Hire Best WooCommerce Developer & Experts in 2023

Over the last few years, e-commerce has become a popular part of the global retail landscape. According to a report by Statista, more than 21.4 billion people do online shopping for products and services.

These numbers must be even stronger in 2023. That is why if you are thinking about starting your own e-commerce store, there has never been a better time.

You just have to ensure that your platform offers product differentiation. Thousands of e-commerce businesses are launched every year with multiple platforms available to build a powerful e-commerce shop.

One of such platforms in the market is WooCommerce and it has a huge market share of 23.4%. WooCommerce is easily integrated with WordPress which is one of the most used CMS worldwide.

That is one of the main reasons it is so popular, to create an online store all you have to do is integrate WooCommerce in your WordPress site and design a store. If you are thinking about starting your own e-commerce store, then WooCommerce is a great option.

The plugin has more than 5 million installations. With WooCommerce, you do not have any limit on the number of products that you can add to your store.

hire WooCommerce developer

If you have a business plan, WooCommerce will help you gain a considerable market share in the e-commerce sector. While, it is easy to use you can always hire WooCommerce developer to make your store look more professional.

Skillset to look for when you hire WooCommerce developer

If you know that you need a WooCommerce developer, you should also know the skills that a good WooCommerce developer possess.

A professional portfolio

Make sure that you only hire a developer who has worked on similar projects. You can get to know their design abilities, the niche they have worked in, and customer reviews. A good WooCommerce developer will have a professional portfolio with a lot of past projects and reviews.

Technical skills

Next thing you should check is if they have enough technology related skills to develop a WooCommerce store. Which technological stacks did they use in the past projects? Do they have enough experience in building WooCommerce stores?

Can they integrate different themes and plugins in a WordPress website?

Some WooCommerce developers are good in the design aspect but do not have the right technology skills. In that case, it can be beneficial to outsource the project to a company that has experience with different technologies.


There are a lot of e-commerce hosting platforms available worldwide. If you later want to shift your website from one platform to another, it is important to have a WooCommerce developer who knows how migration works.

The developer should be an expert in migrating an e-commerce store from one platform to another. Migrating can be a difficult task, but if it is done effectively there is nothing to worry about.

SEO Skills

The store should be search engine optimized from the moment that it’s development takes place. You can only increase your customer base if your store has more visibility.

It is important to hire WooCommerce developer who has superior skills. So that, once your store is launched it can gain a lot of visitors.

Communication Skills

Communication is very important when it comes to developing a WooCommerce store. Your developer has to understand your needs before beginning the development process.

You should only hire WooCommerce developer who has a history of excellent communication with their clients. This information can be found by analyzing the customer reviews.

Tasks to do before you hire WooCommerce developer

Create an outline of your requirements

Before selecting a WooCommerce developer for your business, you need to create an outline of your requirements. Write a detailed description of your requirements, needs, and prerequisites. The outline stage is critical for the success of your project. Do not rush through it or your project will face problems.

You should also list down what you already know before beginning the project.

What will the users of your e-commerce website expect? This will help you know the project’s entire context and it’s chances of success.


Building an e-commerce store from scratch is not an easy task. You will require many resources and teams. That is why you should know the amount of resources you will be able to allocate to the project.

You should also have a good idea about the human resources of your company. The teams involved and which team will be responsible for which task. Once you have an idea of your budget, you should create a plan to ensure that the project is completed within the budget.

Financial budget

Most projects start with such ambition but the parties involved do not have enough budget to cover the costs involved. You should have a clear picture of your financial budget and then begin the work.

If you have budget constraints, you can outsource the WooCommerce development work to a freelancer or an organization instead of hiring an in-house team.

Project constraints

Generally, there are three constraints that affect any project, they are scope, budget, and timeline. A project can have huge scope, but you may not have the budget to make it realize it’s potential.

That is why all these three constraints are interdependent. If any one of them changes, then the other constraint will be changed too. Let’s say, you get funding for your WooCommerce store mid development, you will think about increasing the scope to see better returns.

Before making any changes to the project constraints, think about the consequences. If you increase the timeline of the project, think about how much it will cost you.

Risk Management

Before you begin the project, you should know the aspects of your project that can cause failure. List down all the factors that can go wrong and how it will affect the project. It is important to know the risks, so that they can be avoided.

A detailed risk management plan will increase the chances of the success of your project.

Now that you know what to look for in a WooCommerce developer and all the tasks that you should do before starting the project. It is also important to consider whether you should outsource the WooCommerce project or hire someone.

Outsourcing vs Hiring an in-house team

Once you have decided to build a WooCommerce store, you have to think about how to begin the development process. Soon, the question rises over whether you should hire an in-house team or outsource the process.

What you decide to do should depend upon your priorities. If you are not an expert in developing a WooCommerce store, and you do not have anyone on your team with that expertise, it is better to outsource the process.

The WooCommerce developer or service provider will work on the task, so that you can focus on other aspects of your business.

Companies of all sizes are looking for outsourcing companies or remote teams to develop a WooCommerce store. Outsourcing has become so popular because it is affordable, scalable, and convenient.

There is a misconception, that outsourcing can affect the quality of your project. However, all you need is the ability to manage the whole outsourcing process.

Establish a clear line of communication with the outsourcing team

The other option that you have is hiring an in-house team who will develop the Woo-Commerce store. In-house development gives you more control over the project and if you have any expertise, you will be able to share your expertise directly.

On the other hand, it can be expensive to manage the payroll of an entire development team. If this is a one time thing for you, it is not worth it. It can also be time consuming, since you will have to hire an entire team.

You have to manage the entire process of recruiting, onboarding, and training. It is not a bad deal, but it is not for every organization. If you have any budget constraints, hiring an in-house team is not for you.

Some people want to get their e-commerce site launched as soon as possible. In that case, also hiring an in-house team does not seem like a good idea.

Each option has it’s own strengths and weaknesses, all you have to do is select an option that meets your needs. The benefit of outsourcing is that you only have to pay the team during the hours when they are active. Hiring an in-house team comes with different costs like health insurance too.


Do you plan on launching an e-commerce website with the help of WooCommerce? The information mentioned here will greatly help you hire the right WooCommerce developer. You should come with a plan on how to hire the best WooCommerce developer while saving money.

A brilliant WooCommerce developer is necessary if you want your website to make a good impression on the users. Because a lot of e-commerce websites exist and you need to ensure that your site is different.

About Sonnal S Sinha

Sonnal S SinhaSonnal S Sinha shares exciting WordPress themes, plugins and other WordPress related news for our viewers. He also posts selected WordPress developers interviews from time to time.