to leave them all enabled so that you can follow all kinds of updates and movements at the hot spots you are engaged in.

Look for the most relevant blogs and discussions to follow and join

Once your profile is ready, you can pass on to exploring the Disqus landscape to find relevant companies and organizations, partners and individuals to get in touch with and convert them into your readers and followers.
All in all, it is one of the cost free and entertaining ways to result in better reader engagement and people conversion for your blog or website.

Weebly vs WordPress which one is best for your website and which one to use?

Weebly vs WordPress

Weebly vs WordPress is a frequently discussed topic and sometimes leads to heated debates. But if we try to make a comparison and highlight pros and cons of each, we’ll have a general picture qualifyin each in a comprehensible manner.

Before passing to the discussion of Weebly vs WordPress and delving into their similarities and differences, let’s cast a quick glance at each of them separately.

WordPress

WordPress is one of the most popular content management systems and open source blogging platforms at present. It is proudly positioned to be the digital spectrum of choice of many website owners: both beginners and experienced.

Released in 2003 and based on PHP and MySQL, WordPress offers both free and premium products and currently supports more than sixty million websites. Well, this number tells a lot about the reliability and perfect usability of WordPress as a blog or website management platform.

The expression open source, in this relation, means that this platform is open for anyone in every corner of the world. It means that you are free as in freedom when dealing with WordPress and its products. You can use, manage, alter and customize it the way you want and at any time you prefer.

Weebly

Weebly is another top solution for personal and business website builders, as well as e commerce online traders and shop owners. It’s a popular web hosting service founded in 2006 and based on easy drag and drop functionality.

This ecosystem also offers free and premium working plans, which means that anyone is able to create his website based on Weebly without spending a dime.

As for the speed and security of Weebly based sites, they are unbeatable and well defended against hacks and spams.

Finally, it comes bundled with all the necessary features and controls, so that you can take a thorough control over each piece of your website without any hassle.

Of course, this quick overview can never be enough for you to get your head around what is there and which one is more reasonable to choose. And if you find yourself bewildered when it comes deciding between WordPress vs Weebly, follow our article that wades through their rational comparison to dig out their catches and cons.

Weebly vs WordPress

Open source vs not open source

Let’s start our comparison with one of the most important technical points that defines your domination over your future platform.

As already mentioned above, WordPress is an open source platform and is ready to give you ultimate freedom to work with the given framework, its tools and codes (if you are profy in coding or development).

On the other hand, Weebly provides you with HTML and CSS code controls and not more. It means that not all the tools and elements are under your dominion.

Further, with WordPress you get access to thousands of additional tools in the form of plugins and extensions. However, with Weebly you don’t have right to rely on supplementary non Weebly tools since its core functions are unachievable for you.

Hosted vs self hosted

Another WordPress vs Weebly debate that ends with the triumph of WordPress is about their hosted and self hosted nature. To put it short, Weebly is a hosted platform and WordPress is self hosted.

Otherwise stated, if your website is supported by Weebly, it is located on their servers and functions in compliance with their terms and requirements.

If you ever need to migrate to another platform, it is going to be a daunting task for you.

With self hosted WordPress you can install your site on your web hosting account and have everything under your dominion. If you want to migrate to another platform, it’s much easier to do with WordPress than with Weebly.

Easy in usage

Although both platforms are optimized for the beginners or non techy website users, Weebly is simpler and does not require any learning curve.

It’s based on easy to use drag and drop functionality so that its users can manage everything quickly and without complex processes.

However, it doesn’t mean that WordPress expects you to be a seasoned developer or designer to go live with your business website or personal blog.

As for the drag and drop functionality, in particular, there are also tons of WordPress templates offering this drag and drop page building strategy for you.

Thus its pretty balanced between Weebly vs WordPress in this case.

Prebuilt features vs additional tools and plugins

Weebly is a feature rich platform enabling you to make the most out of your site. But if you feel the necessity of some element that the default Weebly platform lacks, you won’t be able to rely on additional features or add them for further usage.

On the contrary, WordPress community has taken care of inserting basic elements into its templates and offers you thousands of additional tools and plugins to make your digital life easier.

Search engine optimization

Needless to say, that SEO is a major factor in defining your site’s place and visibility online. And when comparing WordPress and Weebly, we cannot overlook the importance of SEO.

Basically, both platforms are SEO friendly: Weebly with basic SEO options already preloaded and WordPress with SEO friendly nature, but plugins making it totally SEO optimized.

Anyway, this third party plugins can take your site’s ranking to the maximum and you will never feel anything missing from your SEO campaign.

In Weebly vs WordPress WordPress is definitely the top one to consider for SEO. SEO wise it is the best CMS and better than any other website builder in the world.

When it comes to choosing which platform to build your website on, the choices cannot get any starker than this, with Weebly vs WordPress, hogging the limelight. It should be pointed out that both are equally good, and that makes it all the more harder to choose which one is better and which one to build your website on. For example, WordPress is one of the most popular platforms and CMS systems in the world and today, it powers over 60 million websites all over the world. That’s why it is important that you take a closer look at these two platforms, and answer the question of Weebly vs WordPress and see which one sounds better to you. So let’s take a closer look at both these platforms, shall we?

Platform: WordPress is an open source platform which entails absolute freedom and that you can customize all the page elements, utilize third party plugins on your website for added functionality and much more. Open resource essentially means that you have a lot of freedom in determining how your tools work whereas with weebly, you do not have any say in how the tools are supposed to work on your website which is a disadvantage. The fact that WordPress has many programmers actively coding and improving the platform essentially means that you can look forward to regular updates, better security and features in the long run. On the other hand, weebly is more of a closed system where a select team of professionals develop the platform and all its tools and you have little or no freedom in customizing the website or in having a say on designing the tool or on how it is supposed to function.

Control: When it comes to management, WordPress enables you to manage your platform and provides you with all the tools you need for the same. Weebly on the other hand, micromanages everything and that includes your website. With weebly, you have little say in how you would want your website to look or on how to improve its functionality. Moreover, weebly does not allow you to run third party plugins unless it has been vetted by them. This is why WordPress is the better option of the two as it provides you with all the flexibility and freedom you need to develop a fully customized and 100% responsive website.

Cost: As far as cost goes, both average the same when you take into account the hosting charges which are minimal at best. And after you include the cost of premium themes, add-ons, your cost should work to about a hundred or two hundred dollars for a premium website. Or you can opt for free designs with WordPress and whittle the cost further down.

This is why, all things considered, it makes more sense to go ahead with WordPress when setting up your website. As it stands you are bound to get access to more tools, functionality and freedom to customize with WordPress than you ever would with Weebly.

Conclusion

We don’t want to announce a winner. It’s up to you to decide which platform better suits your needs and objectives.

In either case, you will be able to get maximum with 0 coding knowledge.

However, if you are planning to build a small and cozy website for your own needs and with limited performance, Weebly can satisfy your requirements.

If you want to receive more with less stress and confusion, have a wide variety of tools and freedom to manage them, WordPress is the platform to give preference to.

How to drive traffic to your blog without spending anything on advertising?

Do you want to drive free traffic to your blog? In all probability, the answer is “Who does not want?”.

Each and every website owner or blogger dreams of attracting as many online visitors and readers as possible. Having the right flows of traffic coming to your blog is one of the smart goals you can set for your personal activities or business.

Before passing on the best tips and tricks to drive free traffic to your blog, let’s consider what “traffic” is in relation to the digital world and SEO.

What is a website or blog traffic?

Roughly speaking, traffic is quantity of visitors per a specific unit of time /hour, day, week, etc./ We can even state that the visibility of your blog and traffic of your blog are synonymous expressions.

Why do you need website or blog traffic?

If you fail to attract as many visitors as you need and bring them to your profile, you will probably get lost in the diversity and avalanche of the digital world. The targeted and constant traffic is the best guaranty of your virtual well being. Whether you are promoting your personal business, company’s affairs, rendering services or selling products, the people coming to your posts and pages are the ones to keep your profile alive.

What are the best strategies to drive free traffic to your blog?

More revenue is directly proportional to more target traffic your blog receives. Having interested people spending time on your blog or coming back to your publications regularly increases the chance that you are on the right way to success.

If you don’t want to spend your earnings on advertising or other paid traffic generation methods, it’s more reasonable to combine several free methods to record excellent results

1. Create high quality content.

Generating and publishing high quality, results driven and user optimized content is responsible for your SEO growth and boosted traffic. A well processed and stylized content is the oxygen of your website or blog conveyed to your visitors. Whether you are the only blogger of your profile or work with multiple authors, you need to post fresh and unique content on a regular basis. It’s the best way to keep your target audience hungry for updates, and new visitors –
surprised by the accuracy and quality of your content.

2. Make your blog SEO optimized and use the right keywords

If you are using WordPress as the basis of your blog or website, then you are lucky enough to have boundless opportunities to get maximum traffic results without shelling out a single penny. This platform is, by default, SEO friendly and compatible with hundreds of plugins and extensions to get more quantifiable results.

Yoast SEO:

Yoast SEO

download

It is one of the top rated SEO plugins you can add to your WP based blog or website. Get the preview of how your post or page will appear in search engine results, make sure that your meta description is relevant, write meta titles and descriptions whenever needed and have an optimized SEO functionality to drive free traffic to your blog.

All in One SEO Pack:

Alll in One SEO

download

All in One SEO Pack is the next secure and results oriented plugin. It includes a diversity of useful features to make your website stand out with its qualified traffic and SEO rankings. It is well optimized even for the beginners and novices of the digital field without any technical or coding background.

3. Keep track of your blog analytics

Analyzing your blog and its visitors for a certain period of time and keeping the results for future comparison is one of the wisest things you can do to drive more traffic to your site without spending your financial means.

Jetpack:

Jetpack

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Jetpack can be a complex solution for your WP blog traffic needs. It comes powered by search engine optimization tools for major search engines, site statistics and analytics, as well as automatic sharing on social media platforms. Email subscriptions, customizable contact forms and much more are available with this amazing tool to drive free traffic to your blog.

4. Make your blog social friendly and shareable

Social media optimization can never be underrated when it comes to engaging more and more people online and directing them to your blog posts and pages. You need to take an ultimate care of your firm presence in the major social media networks on the one hand, and make your content shareable for social media inhabitants on the other.

Social Media Share Buttons and Social Icons:

Socail Medai share button

download

This immensely versatile and feature rich plugin can be the best social companion while letting you add icons for Facebook, Twitter, LinkedIn, Google+, etc. You are also free to choose the design style for social media icons, make one social media icon multifunctional, as well as make social icons sticky or floating.

MashShare:

MashShare

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MashShare is another tested and trusted plugin to optimize your content for better traffic and making it social friendly. It also comes with add ons for more functionality and controls, including more social share buttons, sticky share bar, Google Analytics, etc.

5. Convert your blog visitors into subscribers

Once your blog is created and armed with premium quality content, the next step is to convert your potential visitors and readers into subscribers and keep them updated all the time. Popups, contact forms and email list building method are among the most productive tools you can gather a loyal army of your blog.

Contact Form 7:

Contact form 7

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It is a popular and highly versatile contact form plugin letting you manage multiple contact forms and let your audience get in touch with you.

WP Subscribe:

Wp Subscribe

WP Subscribe is what you need to start building your email list and send your updates and promotions to people you are interested in your online activities. Make and display amazing subscription forms on your WordPress blog in a matter of minutes.

download

Should you consider boosting posts using Facebook Ads

Do you still think around whether Facebook is the platform you need for advertisement or should you consider boosting posts using Facebook ads?

If we are asked what is that one thing that dominating modern society uses every day, every hour and second that would be social media. We are sure because we all likely check our Facebook, Instagram, and Twitter feeds several times a day.

Well, here is a fact: Your customers do the same.

Have a look at this:

  • Worldwide, there are over 1.94 billion monthly active Facebook users for March 2017 (Facebook MAUs) which is an 18 percent increase year over year. Still in doubt?
  • There are 1.15 billion mobile daily active users (Mobile DAU) for December 2016, an increase of 23 percent year-over-year.
  • On average, the Like and Share Buttons are viewed across almost 10 million websites daily.
  • Five new profiles are created every second.

There is only one conclusion and our answer is yes, Facebook is providing businesses with the largest advertising opportunity since search. So yes, your audience is on there somewhere it is just a matter of finding them.

Why you should use Facebook ads and why you need to consider boosting posts using Facebook ads?

First of all, Facebook provides available and even cheap conditions for advertising.
Second reason is, they are easy. Well, not that easy but a little experience will make it. Are you a fresh starter? No problem, countless, step by step tutorials are there for you.

What do you need to know before advertising on Facebook and boosting posts using Facebook ads?

Before advertising on Facebook you need to decide on the goal of your Facebook advertising before you get started – this will affect the type of advertising used.

You should begin the planning stage and optimization process of a Facebook Ads and your campaign before the first ad or post is even created.

First, you need to understand what your goals are, which will help you to expect certain results.
Understand whether the aim is to increase for brand awareness, conversions, video views, etc. Each action made by your audience on your Facebook ad costs money, so make sure you solidify your objectives before making those investments.

What types of advertisement Facebook offers:
Facebook offers two styles of advertisement, the Boosted Post and the Facebook Ad. Each ad type offers different advantages and opportunities for reaching different targets and audiences.

What is a boosted post and should you consider boosting posts using Facebook ads?

In fact, when you hit ‘Boost’ on a post on your Facebook page, you are in fact creating an ad. It is just a simpler interface than if you were to go through the Ads Manager.

Boost post option is one of the basic and the easiest option for advertising on Facebook.To have a boosted post, you first need to have the post as a core Facebook post on your business page or community page. Under each post there is a «Boost post» button. When you choose this type of advertising, more Facebook users see your post in their newsfeeds.

These Facebook users may either already be your Business page audience (those who liked your page) or may be unrelated to your audience but interested in your post as a result of choosing age, sex, interests, hobbies, activities and so on.

You select who sees your boosted post when you actually boost it. During this time, you pick from two different audiences for your post:

1.Those who like your page and their friends

2.A custom targeted audience

A Custom Audience from a customer list is a type of audience you can create made up of your existing customers. You upload, copy and paste or import your hashed customer list, then we use the hashed data from it to match the people on your list to people on Facebook.

Take time and be specific on your audience targeting before boosting posts using Facebook ads

Remember, that the amount of the success of the boosted post lays not only in the content, which should be bright, original, eye catching, with an intriguing and interesting to your audience copy, but also in the way you make custom targeted audience. Facebook has millions of data criteria. Take time, narrow your audience, do some A/B testing and based on the result understand whether the targeted audience was the same audience of your customers or have you just spent money without any results.

So, should you consider boosting posts using Facebook ads? Yes!

  • With boosted posts, you can target a greater number of your typical or custom audience. That targeting happens when you select the gender, age, geographic region and interest(s) of your audience during the boosted post creation process.
  • Using boosted posts is of great importance especially when you consider that Facebook typically delivers your posts to only 1% of your usual audience.
  • Another big advantage of boosted posts is that, while a good many members of your audience might see the post (known as an impression) you will only be charged when someone interacts with your post via likes, shares or comments. Which means, that boosting post on Facebook is nearly free.
  • Boosted posts are easy to set up and manage. You simply select the post you want to boost, choose the audience (current or targeted), target your audience geographically (if using a targeted audience), select your budget amount and ad duration, and launch your post.
  • After your boosted post has been approve and run for a day, you will automatically get updates about its results, e.g. level of impressions and engagement.
  • Another good thing about boosting posts is that they are very flexible. You can stop the boosting and restart it at any time.

When not to use «Boost post» option

You should not use Boost post option when you need more precise targeting and use ad option not for selling something(unless your deal is too hot) rather than want to reach brand awareness.

The other way to push a post into the news feed is to use the Ads Manager  to promote a post.

The benefit of promoting a post is that you have more targeting, pricing and bidding options.

You also have different bidding and budgeting options with a promoted post.

You can choose cost per click or spend a certain amount per day or even switch between models if you want to.

Where to find copyright free images for your WordPress site or blog?

copyright free images WordPress

Do you want to find copyright free images for a WP website or personal blog? In this article, you can find a walkthrough to the best copyright or royalty free image sources which you can use to find images and photos of any nature or expression.

The eye catchy and attractive exposure of any site or blog partly depends on the image materials used. Images and photos are the important attributes of your WP site to grab the web visitors attention and be an easy to perceive source of visual information. Images can tell even more than your long articles with numerous paragraphs and endless words.

Apart from being easy to notice and digest, images also diffuse specific emotions and feelings which inevitably complement to your WordPress based website’s look and feel. Therefore, taking care of the integration of high quality and niche specific images into your site is of paramount importance.

Moreover, statistics and online surveys prove that the majority of web users and visitors evaluate the significance and credibility of this or that company, organization or business according to the site’s visual content, including, of course, images.

Before passing to the revelation of reliable image resources for you, let’s see what the most common licenses for images are.

Public Domain.
The images under this license can be used freely in the one the end user prefers.

Creative Commons.
It can be one of the Creative Commons copyright licenses /https://creativecommons.org/licenses/.

Royalty free.
It means that no royalties will be charged from you once you have purchased and image and use it as many times as you wish.

Rights Managed.

You will be privileged to use the image a limited number of times. If you need to use that image more than the number defined for its usage, you need to pay for that right.

We have scooped the Internet to find copyright free images for a WP website or personal blog and are going to share the primary sources of them. These image libraries will let you easily acquire or purchase images without paying royalties or license fees for each time you use them.

1. Flickr:

flickr

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Flickr is one of the largest repositories of images, videos, video clips and more. This site offers you a broad leeway when it comes to choosing relevant images and using them for your site. Whether you are looking for high resolution, professional, niche specific photos, creative images and illustrations to be added to your WP site, you will find it here.

All the images you will find in Flickr are royalty free only under Creative Commons. It means that you can do an advanced search for the specific image and use it as many times as you want and in any way you want. Otherwise stated, images in Flickr are available only after you give due credit and state the purpose of their usage.

2. Pixabay:

pixabay

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Pixabay is another wonderful destination of infinite images of every taste and nature. It’s a popular website if high resolution public domain photos, vector graphics, illustrations and film footage.

Founded back in 2010, this website currently shares over 950 000 high quality images. So that you will hardly feel any required image missing from this online exhibition.

The search functionality of the site is pretty easy enabling you to search for photos by categories, by orientation, pixels, colors and more. All the images located in Pixabay are covered under Creative Commons CC0. It means that you can use the images for any purpose or application, including also commercial.

3. Photo Pin:

Photopin

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Photo Pin is the next content rich imagery for you to scan and find whatever needed. If you need an interesting platform to find copyright free images for a WordPress site or blog, Photo Pin can be ideal for you. It features thousands of beautiful and high quality images to be easily accessed and added to your website.

Use the search tab to find relevant images and the available list will be offered to you. Choose anyone to preview or click on get photo. Select the image size you want to download and click on Download button. Also copy the HTML link for attribution and paste at the bottom of your WP blog post.

4. Unsplash:

Unsplash

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Unsplash is another stock offering a breathtaking collection of different images and photos. All the photos available on this website are also released under Creative Commons 0 granting you with a freedom of copying, modifying, editing and using them for any purposes. You are not forced to sign up to the site in order to download the needed images. However, you can join this big team to add an aesthetic value to your online life.

5. New Old Stock:

New Old Stock

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If you are crazy for vintage photos and images and want to find copyright free images for a WordPress site or blog, New Old Stock is for you! Unbelievably attractive and historical images taken from archives are available for you without any copyright issues. Delve into the whole beauty of amazing pieces of images and use them for your website purposes.

6. Picjubmo:

PicJumbo

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Picjumbo can be a true paradise for image lovers. From nature and geography to architecture and food, any kind of images can be found in a matter of seconds. Just use the search tab to find what you are looking for and download it for free with a simple click.

7. Free Refe Real Life Photos:

GetRefe

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Free of copyright restrictions and issues, the photos and images of Free Refe can be effortlessly downloaded and added to your WP website to speak to your audience in a more figurative fashion. Hence, if you are wondering where to find copyright free images for a WP website, look no further than Free Refe. Basically, modern and natural looking images are introduced in this site, which are high resolution and ready to add a unique charm to your site.

Useful Code Snippets for WordPress websites and developers

wp-code-snippets

Below is a list of few useful code snippets which can be used in WordPress and come quite handy sometimes. For most of them there are different plugins.

But as they say lot of plugins do more harm than good.

So better to use these useful code snippets whenever and wherever necessary.

Here you go:

1. Temporary Maintenance
The following code needs to be added to your theme’s functions.php to temporarily close access to your site by visitors. Only admin who can log in and then check the website but not others. This way you can work on the site and do changes without your site being accessed or without worrying about people seeing a messed up website:

// Temp Maintenance - with http response 503 (Service Temporarily Unavailable)
// This will only block users who are NOT an administrator from viewing the website.
function wp_maintenance_mode(){
if(!current_user_can('edit_themes') || !is_user_logged_in()){
wp_die('Maintenance, please come back soon.', 'Maintenance - please come back soon.', array('response' => '503'));
}
}
add_action('get_header', 'wp_maintenance_mode');

2. Add featured images to WordPress feeds
Another code snippets for WordPress
Featured images aren’t by default added to a WordPress rss feed and hence this code snippet which can be pasted in functions.php comes handy:

//Function to add featured image in RSS feeds function featured_image_in_rss($content) { // Global $post variable global $post; // Check if the post has a featured image if (has_post_thumbnail($post->ID)) { $content = get_the_post_thumbnail($post->ID, 'full', array('style' => 'margin-bottom:10px;')) . $content; } return $content; } //Add the filter for RSS feeds Excerpt add_filter('the_excerpt_rss', 'featured_image_in_rss'); //Add the filter for RSS feed content add_filter('the_content_feed', 'featured_image_in_rss');

3. Minimal Comment Limit in WordPress
Most people have comments in their blogs to increase interactivity and healthy discussion on the site. But there are some scammers who want to just get a link out of the site and hence they will reply with minimal words like “good read”, “nice post”, “thanks” etc. Hence to stop these users from posting such less content which makes no sense here is a code which gives control to admin to limit comment limit:

add_filter( 'preprocess_comment', 'minimal_comment_length' );

function minimal_comment_length( $commentdata ) {
$minimalCommentLength = 20;

if ( strlen( trim( $commentdata['comment_content'] ) ) < $minimalCommentLength ) { wp_die( 'All comments must be at least ' . $minimalCommentLength . ' characters long.' ); } return $commentdata; }

4. Increase WordPress memory limit
Some hosts by default limit the memory limit to just 2mb and hence it becomes difficult to upload large media files in media section of WordPress.
For this we need to add the following code in wp-config.php

define('WP_MEMORY_LIMIT', '96M');

5. Allow PHP in WordPress text widgets

Sometimes it is difficult to just add another template in WordPress and hence a widget can come handy. But wait text widgets as normal don’t allow for php code. Hence the following code snippets for WordPress can be used for this purpose:

add_filter('widget_text', 'enable_php_code', 99);

function enable_php_code ($text) {
if (strpos($text, '<' . '?') !== false) { ob_start(); eval('?' . '>' . $text);
$text = ob_get_contents();
ob_end_clean();
}
return $text;
}

6. Remove URL field from Comment
There are 3 ways in which this can be done.
One is if you want to completely remove website field from WordPress comments on your theme paste the following code into your theme’s or child theme’s function.php

function ra_remove_comment_url_field( $field ) {
return '';
}
add_filter( 'comment_form_field_url', 'ra_remove_comment_url_field' );

If you want users to add url but not display them use the following code instead:
function ra_hide_comment_url( $url ) {
if ( !is_admin() )
return '';
else
return $url;
}
add_filter( 'get_comment_author_url', 'ra_hide_comment_url' );

And if you want to remove website links on comments but not pingbacks and trackbacks then paste following code in function.php

function ra_hide_comment_url( $url ) {
if ( !is_admin() && get_comment_type() == 'comment' )
return '';
else
return $url;
}
add_filter( 'get_comment_author_url', 'ra_hide_comment_url' );

7. Empty trash of WordPress
Its real simple just paste the following code into wp-config and it works like a charm:

define('EMPTY_TRASH_DAYS', 1 ); //Integer is the amount of days

8. Reduce post revisions or disable post revisions
This is a great way to reduce the size of MYSQL specially if you have a big site or have the tendency to revise a post many times before finally publishing it. Add the following code snippet in wp-config.php:

define( 'WP_POST_REVISIONS', 2 );

You can turn off the post revisions by writing false instead of 2 above. Given below:

define( 'WP_POST_REVISIONS', false );

9. Move WordPress admin bar to bottom
The following code pasted in functions.php does the work:

function fb_move_admin_bar() {
echo '

';
}
// on backend area
add_action( 'admin_head', 'fb_move_admin_bar' );
// on frontend area
add_action( 'wp_head', 'fb_move_admin_bar' );

How to fix 500 internal server error in WordPress?

fix 500 internal server error WordPress

We are here to give you a general overview of what 500 internal server error in WordPress is and how to fix it all by yourself while walking you through server easy to follow steps.

The 500 internal server error is one of the fear generating HTTP status codes. It sends you signals that something went wrong with the server supporting your website.

If one day you discover 500 internal server error on your WordPress based website, don’t panic. There is an effective antitoxin for absolutely any kind of WordPress – related error, and HTTP 500 internal server error is not an exception.

Before passing on the steps to fix this error, let’s understand the origin of it and how you are faced with it. The bare truth is that it is not always caused by WordPress itself. There are also other server issues as well.

When you write your WP website URL in the bar or click on the link of your site, you instruct the server to show you the relevant page. However, for some specific reason, the server is not able to satisfy your request and instead shows you an internal server error.

Before passing on the practical ways to fix 500 internal server error in WordPress, we insist upon to creating the backup of your site on your server, you that you don’t suffer from your web date loss in some emergency situations.

In case you are faced with this unpleasant error and wonder how to fix 500 internal server error in WordPress, continue to read this article. Here you’ll find the best guidance to handle the situation in the right way and without any unexpected losses.

1. Checking for the corrupted .htaccess file and creating the new one.

The error showcased on your PC screen will never tell you anything about where the problem occurs from. Anyway, irrespective of its cause, the first thing to do when you are faced with this error is to check for the corrupted .htaccess file. It is one of the main causes of 500 internal server error and needs the replacement of this file with a new one. This can recover the functionality of your site and kick it back into gear.

Now, you need to move to cPanel, Files, File Manager and go to the directory hosting your site. Find the Settings button at the top and make hidden viewable. Once you are done, click Save.

Find .htaccess file and rename it into something other like .htaccess.bak or .htaccess.old. This method will delete .htaccess file. It means you need to create the new one. Go to WP admin dashboard, Settings, Permalinks and save changes.

Now let’s try opening your website again. If everything is ok, it means that the reason was the corrupted .htaccess file. If the problem still exists, you need to consider other cases as well.

2. Increasing PHP memory limit in WordPress.

Trying to fix 500 internal server error in WordPress can lead to success if you increase the PHP memory limit. Your WordPress and host initially define PHP limits for uploading photos, images, videos and other files. However, the plugins and scripts exercised on your WordPress powered website need PHP memory in order to work properly on your site.

Otherwise stated, those plugins and scripts need the assistance of PHP limits in order to load and function. So, when this default limit is reached, your server will automatically showcase 500 internal server error.

Basically, what you need to do in this error troubleshoot process is to increase PHP memory limit and easily get back to your WordPress website’s usual functionality.

There are several checked and trusted ways to undertake and increase the required PHP memory limit. You can do that by updating php.ini file, .htaccess file, wp-config.php file, as well as functions.php file.

As for the php.ini file, use your cPanel, Files, File Manager. Select to showcase hidden files and select wp-admin folder to find php.ini or php5.ini file. If it is missing, click New File button to create the one. Name that new file as php.ini and press on to Create File.

If the update with php.ini file does not give the needed result, try to edit .htaccess file while going to your root directory and finding that file. Download it to your computer, open the file in your preferred text editor program, and insert the following pieces of codes under the initial PHP tag:
php_value upload_max_filesize 64M
php_value post_max_size 64M

As for the wp-config.php file, the principle is the same as in the case of the previous .htaccess file. You can find it in the root directory, download it to your PC, open a file in editor and paste the following codes:
define(‘WP_MEMORY_LIMIT’, ’64M’);
ini_set(‘post_max_size’, ’64M’);
ini_set(‘upload_max_filesize’, ’64M’).

At last, use the trick with functions.php file. The path is just the same as in the above mentioned cases through root directory, finding the needed one, opening the editor and this time including the following:

@ini_set(‘upload_max_size’ , ’64M’);
@ini_set(‘post_max_size’, ’64M’);
@ini_set(‘max_execution_time’, ‘300’).

3. Deactivating all plugins
Sometimes deactivating all your plugins at one will solve the problem. In certain cases, a specific plugin can be the hotspot of the error. In other cases, it can be caused by the improper cooperation of different plugins. However, it’s not always obvious which plugins are “guilty”. Under such circumstances, you have to try deactivating all the plugins simultaneously.

If this method fixes 500 internal server error in WordPress, then you definitely know that the reason is one of the plugins. Try to reactivate each of them until you meet the one causing all the trouble. Remove that plugin to escape future errors.

You can go ahead and try another option if your efforts were in vain with the above stated methods. If all the above cases are a no go, try to reupload core files, mainly wp-admin and wp-includes folder. This can be the possible solution for you.

Whenever the file is facing any problems than the 500 internal server error in WordPress will be shown on all the pages of the website. This means that there is some problem with the server or the file system which is providing power to the website. The major problem comes down from the directory where the files in the WordPress are stored but the problem could also be coming from the host server.

Whenever the error occurs it could be one of the most frustrating things in WordPress. Now since the reasons for the problem could be a lot the solution also is not just one. The ways to fix 500 internal server error in WordPress are thus more than a few each depending on the reason why it occurred in the first place. One must, however, realize that it will require a high amount of patience while dealing with the solutions hence time limitation might not work here.

Now the reasons could be ample hence a lot of efforts will have to be made to find the real cause. You can try the below-mentioned one to fix 500 internal server error in WordPress.

Debugging: If you are facing problems finding out what is causing the problem on the site then you might want to check the WordPress built-in debugging feature. This is not a very tricky business a simple pasting of the code into the website will do the job, paste wp-config.php file which will debug the site. A file will be created with all the errors which are recorded.

File permission: This is not majorly the reason but still there is no harm in checking. Check the WordPress directory, permission for folders. The files 755 or 644 if set at permission to anything may create a problem. Now to change that g to each file in the root directory permission tab and check. There should be no other permission than 755 or 644.

Using a fresh version of WP-admin and wp-inlcudes: This could be counted as the last resort when nothing else works. When you have tried almost everything which has been suggested yet cannot reach where you desired then this is where it should end. Make sure that the site s backed up before this and then you can download a fresh version of the main website’s version. If you see that the error is gone with refresh then it is likely that there was a corrupted file. If there is still error then the only option left is to take help from the host.

An Assistance of the host: When all other options have been tried out the host can help you with the solution but this should always be the last step when everything else has been tried. This is required as there are many third-party and host service which is building the site and hence every step is required so that the host is not solely blamed for something they cannot manage or handle.

The error could be frustrating and time-consuming but the solution in most cases is simple once you reach them.

Related Videos:

How to send and Test WordPress emails on localhost?

Test and send email WordPress localhost

How to send and test WordPress emails on localhost?

One of the initial things you can learn about WordPress and its usage is its installation on localhost. Working with WordPress and its plugins, extensions, themes and templates can be convenient if you have WordPress installed on your own computer.

It is otherwise called the setting up of localhost or local server environment for development, testing and checking purposes.

Once, you have your WordPress installed on your personal PC or Computer, you might want to try a variety of options and controls it offers you.

One of the primary features you can familiarize with is the procedure of sending and testing emails in a localhost.

You can use email sending functionality for a range of reasons, starting from emails as a notification for a new user registration, reset of a password, automatic updates to sending out emails when something happens on your website, for example, a new post is published.

While the functionality of WordPress to send emails is of primary importance for your website, in this article let’s go through the stages of how a WordPress site owner can send and test emails in a localhost.

For certain reasons, using the default method of sending WordPress emails can be a daunting task with lots of errors. Basically, PHP mail function is responsible for sending emails generates from your WP website. However, your WP hosting server is not properly configured to exercise this functionality. Another basic reason is that the major WP hosting companies use different methods to restrict email spam.

Under such conditions, one of the productive ways to send and test emails in localhost is via SMTP method.

Getting SMTP functionality and setting it up in your WordPress can be somehow laborious, but it’s worth it. Once you have the job done, you are to enjoy boundless of its advantages. It will bring you more stabilized and dependable framework to work on and send your emails freely.

Let’s start with the necessity of finding and installing the relevant plugin. You can use the plugin called WP Mail SMTP /https://wordpress.org/plugins/wp-mail-smtp/ (Alternative way is via the plugin named Easy WP SMTP /https://wordpress.org/plugins/easy-wp-smtp/).

It will let you configure wp_mail() function to use SMTP instead and send and test emails in localhost with the help of SMTP server.

After the installation and activation of the plugin, you need to go to its setting page to get started. Select Settings, then Email for certain configuration options.

At this point, you will be provided with Advanced Email Options. Let’s take a quick look at each of them and find out what they configure.

From Email: Specify the email to send your emails from
From Name : Specify the name you would like your emails to be sent from
Mailer : Choose to Send all WordPress emails via SMTP
Return Path : Choose to set the return-path to match the From Email or not
SMTP Host : The hostname of you SMTP Server
SMTP Port : The port on which your server works
Encryption: Choose between no encryption, use SLL encryption and Use TLS encryption
Username and Password: The Username and Password of your SMTP server respectively.

When you are done with those options, click Save and the basic configuration is done! However, there is an additional small task to complete to finalize the process. You need to go to your Gmail account settings and enable Access for less secure Apps.
Actually, this method will smoothly work with the majority of email providers. In case you are using your host to create emails, SMTP integration with WordPress will also work stunningly. In this case you need to go to cPanel, find Email section and configure SMTP settings from there. You don’t need to worry about unexpected issues, since you are well aware of what you are giving access to.

Once the above specified steps are taken and the required configuration is completed, it’s time to send and test emails when you are on localhost. For this we have Testing and Debugging Settings section to use. Fill the required information, like the email address of the recipient, subject of email (like test, for testing or whatever you wish), as well as the text of message (again optional). Click Send Test Email and check the results.

You can use your own email to quickly check whether everything is working properly. Enter your email in the recipient section and check whether you receive the relevant mail.
Another option is to leave a post comment and check whether you receive email notification. Naturally, this method works if you have activated Email Me Whenever Anyone Posts a Comment setting.

The next well developed and easy to digest plugin ready to enable you to send and test emails in localhost is called Postman SMTP Mailer-Email Log. (You can find it in WordPress repository of plugins: https://wordpress.org/plugins/postman-smtp/). It is an improved and updated version of other SMTP methods which is in full compliance with modern security standards.

All in all, it comes with easy installation and setup processes for the WordPress user of any background. The installation and activation processes are as usual, including finding the relevant plugin via the Plugins menu. Then you need to select “Start the Wizard” and you’ll find the needed instructions to eliminate possible errors in configuration.

With this plugin you may also manually configure password authentication and oauth 2.0 authentication. However, these will need a higher level of coding knowledge and will be convenient for advanced WP users.

As for the other pluses of Postman SMTP Mailer-Email Log, it grants you with connectivity test to reveal any setup errors catering to server, International Alphabets, HTML Mail and Multipart support, as well as SMTPS and STARTTLS security Support.

As for other compatible and highly reliable plugins to send and test emails in a localhost, you can find SMTP Mailer Plugin by Mail Bank among them (https://wordpress.org/plugins/wp-mail-bank/). This one is also preferable for its easy installation process and further configuration options providing you with a simple way of sending your emails while using PHP mailer or SMTP server.

Well there are many developers and i think almost all of them who like to work on local server in their machine and then take their work online.

Similarly WordPress developers also like to keep their work local on localhost. The only problem working on localhost is that contact forms or anything related to emails can’t be tested and hence only for this part placing the entire code online seems a bit of trouble.

Comes to the rescue: WP Mail SMTP

Download this plugin into your localhost and activate the plugin.

Inside Settings>Email you can configure the plugin.

smtp settings

Place From Email (can be your gmail,hotmail or any email address you want to use), From Name.

In mailer section select Send all WordPress emails via SMTP.

Return Path you can check.

For SMTP settings of gmail, yahoomail, outlook and hotmail refer to the below links and i am sure you will be able to set up using those settings.

Gmail: http://email.about.com/od/accessinggmail/f/Gmail_SMTP_Settings.htm

Outlook: http://email.about.com/od/Outlook.com/f/What-Are-The-Outlook-com-Smtp-Server-Settings.htm

Hotmail: http://email.about.com/od/accessinghotmail/f/Windows_Live_Hotmail_SMTP_Settings.htm

Yahoomail:

http://email.about.com/od/accessingyahoomail/f/Yahoo_Mail_SMTP_Settings.htm

Once settings have been saved, kindly click on test message and check if test message is working.

NOTE: It is really important to have an active internet connection to check SMTP Mails. However advantage is you can check emails using localhost now and do not need to place the site LIVE for checking emails.

When you are using WordPress then you are already aware that there are many functionalities that are available to you.

The users most often get worried about connecting their devices and WordPress in a manner that they can create a great support. They are always looking for support systems which can help them in doing things right and adding to the functions they enjoy and increasing the functionality of the website. The idea of WordPress is to ensure that they provide support to users in all small and big queries the use of the support system is thus highly popular.

Now think about when you have to send mail from localhost you will find it confusing. It is not so and there are simple support steps available to make the whole process easy and time-saving for you.

When you have WordPress on your system then you would definitely want to try so many things on it. One of the most popular and required features is sending emails. There are many occasions where these emails are sent out

1. New user registration alert.
2. Reset of password
3. Update emails for generating awareness.
4. Information about the website
5. Call to action

Now you would definitely want to send an email using great content and will be disappointed to see it thrown in the spam folder. It is very common that the emails send via PHP mail functions are open to such threats. The use of the email localhost by WordPress thus becomes a suitable option here.

The send mail from localhost using the plug-in is the best-known source till now. You will start by installing the plug-in like any other plug-in. Go to WordPress and the to add plug-in- choose WP mail SMTP and install. You will then have to activate the plug-in on the local server. Now for the configuration you should go to settings and then email.

You will see a screen here with the first option ‘from email’ you will have to enter your Gmail address here. The next is ‘your name’ this is the name which will be used as the sender’s name. You can write WordPress here as right now you are testing the whole process. This step will help you with easy identification. The next is the mailer option; here choose ‘send all WordPress emails via SMTP.

The next step now is to configure the Gmail’s SMTP server to send emails. The field where SMTP server is mentioned enter smtp.gmail.com for entering 587 in the port field. The encryption can be set to TLS and then click on yes to the authentication along with that provide Gmail address and password.

Save all the changes you have made and then send mail from localhost using the message box at the bottom. This text message must be in you inbox in no time and when you successfully have received the message then you know that everything is working fine.
The steps would differ slightly from other mail accounts but the process is all the same.

Top 3 CMS comparison WordPress vs Joomla vs Drupal. Which one should you select?

CMS Comparison WordPress Joomla Drupal

Top 3 CMS comparison of the world WordPress vs Joomla vs Drupal

A Content management system (CMS) is a software system that provides website authoring, collaboration, and administration tools designed to allow users to create and manage website content with relative ease. It is used to create and manage digital content. CMS comparison is difficult however today we are going to compares three of the most widely used one’s CMS.

1. WordPress
2. Joomla
3. Drupal

All three CMS Comparison platforms are open-source software, each developed and maintained by a community of thousands, and all are free to download and use.

1. WordPress

WordPress is an online, open source website creation tool written in PHP. When it comes to CMS comparison, it’s probably the easiest and most powerful blogging and website content management system (or CMS) in existence today. It can also be successfully used for designing simple websites. WordPress is powerful enough for web developers or designers to efficiently build sites for clients; WordPress is ideal for fairly simple websites, such as everyday blogging and news sites; and for anyone looking for an easy-to-manage site. The development on WordPress is easy and one can see real-time changes as they apply changes on their website.

Benefits of WordPress

  • It comes with preinstalled plugin and template function.
  • It’s ease-of-use.
  • User-friendly and best for beginners and amateurs.
  • It has over 45,000 Plugins for almost all the functionality.
  • WordPress offers lots of customization options of a theme.

2. Joomla

Joomla is a free and open-source content management system (CMS) for publishing web content. It’s great for e-commerce or social networking websites, but when it’s about CMS comparison it requires a basic understanding of technical skills. Joomla is designed to perform as a community platform, with strong social networking features. When it comes to complexity as per CMS comparison, Joomla comes somewhere between simple WordPress and comprehensive and advanced Drupal. Joomla helps you keep track of your web content. As per CMS comparison, Joomla allows you to build a site with more content and structure flexibility than WordPress offers.

When CMS Comparison comes, Joomla has brilliantly combined the power and flexibility which Drupal has to offer, while also retaining the intuitive, user-friendliness that WordPress excels at, making it a perfect middle ground in a crowded marketplace.

Benefits of Joomla

  • Joomla is an open source so its license is available free of cost.
  • Joomla can be used for Multipurpose like government applications and organizational websites.
  • It’s Easy to Use.
  • Not too Technical.
  • There are thousands of templates and themes available for Joomla CMS development.
  • Joomla CMS development can be easily migrated to any server.

As per CMS comparison, Joomla requires certain Plugins for certain scripts. Its Customization is limited. It is heavy for the simple and small website.

3. Drupal

Drupal is the most difficult, but also the most powerful. It requires a familiar understanding of HTML, CSS, and PHP. Drupal an exceptionally SEO Friendly CMS it comes with the Clean code and effective modules. If CMS Comparison appears then Drupal is known for its powerful taxonomy and ability to tag, categorize, and organize complex content.

Benefits of Drupal

  • Drupal doesn’t require any specialized capacity for coding (like HTML coding).
  • it comes with Thousand of free Modules.

  • Drupal has Basic and Advanced Features.
  • Drupal comes with Readymade Professional Themes.
  • It has the neat code and exceptionally potent modules that are liked by major search engines.

Comparison

All three are excellent choices in most cases. But your own unique scenario will require different capabilities, which probably makes ONE of these three CMS options the perfect fit. CMS Comparison is between WordPress, Joomla, and Drupal.

All these offer great features and tons of customization, ease-of-use, and strong security. As per CMS comparison, Choosing the right is indeed the difficult task because they’re all good options.

When compare three of them for a simple blog or brochure-type site, WordPress could be the best choice (while very friendly for non-developers, it’s a flexible platform also capable of creating very complex sites).

If you are looking for something more advanced than the highly customized site requiring scalability and complex content organization, Drupal might be the best choice. And for something in between that has an easier learning curve, As per CMS Comparison Joomla is a perfect choice.

If we compare three of them WordPress offers almost 4k + themes while Joomla 1k + and Drupal 2k+. If talk about the Plugins WordPress offers more than 45k + free Plugins while Joomla 7K free + Plugins and Drupal offers almost 34 k + free Plugins.

When it comes to using, WordPress is most user-friendly as compared to Joomla and Drupal.

CMS comparison clearly shows WordPress is best used for simple blogging, corporate website, or small business websites. Joomla is mainly used for, E-commerce and Social networking sites.

Drupal is the most technically advanced and good for technical people who like to get into the technicality. Anyone considering Drupal should have at least a basic knowledge of HTML, PHP and other common web programming languages.

Which one should you select?

Everyone has their own choices, however, if we have to select one we will go for WordPress. WordPress is the best option among all of them as we did CMS Comparison and it’s clearly visible that

It’s super easy to add new content and there are tons of free Plugins and layouts to choose from so we can easily change and tweak basically anything we want without needing to know HTML, CSS, or any other programming languages.

There are thousands of different themes available. It also has a ton of security updates and features. It’s the clear winner for us.

Everyone will say their content management system is the best. If you are still not sure which one to use, take a look at our CMS Comparison of WordPress vs Joomla vs Drupal.

It might help you. Or else you can download each of the free platforms and do a trial run all by yourself to decide what suits you the best as per your requirement.

How to automatically post on Twitter via WordPress posts or pages?

automatically post WordPress to Twitter

Twitter is one of your best friends when it comes to your website content marketing, client engagement and boosted traffic coming to your web posts and pages.

Using Twitter for your small store, club, or a big company is a good evidence that your working policy is social media friendly.

Moreover, with more than half a million active users, Twitter is one of the hot spots among major social media networks where thousands of new relations and partnerships are reached daily.

Hence, whether or not you are going to shell out your bucks on advertising on Twitter, it’s necessary to create and maintain your presence on Twitter platform.

In case you run a WordPress based website and want to engage Twitter audience in your site, one of the best ways to do so is to automatically post on Twitter via posts or pages of your website.

In this article, we are going to share some of the practical and easy to follow ways of integrating Twitter into your WordPress based profile and organize the automatic tweet of your posts and pages.

Since the most user friendly and quick way is via plugins, we’ll draw pictures of the most feasible WordPress plugins to be added to your site at every stage of its operation.

1. WP to Twitter

wp to twitter

download

The first product in our list comes launched as WP to Twitter. It is checked and confirmed way of automatizing your WordPress post or page appearance on Twitter. At a first glance, it may seem too tricky and bewildering to work with this extension, however, it will not cost you wasted time and nerves to automatically post on Twitter via posts or pages. Just follow the step by step guide presented below and you won’t be faced with any difficulty.

The first thing to take care of is the installation and activation of this plugin /use Plugins menu in WordPress.

Then head over to Settings, WP to Twitter in order to adjust its settings. In this stage, you will be required to copy and paste your consumer key and consumer secret, access token and access token secret into the relevant fields.

Next step is the creation of Twitter App for your WP powered website. Visit https://apps.twitter.com/ and sign in. Press Create New App button, add details in the next page, enter the website URL and use it as a callback URL for the app.

Twitter will create your app and will transfer you to the app page. Go to Settings tab, Application Type, choose Read and Write and save the updated settings.

Now you have to return to the Details page of your Twitter app in order to let Twitter generate your access token. For this you need to press Create My Access Token.

Now you possess all the required information, including consumer key, consumer secret, access token and access token secret to copy and paste in the plugin settings. After that just click on Connect to Twitter button for authentication.

Next is the configuration of the plugin settings. On the settings page you can find setting types both for post and page. The possible options are update when a post is published, when a post is edited, when you post a Blogroll link, when a page is published and when a page is edited.

Additionally, the free version of this plugin offers other valuable features along with automatically posting on Twitter via posts or pages. Among them are using post tags as Twitter hashtags, Google Analytics Support, Rate limiting and more.

In case you need the functionality of scheduling tweets, upload images to Twitter or more, you may upgrade to its premium version.

2. Auto Tweet for WordPress:

WordPress twitter

download

The next possible way of setting up your WordPress website to automatically post on Twitter via posts or pages is Auto Tweet for WordPress.

This plugin comes available in the marketplace with free and premium variables, the first one sharing a certain amount of useful features, and the next one – more controls and configuration options. It will take your literally seconds to post your page and post, as well as custom post types to your Twitter account while pressing the publish button.

With Auto Tweet for WordPress you are the one to define posting criteria and content like posts and pages, custom post types, post and message format, etc. Auto post filtering for post types and taxonomies, options to enable or disable auto post in post screen, as well as the possibility to make URL short with the help of Bitly API and more, all those configuration options are available in free version.

As for the premium version of the plugin, it grants you with unlimited account support, and other social media auto post controls, including Facebook, LinkedIn, Tumblr, etc.

As for the installation and activation processes, they are pretty simple and admin optimized. Simply download the relevant zip file, unzip it, upload the files to /wp-content/plugins/accesspress-twitter-auto-post, activate the plugin from your admin dashboard while going to Plugins menu.

Finally, press AccessPress Twitter Auto Post menu to start managing its settings.

3. Revive old post – Auto Post to Social Media:

revive old post WordPress

download

Revive old post – Auto Post to Social Media is another tool ready to automatically promote your WordPress content on Twitter. It is custom built not only to automatically post on Twitter via posts or pages, but also empowers you with multifunctional framework to play with. This plugin is also intended in living up your archives and old posts by re-sharing them.

Additionally, dealing with this plugin does not require daily admin intervention to the processes. Just initially configure all the settings and let the plugin do all the remaining works automatically.

After installing the plugin, go to Settings and add your Twitter account. Determine the intervals between posts, exclude some of them so that they will not be posted, etc. Save all the configurations you have made and that’s all.

There is no doubt that one of the most impactful platforms that is rising now is Twitter. It is the biggest marketing phenomenon that none of the business or none business website owners should ignore. With the option of direct Twitter via WordPress posts it has also become really simple and easy to make that update. Compared to other social media platforms it is actually growing at a faster pace and it is likely to continue in the same manner. When we are particularly focusing on the business websites there are many benefits that the use of Twitter offers.

  • Regular updates and customer satisfaction: The existing customers can simply follow the business updates from the Twitter accounts in real time. This is a great platform to actually tweak all the activities according to the needs of the customers. This is a great way to enjoy great benefit over the competitors. Twitter handles also allow you an opportunity to peek into the conversations about your business and use that information to improve the quality of work or at least respond to it.
  • Creating a better image: Every business wish to connect with its customers but in most cases fails to do so. Twitter handles allow business to actually unveil the values and provide the customers an opportunity to learn about the values and goals. The answers to the queries can be cleared up and any doubts can be directly responded too. The answers can be provided to them instantly and since it is an everyday communication the followers can actually feel connected and the distance is minimized even in mind.
  • Generating traffic for the website: No matter whatever is being talked about the main idea behind any social media platform for business owners is to get traffic back to the website. Conversion is a must and Twitter is great at allowing business users to actually generate as much traffic as needed. With the updates about events and contests, the followers on the platform are likely to rush to the website. The Twitter via WordPress posts goes on the account directly and if the content which is posted is valuable then there is no reason for the crowd not to follow.
  • Watching over the trends: Twitter is a platform which is used for marketing and thus every information related to your business or the industry is available here. With a simple search, dozens of links are available for blogs and website with the information that one is looking for. Look for the trends in the industry at the local or global level. It is also an effective way of keeping an eye on the strategies and the activities which were followed and how they have performed. The successful ones can be replicated for the business and there are options of collaborations.

There are huge benefits which the Twitter phenomenon offers to the business. There are many things which can be successfully offered to the clients which include better customers service, better communication, higher traffic etc from the website.

How to install and create a child WordPress theme?

create child WordPress theme

If we try to understand the basic concept of child WordPress theme, it will not be too intricate. As it can be fairly judged by the name, a child theme is the one that relies on a parent theme. Conceptually, the child theme borrows all the necessary things from the parent unless the child one comprises everything it needs to function.

While using the parent’s functionality, coding and controls, the child WP theme is available for you for more changes in appearance and styling, feature modification and customization without affecting the parent theme itself.

While choosing a child WordPress theme instead of creating a completely new one from scratch comes logical and reasonable for a number of evidences. First of all, if you install and create a child WordPress theme, you are lucky enough to enjoy WordPress or parent theme updates without influencing your child theme or its changes. It means that your work will not be overwritten by any further update.

Apart from being secure and providing you with a standalone database in which you can copy the files of your theme, a child theme also comes with extensible functionality controls. You will be able to easily extend the child theme’s functional capacity without tweaking into coding.
Well, the good news is that you can install and create a child WordPress theme of any parent template as effectively and quickly as you can never imagine.

Creating and getting started with your own child template will be as easy as a pie and will not cause the necessity of turning to the professional’s assistance and intervention. However, a basic understanding of CSS/HTML, as well as of PHP will drastically speed up your workflow.
On the one hand, you have a favorite parent WP template and want the respective child theme to inherit its look and feel, as well as clear and durable coding.

On the other hand, you have certain touches and amendments to be added to the child theme, but want to make sure that you will not affect the parent theme and will be able to keep your modifications separate from it. In this situation, the best way is to install and create your own child WordPress theme and manage it the way you want.

All in all, if you want to play with little things, change this or that font, style, etc and be sure that you won’t lose anything in the future, we offer you to get started with the selection of the parent theme as the starting point. However, while giving your preference to this or that template, take into consideration its capacities and functionality options to be near the one you want to have in your child theme.

As soon as you are done with the selection of the parent WP theme, we can pass on to the processes of installing and creating a child WordPress theme.

1. Creation of a child WordPress theme folder in directory.

The first thing you are supposed to do is to create a child theme folder in the themes directory. For doing this you need to use your FTP or hosting provider’s file manager application. Then pass on to “/wp-content/themes/” where you can find one or several folders each for a theme installed on your website. Create a new folder and name it whatever you want. However, it will be better to use any logical or descriptive name –child in the end or something like that.

2. Creation of a style sheet to style your theme.

The next step for you to follow is the creation of a style sheet file known as style.css. It’s the file you need to control the appearance of your child WordPress theme.
Open any text editor program and create a sheet containing the below mentioned code:
/*
Theme Name:   SKT Perfect Child Theme

Theme URI:    https://www.sktthemes.org

Description:  SKT Perfect child theme

Author:       SKT Themes

Author URI:   https://www.sktthemes.org

Template:     SKT Perfect

Version:      1.0.0

*/

At this stage, we would like to draw your attention on two important points. The first one is the Template. It should be the name of the parent theme. The second one refers to the importance of integrating the parent’s theme CSS file within the child theme’s style.css file with @import url(“../parenttheme/style.css”) code. Another more practical way is through enqueueing the style sheets of parent and child themes by adding a wp_enqueue_scripts action and using wp_enqueue_style() in functions.php.

These are the basic requirements to proceed with the activation of your child theme.

3. Activation of a child theme.

Now you can navigate to Appearance, Themes in your WP Admin dashboard and find the relevant theme here listed below. Just click on the Activate button and your child theme will be listed among the active themes. Since you have not managed to make modifications to this template, it will appear just as the parent theme with the same look and feel.

4. Customization of a child theme.

Now, what is left to you is to manage the given child theme the way you prefer. Here is when you will enjoy your basic understanding in CSS. Chrome and Firefox will help you in inspecting HTML and CSS of any web element. Use Ctrl+Shift+I combination to inspect elements and try to edit CSS there to see how it works. For example, if you make any color change and it appears fine, you can copy and paste that CSS rule in your theme’s style.css file. Save those changes and preview your site.

Apart from CSS controls, you may want to edit the child WordPress theme’s template files. In this case, you have to do with PHP codes. For example, if you want to remove some link from the header area and add your own one, you need to copy header.php file in your theme, open it in a text editor, find the line you want to replace by yours and do it.

 

Choosing the right thing for the website is not an easy task. It takes a lot of work when one is thinking about the right kind of appearance, functions and interface for the website amongst many things. The new means and ways in which a great website is using the child WordPress theme. It is available in abundance and there are thousands of free and paid options. This is good news but it also creates a lot of confusion and just to deal with it the users must know how to actually find the right one for the website.

Extravagant: Most of the time simplicity is what is being focused on but when while creating a website. The child theme allows using the parent themes simplicity along with adding whatever functions are required. The more visually appealing the website is the more interesting it will become. Keep it simple in other ways like maneuvering and operation. Do not overdo anything but still make sure that all efforts are made towards the better visual treat.

Responsiveness: This one goes without saying no matter what website we are talking about. The users must choose the child WordPress theme which has been tested for different screen devices. There is huge traffic which is generated from mobile devices and other devices and thus any website which does not work on them will have to suffer in terms of traffic. Even the search engines show websites which are mobile friendly on the top. The demographics and the topics have very less to do with this quality and most websites require responsiveness as the major function.

Supported plug-ins: The websites require many additional functions which becomes a fad. Some of them even phase out after a while. Even for the child themes the one which has the highest compatibility with various different plugins should be the pick for you. You can raise this question with the developer if you are looking for a particular plugin and not sure about the compatibility.

Support: When you are picking up themes the free ones mostly come with no support. There are some developers who have a great reputation even with the free themes but they are limited in number. The users must carefully think about the themes support as when the things will go wrong then you will not be able to handle them on your own. If you will have to pay a third-party then it is time consuming and expensive process. The best way to deal with problems related to themes is the internal support that is given. The theme should have good documentation and support which will work as a guide in times of need.

SEO friendly: Another quality which goes without saying in today’s online world. The themes must be properly coded and should be able to perform up to the expectations of the search engine. The themes developers have it mentioned clearly that their pages are optimized for SEO this way you will not have to make a lot of efforts in searching for this information.

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How to fix File permissions error in WordPress?

file permissions error WordPress

WordPress error catering to file permission is another panic inducing error that puts web admins into an awkward situation.

And if you run a WordPress based site and wonder how to fix file permissions error in WordPress, we are here with the best instructions for you to do that.

In this article, we are going to discuss the practical ways of avoiding incorrect file permissions and troubleshooting them the way needed.

On the whole, different files and directories have certain permissions and determine who can read, modify, write or access them.

It’s an important functional point for the WordPress, since in specific cases it needs permissions to manage files or create folders on the relevant server.

Hence, if you encounter some trouble in relation to file permissions, you need to undertake certain steps against it in order to give access to WordPress to create folders, run scripts. etc.

Moreover, a properly regulated and fixed file and folder permissions have much to do with your WordPress site security. If you succeed in setting file permissions in the right way, you will complicate the works of hackers to intrude into your website and files.

Before we give the go ahead to the error fixing procedure and understand how to fix file permissions error in WordPress, let’s familiarize with the groups of file permissions.

There are 3 of them: Self, Group and Public/World.

There is also another category to take into consideration along with those 3 user groups. That is actions.

The actions that your website files and plugins can make are as follows:

Read: allows only reading or viewing of the file

Write: allows the file to be modified or changed

Execute: gives the ability to execute the file for running programs or scripts contained in it

As for the Self group of users, it is the owner of the website, Group includes other users having access to the files, and Public or World lets anyone with Internet access to access your files.

There is also one more thing you should know in connection to file permissions error in WordPress. The above mentioned permissions are given the following number values:
No access: 0
Read: 1
Write: 2
Write and Execute: 3
Read: 4
Read and Execute: 5
Read and Write: 6
Read, Write and Execute: 7

Based on the above permission number combination, the permission modes you can grant range from 0 to 777.

As you can note, 777 is the greatest permission you can give, which means that all 3 groups have the advantage of reading, writing and executing all at once.

And it’s not difficult to guess, that it’s not a reasonable permission to set.

Thus, using those permissions correctly is of utmost importance in order to keep things accurate and safe.

As for the ones most recommended to the WordPress users are 755 for folders and 644 for files in case you are running your own server.

Additionally, if you want to install and activate some WordPress template, you will probably find intelligently safe and secure file permissions already managed and fixed.

However, in some cases you might find file permission errors and that’s the point to start thinking about troubleshooting ways.

Now let’s consider the case when you want to fix file permissions error in WordPress using FTP.
If you are FTP client, you are provided with a convenient interface to make changes in permission modes.

First, you need to connect to your site using FTP client.

Then go to the root folder of your WP website. Select all files folders and then choose file permissions with a right click.

Permissions dialog box will appear. Set numeric value as 644, select Recurse into subdirectories and Apply to files only.

Then press Ok and FTP will set permissions for all WP files. (Before passing on to this step, you can also manage folders first. For this follow the same steps and select only folders without files, then Recurse into subdirectories, then Apply to directories only. Numeric value should be set as 755).

Another productive way of identifying file permissions error in WordPress and fixing them easily is via relevant plugins. In this relation, let’s discuss the case of the plugin launched as All In One WP Security & Firewall.

All In One WP Security

download

It is one of the all inclusive and feature rich, smart and sophisticated plugins you can find in the WordPress directory of plugins and extensions.

This one will not only let you easily settle file permission issues, but also will take the security of your WordPress powered site to a higher level of operation. Install and activate this plugin, then find Plugins section from your admin dashboard and select Filesystem Security from the menu.

A list of files and folders that it checks for relevant permissions will appear. There is a button Set Recommended Permissions which you can use in order to change them in compliance with the plugin’s recommendations.

The good thing about this plugin is that it is available entirely for free and will never have a negative influence on the speed of your site’s performance.

The bad thing is that this method fixes not all the files and permissions, but only some of them. Therefore, you may need more comprehensive and reliable way to modify all files and fix file permissions error in WordPress.

For this method, we’ll turn to the help of FileZilla. You can download the relevant version of it from https://filezilla-project.org/download.php?show_all=1.

Log into your website, move to the remote site and right click on the folder you want to modify. Select File Attributes.

At this point, the same principles and guidance apply which we exercised in connection with FTP. Thus, you need to enable Recurse into subdirectories. As for the numerical value 755, select apply to directories only, as for 644, for files only.

You will need to complete this process for each folder and its subfolders. And naturally, it may take several minutes to do the job.

How to fix the HTTP error in media library of WordPress?

fix HTTP Error Media Library WordPress

HTTP error is one of the common issues to face with when you are dealing with media library of WordPress and try to upload your images.

Basically, it isn’t always WordPress or plugin problem, but may be related to the server, file permissions, memory limits, etc.

By default, WordPress CMS and its templates come with a pretty easy to use and handy toolbox to deal with a large amount of images.

However, when trying to upload your images and making your media library rich you are not guaranteed against possible issues and errors.

Noticing HTTP error while you are working on your WP can be frustrating and irritating and may break your workflow. However, there is not much to worry about.

If you have ever encountered problems when working with WP media library and want to know the best ways to fix the HTTP error in media library of WordPress, here we are with step by step instructions for you to follow.

In this article, we are thrilled to share some of the useful HTTP error solutions with you whenever you need them.

Actually, this error appears because of the size of the image you are trying to upload. It can happen when your image is too large in pixel size so that your server is not able to host it. In another case, you may come across the same error when the image is not too large.

The truth is that all depends on your server peculiarities.

The same problem may also arise right after you have updated to WP latest version or have done other updates, or your hosting provider has made an upgrade or update.

In certain cases, these are plugins or scripts you are using that trigger HTTP error in media library of WordPress.

In order to find the evildoer of HTTP error when you are trying to upload files, you can start working within the framework of your WP environment.

One of the first things you can do is to disable all the plugins you have added to the theme, especially those of unknown or unverified origins.

Also those plugins which have not been updated for a long time create favorable conditions for HTTP error. Generally, we strongly advise you to turn to reliable sources when it comes to acquiring and adding free or premium plugins. For example, you can use the official WP library wordpress.org/plugins/ for such purposes.

Chances are high that after removing suspicious plugins or disabling old dated ones can solve the issue without any difficulty. This point is especially true when it comes to image optimizer plugins.

Check if you have any and try to disable them for a while. This may solve all the fight. However, it’s not the only reason for HTTP error presence in your WP environment. If this method does not work, pass on to the other options offered in this article.

As we have already mentioned, another widely popular reason for this error can be incorrect file permissions for the WP uploads folder on the server.

If the file permissions are not correct, you will not succeed in storing your files in media library or the files will not be displayed there.

And whenever you struggle to add your files to the library, you will see HTTP error which is probably an output of incorrect permission configurations.

Those permission inaccuracies may appear due to the updates or changes undertaken by your hosting company.

At this point, in order to fix the HTTP error in media library of WordPress, you need to fix file permissions and set them correctly (I think we can insert the link of the article about fixing file permissions here).

The next common situation where HTTP error occurs is primary related to the size of the file you are trying to upload, as stated above.

In one case, you might find yourself in the situation, when you are unable to upload file to your media library. In another case, it will show that the uploaded file is broken. Well, the reasonable way to fix the HTTP error in media library in this case is to decrease the image size to avoid the problem.

For example, if you try to upload an image with 3000×2000 pixel, you are definitely condemned to failure.

Your server will not be able to accept such a large file.

You need to resize it before trying to upload. You can reasonably change the image size while taking into consideration the post area you have for that image to be showcased.

Additionally, the size of the image in pixels is not the only reason preventing you from uploading your images.

You should also pay attention to the image extension. For example, in certain cases, your WP theme will not support .png files and you will have to change it to .jpg or vice versa. Make these changes and try again. This small trick can do all the work.

Now, let’s consider the option of increasing PHP memory limit to fix the HTTP error in media library of WordPress when it comes to adding your files. (See the section 2 Increasing PHP memory limit in WordPress of the following article:

How to fix 500 internal server error in WordPress).

As you can see, you can do all by yourself when updating php.ini file, .htaccess file, wp-config.php file, as well as functions.php file.

Another option is to turn to your server provider’s help and ask them to increase your PHP memory limit. Try to increase it gradually and check it all the time to make sure when you are able to upload the files you need.

Lowering security levels and decreasing security standards on the image upload folders set by the hosting providers is one more checked method to find success in fixing HTTP error. Although it is not a widely used method to do away with this error, it’s up to you to try it.

When you are using WordPress you will find a lot of support for a lot of errors or issues. The fact that WordPress has evolved as a service provider from a mere blogging platform shows how efficient it is in creating a website that the users would appreciate. Talking about the errors the http error while uploading images in WordPress is a very common one that is often faced by the users when they are trying to upload images.

This could be a plug-in problem or some other problem which must be resolved to ensure that the files are uploaded error-free. The other issues that could lead to the problem are file permissions, memory limits or any server issues.

WordPress on its own comes with very easy to use and work on handy tools to manage the large files. The templates and CMS ensure that the users are supported but the fact remains that same that the unwanted errors can creep in and they can create problems.

The use of the media or the uploading of the high-quality images does not guarantee that the users will not be faced with any issue. This situation could lead to a serious frustration as the users will be ready to start the website with rich content and when they will feel that there are issues it spoils the whole mood.

This breaks in the flow of work delay things and can lead to loss of the website. This does not mean that you have to worry about it a lot. There are simple steps which when followed will lead to the problem being resolved.

The steps that are available will help you to find quick fixes and will ensure that the website runs without any break.

Before you go on fixing the issue you must find out what is the reason behind it. In most cases, the trouble is due to the fact that the size of the image is higher than the capacity. The server is not able to host the size of the file and hence the whole problem starts. The opposite is also troublesome, If you are trying to upload a file that is too small to be uploaded then also the issues will surface. You must know what your server supports and then try to upload the images.

The reason could be that there has been an update in the server that you are not aware off, or when you have made an update in the WordPress version that you use and thus the http error while uploading images in WordPress is showing.

You can start solving the http error while uploading images in WordPress by disabling the plug-ins which is unknown to you. This might be the reason why such unfavorable situation has been created. When you disable and are able to upload the images without error then you know that you are on the right track.

Resize your files in most cases to ensure that you are able to upload them. If you are facing the http error while uploading images in WordPress you can even take help from the online community for help.

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A Quick and Comprehensive Guide to Promoting Your Business with Facebook

To understand why promoting your business with Facebook ads is one of the most beneficial and productive ways to make digital advertisement we have some stats for you:

Advertising on Facebook is becoming popular more and more. Every year new statistics impress us with the numbers and results.

Of course, Facebook is one of the most popular and successful websites in the whole worlds but here a lot depends on you.

That why we have made a quick and comprehensive guide to promoting your business with Facebook ads which will help you with starting your Facebook ads campaign.

  • The estimated number of active Facebook users per month is 1.39 Billion
  • The estimated number of active Facebook mobile users per month is 1.19 Billion
  • The average time spent on Facebook per day per user is 40 minutes

With these results it is not surprising that Facebook accounts for more than 9% of digital advertising and 18.4% of the global

 mobile digital advertising.

As a part of our guide to promoting your business with facebook ads, it is also important to learn that around 85% of Facebook advertisements are targeted by country instead of specific location. Only 45% of these advertisements use Interest Targeting.

What are Facebook ADs

So let’s start our complete guide to promoting your business with Facebook ads with understanding what are Facebook ads.

Ads can appear in News Feed on desktop, News Feed on mobile, and in the right column of Facebook on desktop, on Instagram as well as across Facebook’s audience network.

Why you should advertise on Facebook

Here are the main reasons why Facebook is one of the very best advertising platforms:

  • Huge user base
  • Excellent audience targeting
  • Drive traffic almost immediately
  • Easily track ad campaign performance

Setting up Facebook Ads

First of all you will need a Facebook account and go to Ads Manager.

You can find this in the left-hand navigation of your dashboard.

You will be able to see all of your ad campaigns.

For your very first step on gaining you desired results with Facebook ads start by clicking on the green Create Advert button, in the top right corner of your dashboard.

On the next step, you should add the name to your campaign as well as choose a marketing objective.

Facebook Ads provides a number built in marketing objectives for your advertising campaigns to get you up and running quickly.

These are classified into three main types of objective, each with more specific objectives:

  • Awareness – these objectives are designed to increase interest in your products or services
    • Brand awareness
    • Local awareness
    • Reach
  • Consideration – these objectives are focused on getting people to look for more information about your products and services
    • Traffic
    • Engagement
    • App installs
    • Video views
    • Lead generation
  • Conversion – the priority for these objectives is to directly drive sales
    • Conversions
    • Product catalog sales
    • Store visits

The type of objective you choose will determine the options you are presented with next, so it is important to get this choice right.

However, if on any step you understand that the choice was not right or you have forgotten something you can always go to the previous step and improve it.

So feel free to click on each of these and see the different options available for the various objectives.

Targeting Your Audience

Remember the most important point in setting Facebook ads is targeting the right people. After choosing your objective Facebook allows you to select your targeting options.

You should already have an idea of who your target audience is.

If you don’t have any make a research BEFORE starting you Ads campaign on Facebook.

Otherwise your ads might not be productive and you will spend your money without conversion.

Building customer profiles will ensure you aren’t spending your marketing budget on people that aren’t likely to be interested in what you’re offering.

Facebook Ads allows you to target your advertising campaigns at a very granular level. You have a wide range of targeting options such as:

  • Location
  • Age
  • Gender
  • Language
  • Education level
  • Income
  • Household composition
  • Travel behavior

Facebook also allows create custom audiences for you to reuse in campaigns. It’s recommended for you to create a number of audiences so that you do not need to repeat this process each time you want to run a campaign.

It is extremely time savvy especially when you work on several campaigns. You can also exclude custom audiences, so if there is a specific type of person that you do not want to show your adverts to, you can create them as an audience and then exclude them from your campaigns.

Choose Ad Placements

After choosing your audience, you need to decide where you want your adverts to show on Facebook’s network of sites, for example on Facebook as well as Instagram. In general, you can set this to ‘Automatic Placement’.

Budgets and Schedule

The next step is setting your budget and schedule. You can start by spending as little as $1 per day:

  • Ads charged per impression are a minimum of $1 per day
  • Ads charged by clicks, likes, video views and post engagement are a minimum of $5 per day
  • Ads for low-frequency events require a minimum budget of $40 per day

You can get an idea of how many people will view your ads by entering your budget and reviewing the ‘Estimated daily reach’ in the right-hand panel.

Designing you Facebook Ads

There are a number of different formats that Facebook offers for your ads. The main components of the ‘Single Image’ ad format are:

  • Text
  • Image
  • Display link
  • Headline
  • Description
  • Call to action

Each step is very specific and there is no universal rule that works on all. You should have to test and check it all the time as improving your Facebook ads is an ongoing task.

Review the result

Once your ad campaigns are set, you can monitor how they are performing.

You can see all the details like clicks, likes or conversions. You can customize which data you see in the report by clicking on the blue plus icon to the top right of your results table.

If you want to track conversions on your website, then you should definitely set up the Facebook tracking pixel on your site.

Start you digital campaign today and you are likely to see the results in a few days. Hope this quick and comprehensive guide to promoting your business with Facebook ads helps you in that.

Turn your WordPress blog into a business website easily with these tips

WP Blog to business website

WordPress is the preferred CMS of bloggers, appreciated for its harmonious themes and for its functional side. These days many entrepreneurs are using WordPress theme to build their website. WordPress and Joomla are often compared for creating a showcase site or blog. But unlike its competitor, WordPress has a very active community and you will find very easily plugins to transform its use. Hence, the obvious reasons to convert WordPress blog into a business website.

Before creating a WordPress site you must know a few things:

1. How to Buy a domain name and a server
2. Choosing and installing a WordPress theme
3. Creating Site Structure and lay outing
4. Writing content
5. Installing the best plugins to get started.
With the below tips you can easily convert WordPress blog into a business website.

Buying a domain name and a server

First of all, you need to choose your domain name. The domain name is the domiciliation of your site. It is very important for SEO as the domain reflects your activity with the corresponding keywords or simply be named by the name of your company or your brand. It is preferable to choose a synthetic domain name so that the users will retain it better. You can choose between several domain names: org., .in, .org, .net and of course .com.

The question then arises of the selecting a reliable host. There are two types of hosting services available: the shared server or the dedicated server. There are many web hosts, you will be spoiled for choice. Moreover, if you are diligent, reviews of several hosting services, you can be able to make a quick decision. Among the best hosting services, Hostgator, GoDaddy, Blue host are quite reliable. There you go! You are done with the first step.

Choosing a theme

In your dashboard, click the “Appearances” and “themes”, and then choose a free theme by clicking on “add” button. There are many sites to find free WordPress themes. For more details, take a look at the separate articles on how to install WordPress.

You can thus decide on the design of your website using the many templates offered by WordPress. The choice of theme is very important because it must be representative of your universe. On WordPress, you can change the colors of the template, insert a background image and a logo, and edit the header. With this simple tip, you can give a beautiful structure of your WordPress blog into a business website.

Creating the structure and pages of your site

Then comes the nerve of war, namely the management and creation of the pages of your site as well as their writing. You can write pages optimized for referencing by professionals or decide to write them.

On your dashboard click on “article” then “add”.

You will see that article creation presents a fairly simple interface for editing your articles. You can also categorize your articles using the tab “Categories” and optimize your referencing by clicking on edit the category you have carefully chosen beforehand. You also have the option to link the items together. This tab will allow you to organize your blog.

Then click on “Pages”. This tab will allow you to organize the various static pages of your WordPress site, in particular by saving bulk changes.

The structure of your pages will be:
Home
Services
achievements
blog
Contact

Installing the required plugins for a WordPress site

It is now time to install the WordPress plugins that will perfect the creation of your WordPress site to make it even more efficient.

WordPress Search Engine Optimization

Yoast SEO

wordpress-seo-by-yoast

download

Yoast SEO is the basic plugin for natural referencing of your site. Thanks to this tool you can manage the different tags and titles of each article. Yoast is extremely convenient because when your site is badly referenced, it tells you what you need to change so that your site becomes SEO friendly.

Yoast also allows you to manage the social networks connected to your site. Probably a complete natural SEO tool on WordPress.

Google Sitemap XML

Google sitemap XML

download

A sitemap (that is, a sitemap) allows the robot of the various search engines to recognize your URL to index them in the search engine. With this tool, the robot is informed as soon as a new content is published, which is in a way a watch of the referencing of your site.

Google Analytics for WordPress

Google Analytics for WordPress is also a valuable tool for SEO your WordPress site. Indeed this plugin allows you to connect to your Google Analytics account, but with an interface and options specially designed for the CMS. In particular, you can be informed of the number of visitors to your site.

Promote your WordPress site

Shareaholic

sharing plugin

download

Thanks to Shareaholic, you can give your readers the best posts on your blog by posting them on different social networks. For WordPress which is a very visual CMS, users will appreciate in particular the aesthetic of the buttons of sharing.

WP To Twitter

Thanks to this plugin you will be able to share quotes of your articles on Twitter. This allows you to initiate your users to share content of your texts by placing a Twitter button in each article.

wp to twitter

download

WordPress Newsletters

MailChimp for WordPress
mailchimp-wp

download

Mailchimp is an emailing manager. You will be able to manage the contacts that will receive your emails, create forms to your taste and especially receive reports on your communication campaigns. This tool is therefore very effective to manage your advertising on the web.

WP Popup Maker
pop up maker

download

WP Popup Maker allows you to collect emails. Indeed WP Popup Maker offers you many themes for the creation of a pop-up advertising on your site.

Layout and Performance

Q2W3 Fixed Widget

q2w3-widget

download

Q2W3 Fixed allows you to constantly leave the plugin of your choice on the screen. This widget can be very interesting to encourage visitors to your site to share your content at any time they play.

Contact Form 7

contact form 7

download

Very rich visually, this application will allow you to create beautiful forms and add the options you want to create quotes, invoices, or purchase orders.

WordPress super cache

wp super cache

download

WordPress Super Cache allows you to keep the data in memory so that the server does not have to read them again. This extension thus makes it possible, among other things, to technically optimize the loading of the pages.

How to automatically post images and posts/pages on Facebook?

Harnessing your website with social media integration is one of the best marketing tools for any website or blog. As for the Facebook as one of the dynamic and overpopulates social media platforms, it can never be overcome if you want to make your site and its content social friendly and social optimised.

A colossal audience with more than one billion daily users, Facebook has long become a hotspot of personal and business interactions leading to new ties and beneficial cooperation. While advantages of this network are endless, it is more than compulsory for every modern website to use this powerful marketing form in all the possible ways.

In this relation, one of the practical ways to boost social integration and grow your business through Facebook, you have to take care of channels to post your web images, posts and pages on Facebook. Along with other strategies to be used for your website to find its visitors, posting your web content on Facebook is a low – cost method and requires little endeavour.

The thing is that sharing your WordPress based profile, basic information, pictures and images of your site with Facebook audience can be easily done through a number of practical ways. Hence, if you clearly understand the huge potential of Facebook as one of the biggest sources of traffic and new leads, this article will help you in comprehending how to automatically post images and posts/pages on Facebook.

At the very beginning, let’s clarify why you need to share your content with Facebook. Integrating Facebook with your WordPress website has much to do with growing audience, boosted traffic and the overall socialisation of your website. And while you are not able to automate the engagement of your web visitors, you can at least automate the process of adding relevant posts and pages on Facebook.

Now let’s see what you can do when it comes to sharing your website or blog content with social audience on Facebook. Generally speaking, there are several ways around this topic which we are going to discuss one after another.

1. The application of IFTTT to automatically post images and posts/pages on Facebook.

IFTTT is an abbreviation that stands for “If this then that”. It is a free online web based tool that lets you achieve more with your server. Here you are welcome to create applets which are triggered by the updates in different platforms, including Gmail, Facebook, Instagram, etc. This method will bring multiple ways of connecting your WordPress site with Facebook to automatically share new WP posts on Facebook pages, to post new blogs appearing in WordPress also on Facebook page with images and more.

For the beginning, you need to go to https://ifttt.com/ and create an account, create New Applet /can be found in the upper right corner of the page/.

Then click on +this link to activate the wizard and choose service as WordPress to continue. After pressing Connect button a form will appear to be filled with relevant information about your site. Next comes the selection of triggers you can use.

Choose Any new post to go on. Click on +that link to choose the action service as Facebook. Select to post either in your personal profile or page, connect your FB account to IFTTT when FB asks for permission and choose the required action from the given boxes /Create a status message, Create a link post, upload a photo from URL/.

The last step is to create an action and that’s it.

2. The application of Buffer to automatically post images and posts/pages on Facebook.

Buffer is one of the sophisticated ways to auto share your WP content on social media networks, including, of course, Facebook.

It’s a truly convenient method not only to share your multimedia content, posts and pages, but also schedule their posting time throughout the day.

Visit https://buffer.com/ and create your account. In order to connect your site with this system, you need to install the plugin called WordPress to Buffer

WP to buffer
download

Activate and configure this plugin /Settings, Buffer authentication, Access Token.

You’ll find a callback URL below Access Token field. Copy this URL since you are going to fill it together with other details when visiting https://buffer.com/developers to create an app.
Simply click the button Create an app and the relevant form will appear to be filled. After creating an application, Buffer will create an app for you and provide you with API keys and access token. Copy and paste this token to your WP plugin settings page and save.

Now your WP website is connected to Buffer. All you need to do is to configure settings the way you wish your WP posts to be shared on FB. Click on the available Facebook account in the provided posts or page tabs and use Enable account option.

Furthermore, you are free to play with more options to automatically add post title, description and image on Facebook.

3. The application of WordPress plugins to automatically post images and posts/pages on Facebook.

In case you feel that both methods described below will be time consuming or beyond your strengths, the third method to add your site images and posts on FB via plugins will be more comfortable for you. There is an avalanche of relevant social plugins ready to make auto sharing of your web content. All you need to do is to dig into the library of WordPress plugins and find the one matching your needs.

In order to help you get your head around what is offered, we can enumerate some of the top rated plugins available for now. Among them are:

Facebook Auto Publish

Facebook Auto Publish

Facebook Auto Post

Facebook Auto Post WordPress Plugin – AccessPress Facebook Auto Post

Jetpack Publicize
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Social Networks Auto Poster

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