Quality link building is one of the essential a to undertake if you are thinking about your blog or site ranking and SEO optimization.
Previously, the process of building links was pretty easy and didn’t take much time since you could use automated tools to create backlinks. In this case, the qualitative factors of the article were not taken into account by and large.
However, after Google launched its Google Penguin algorithm, the philosophy of quality link building was radically changed. At present, building quality links is more of a mastership and skill and requires a professional approach.
In this article, we have broken everything up into smaller and easy to follow pieces, so that you will not be overwhelmed and will be able to find the right way to follow.
What is a link building?
Link building is a process of the accumulation of many external links for the promotion of a web resource. However, it should be borne in mind that link building is not just a reference mass building. The purchase of external links on exchanges is not a link building. Link building has a wider meaning. It is a whole strategy for obtaining backlinks from quality resources to get better search engine rankings and traffic.
That is why link building requires perseverance, patience, creativity and consistency in performance. If the webmaster simply increases the reference mass by buying links on the exchange, as a result, he can detect some discrepancies between the links and the domains from which they link. Apart from that, the search engine itself can “figure it out” with such links, and simply will not rank such a website high.
And, although quality link building is laborious, it is worth relying on.
Do you need to engage in quality link building?
Definitely yes! Although dealing with link building can be a long and time consuming process, using link building tactics has much to do with SEO ranking of your site. They can build more visibility and a source of new flows of users and traffic coming from other useful domains and websites.
How to build quality links?
Well, the truth is that quality and effective external links are hard to come by. There are certain nuances that are significant to quality link building. Naturally, a link from a famous and highly popular website will have a greater impact on your website results than a link from a newly created one.
But since links are one of the major ranking factors and are imperative in reaching higher organic search results, let’s now see which steps of building quality links for your blog and website are.
Write epic and high quality content
In one way or another, content is #1 evidence of your online authority. Create and publish high quality content so that it can be easier for you to find relevant external content and link it to your website or a blog. Your content and its qualitative factors are of utmost importance for link building relationships with other high quality and trusted resources. All in all content marketing and link building are deeply interrelated to get your business closer to its consumers.
Use broken link building strategy
Use the broken link technique to turn dead or broken links into new opportunities.
The obvious link building through “Private Block Network” sites may result in Google applying sanctions and throwing you back in its rankings. Therefore, we advise you to apply broken link building strategy.
It is as simple as a pie. Imagine how many broken links there are throughout the digital platform. All you need to do is to look for them and contact the relevant webmasters or site owners for their permission to replace the dead link with a useful content of yours. It’s a kind of mutually beneficial cooperation leaving both parties satisfied.
Use college and educational websites to build links for SEO
Educational resources and domains ending with “.edu” are among the most dependable sources you can find to build high quality links. In this relation, you can run a productive scholarship outreach program and have access to a bunch of educational institutions through an effective scholarship landing page on your website. This trick will make relevant parties to link to the scholarship.
Use governmental websites to build links
Governmental sites are the next trustworthy and authoritative resources you can turn to. Such kind of official websites are trusted by Google and SEO world more than other ones. Hence, these can be a true backlink superpower to skyrocket your SEO results.
Use blog directories to submit your blog to
Reaching the exposure of your blog that it deserves can be productively done via blog directories and communities. It will provide you with the maximum distribution of your blog throughout the online domain and create dozens of new opportunities. EatonWeb Blog Directory, http://portal.eatonweb.com/, Ontoplist.com /https://www.ontoplist.com/, Blog Search Engine /http://www.blogsearchengine.com/, Blog Engage http://www.blogengage.com/ are among the most popular directories you can use.
Use infographics for quality link building
Infographics are by far one of the most productive value exchange forms when it comes to link building. You can quickly jump on the build linking bandwagon when using infographics and other visual content.
It’s an alternative version of keeping people in your profile longer and offering them new articles and posts to go through. Insert links to your previous articles and publications that matter the most to the one you are publishing at the moment, but make sure that your internal links are relevant and properly used.
Keep your eyeball on a target market
Finally, analyzing the niche specific market you are working in and revealing the top companies and organizations in it can be one of the revenue generating tactics you can apply. Review such companies, their services and products, subscribe to relevant bloggers and business representatives to “win” backlinks from them.