If you are planning to reach out to more customers, then you should know that email marketing or better yet, newsletter marketing is one of the effective methods by which you can reach out to your key demographics and market your key products and services.
And one of the best ways to go about it is to set up an opt in box on your website so that users can opt in to subscribe to your news letter, but given the bounce rates that may cause, you may want to go ahead and register with mail chimp, as it comes with a handy feature which auto subscribes people when they register on your website.
This should provide you with a bevy of viable prospects that you can target with your newsletter and inform them about your products, and services and also offer those specialized discounted rates or anything else that can snag their interest.
Most online users have short attention span which is why email marketing is much more effective as far as conversion goes since they would want to check out their personalized newsletter.
And once they review the same, those interested can head back to your website and register to purchase the said product.
Email or newsletter marketing is essential to most marketing campaigns and one that you would definitely want to use for marketing your select products and services.
You can even run a A/B test to see which marketing campaign works better. The other ways to advertise your products and services cost money whereas this one does not.
The only thing that you need to do is to register with mail chimp and with it you should be set. It is expected that most users would appreciate the fact that you are trying to reach out to them and would respond positively.
Moreover, when you use newsletters to reach out to your customer base, it should help boost user engagement and at the same time, help boost the traffic for your website as well.
And believe it or not, newsletter marketing or mail marketing has been around a lot longer than guest blog, link sharing, ads or anything else.
It remains one of the most effective tools of marketing which is why you need to read on especially if you are wondering how to locate the mailchimp newsletter form action URL.
When it comes to mailchimp, it is always a great idea to set up a responsive scroll triggered box joomla extension for which you would need the mailchimp newsletter form action URL. Just follow the steps listed below and you should be fine.
- The first thing that you need to do is to login to your mailchimp account. Once you have logged in and you are in the main admin area, just check out the left sidebar which should display several options. Choose ‘lists’
- The next thing that you have to do is to head over to the settings tab and click on ‘sign up forms’ from the several options listed. This should help bring you over to the forms page and should display the same with several options being listed as well.
- You should see two choices being given, embedded forms as well as general forms. Choose the embedded forms, option and click on ‘naked form sub menu’. This should help display the menu for embedded forms page.
- Now, scroll over to the copy/paste on to your site section and locate the forms action attribute (which should be displayed in yellow color). Now, Copy and paste the form’s action URL into the corresponding field in the “Type” tab of the Responsive Scroll Triggered Box component.
- That’s it, now your mailchimp should work perfectly. Just read on as to the various tips and advantages with regard to mailchimp and why it is more than necessary today.
Advantages of mailchimp: Sure, you may be a bit leery about using email/ newsletter marketing strategies to reach out to your prospects.
But the fact remains that, we are sending nearly 74 trillion emails each year and this number is slated to increase further in the next few years as well.
What’s more, with email/ newsletter marketing, conversion rates are bound to shoot up compared to other marketing channels. But you may wonder, why not use gmail or yahoo or some other mail provider for your newsletters?
Well, Mailchimp provides you with a powerful platform, by which you can reach out to more customers, you can organize all your mail lists in one place, use mailchimp to collect data and information from your visitors and what’s more, send out hundreds or thousands of emails with a single click.
What’s more, mailchimp offers you hassle free integration with your ecommerce portal or your website and is fairly easy to set up. It also provides you with round the clock support by which you can connect with the support team and get an immediate response in case of any issues.
These are some of the advantages to using mailchimp in lieu of any other email provider.
Templates and discounts:
Mailchimp offers you a great way by which you can utilize pre-built templates for your newsletter. You can customize it as you see fit and even offer your users interesting and attractive discounts so as to snag their attention.
You can customize the various templates as per your current campaign without any hassle or trouble.
Some of the premium email marketing companies charge a premium for using their services for your marketing campaigns. But at mailchimp, the cost is kept quite below the norm and is quite attractive especially when you consider the fact that mailchimp offers a wide range of specialized services at an attractive rate.
It also comes with a free version which can enable you to send out only a few mails per day but even that’s a god send for many which is why it makes perfect sense to register with mailchimp right away.
Grow your mailing list:
Mailchimp makes it fairly easy for you to grow your mailing list by which you can target select demographics and capture more mail ids as a result.
You can later use the same for your several marketing campaigns. It provides you with custom forms which can be embedded into your page easily and with the help of these customizable forms, you can help grow your mailing list.
Personalize your mailing list:
Mailchimp allows you to separate your mailing list into different categories so that you can set up customized message for each category.
Several studies have shown how emails that are personalized to an extent have a greater conversion rate than the usual and staid “one size fits all” model.
Track and monitor results:
One of the reasons that mailchimp stands out from other newsletter/email marketing companies is that the platform actually allows you to track and monitor results.
It lets you know if a particular mail has been read, if the recipient clicked on the links contained within and how many have responded, whether they have un-subscribed and so on.
These are some of the ways by which mailchimp can enable your business to grow many fold in quite a short time. In fact, with mailchimp, you should be able to target more key demographics within a short while and you can even design and develop newsletters in other languages to reach out to a wider audience.
There are several translator plugins that you can use for this purpose, the point being that with mailchimp, you should be able to give your outreach activities a real boost in more ways than one. Just make sure that you follow the steps listed for integrating mailchimp to your website.
All you have to do is to install mailchimp for WordPress on your website and with that, you should be able to integrate your website with mailchimp seamlessly.
You need to install it form the backend and activate the same and with that, you should be set. The key to any good and effective mailchimp campaign is simplicity; so keep your message simple, personalize it, remove unwanted images as they may prove distracting to the user and stick to the main points and that should do it.
Also try to use one list at a time as this will make it easier for you to track your overall progress. Use the automation feature to help connect with your customers and to increase user engagement.
By using the automation feature, you would essentially be telling mail chimp to email users personalized greetings during their birthdays and this should definitely result in more traffic, and more customers dropping in.
And with the mailchimp newsletter form action URL you should be able to reach out to more prospective customers and help boost up that conversion rate in no time at all. Mailchimp is what you need to help your business grow.